Shameless Leadership

963: LEADERSHIP TIPS: Why Women Should Brag Like A Boss


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When it comes to giving yourself credit for your wins and accomplishments, how would you rate yourself?  Are you a strong self-promoter?  Do you share your accomplishments with others and routinely make it known that you’re up to great things?  Or, do you tend to shy away from shining too brightly in front of others?

As women leaders, we’re often taught to keep our heads down, work hard, and let our results speak for themselves.  But here’s the truth: results don’t speak.  People do.  If we’re not willing to talk about our wins, we’re missing out on opportunities to advance our careers, inspire other women, and rewrite what leadership visibility looks like.  In this episode, I’m diving into why women need to brag more and how we can do it in ways that feel authentic, strategic, inspiring, and empowering to others.

I’ll unpack how women consistently undersell themselves compared to men, even when they’re performing at the same or higher levels. We’ll explore how cultural conditioning, fear of backlash, and the “be humble” narrative keep women from taking rightful credit for their accomplishments. I’ll also talk about how self-promotion isn’t egotistical or arrogant, but rather a form of advocacy. It’s a way to own your impact, document your growth, and create a ripple effect that encourages other women to step into their power.

You’ll walk away from this episode with tangible strategies to brag smart, from reframing your wins as stories of impact to finding ways to normalize sharing success within your teams and networks. Whether you’re climbing the ladder, leading a team, or mentoring others, this episode will help you show up more visibly, confidently, and unapologetically as the accomplished leader you already are. It’s time to stop playing small and start celebrating yourself because when women brag, we all rise.

Links Mentioned:

  • [TIME SENSITIVE] Join Sara’s Aligned Leadership Incubator: saradean.com/aligned

  • [VIRTUAL EVENT] Join me on November 20th for my Leadership Roundtable, Thriving in Leadership in Uncertain Times: saradean.com/roundtable

  • Hire me to speak: saradean.com/speaking

  • Coach with me: https://saradean.com/executive-coaching-services

  • Connect with me on LinkedIn: https://www.linkedin.com/in/saradeanspeaks

    Watch Shameless Leadership episodes on YouTube: https://www.youtube.com/@saradeanspeaks


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    Shameless LeadershipBy Sara Dean

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