The Inner Circle with Carrie Doll

A Simple Need Turned Into a Brilliant Business with Claire Theaker-Brown


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Edmonton, Alberta-born Claire Theaker-Brown founded Unbelts in 2011 with two ambitions: creating quality jobs for under-employed seamstresses in her Shanghai neighbourhood, and perfecting pant-fit for people of all shapes. Through bootstrapping, lean growth, and unwavering advocacy for supply chain transparency, she has overseen Unbelts’ evolution from solo-preneurship to wholesale distribution across North America, with e-commerce sales worldwide. Unbelts was one of Canada's first apparel-industry B Corporations and has been featured by ELLE, The View, CBC's Dragons' Den, and others.

This week, Claire gives us her insight on the concept of staying busy, following your heart when you have a dream, knowing in your heart you will not fail, the dynamic of being a mother while also owning and running a business, and so much more. Claire is a funny, hardworking, kind hearted person whose story will not only inspire you, but make you want to adapt some of the characteristics that has made her successful: her spontaneity, passion, generosity, inclusivity in the workplace and on the shelves, and living out her company's messages through her actions each day is marvellous to watch and emulate. Claire lives in Edmonton with her husband Car land two young kiddos, Penelope and Theo. To check out what Unbelts are up to, follow them on Instagram, Twitter and Facebook.

For more on Claire, follow her on Instagram. 

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The Inner Circle with Carrie DollBy Carrie Doll

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