Rachel Traxler joins the podcast to discuss her secret to booking premium photography clients. Rachel is a Wisconsin-based wedding photographer, photography business coach, and podcaster, and she is a true expert when it comes to booking premium clients. Rachel has a wealth of knowledge and experience on the topic, and she has identified the common mistakes that photographers make when trying to attract and work with premium clients.

During our conversation with Rachel, she will be sharing her insights on marketing your photography business and building your ideal clientele. She will explain how to find and attract premium clients who are willing and ready to invest in your services. Rachel's tips will be valuable to anyone looking to improve their client base and grow their business.

We all know that attracting and booking the right clients is crucial for any photography business. But it can be challenging to identify the types of clients we want to work with and to figure out how to reach them. Rachel's expertise can help us with just that. By the end of our conversation, you will have a better understanding of how to avoid the mistakes that are holding you back from working with premium clients and how to market your business effectively to attract the right clientele.

What we cover: 

The secret to booking premium clients 

Marketing your business without social media

Three mistakes that people are making in their marketing 

Three different types of buyers and how we interact and sell to them

Pivoting and shifting our marketing strategies to achieve our best results 

Listen to Rachel talk about similar topics: 

https://www.youtube.com/@RachelTraxler/videos 

https://podcasts.apple.com/us/podcast/037-re-defining-what-client-experience-means-for-photography/id1617838824?i=1000576337689 

https://www.youtube.com/watch?v=N73egFg-oWQ 

Connect with Rachel: 

Website: www.racheltraxler.com 

Instagram: https://www.instagram.com/racheltraxler/ 

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