Agent Rise Podcast

What One Thing Could You Do to Make Your Business Better? - Episode 93

This past week I had the opportunity to attend an amazing conference, the Escape Adulthood Summit. A question that they asked really stood out to me: “What one thing could you do that would make your business better?” Not six. Just one. On today’s episode, I’m going to talk with you about that question and my response to it, along with a few other things I learned at the conference and also during an interaction with my mentor. Join us to find the courage to be brave enough to follow through on the one thing you can do.

We just need to be brave enough.

Are you brave enough? Not brave enough to conquer the whole mountain, but brave enough for the next step? On this episode, I talk about this concept from the Escape Adulthood Summit and how it applies to the Real Estate businesses that we are trying to develop. I’m making the transition from CEO back into the trenches of selling Real Estate and will be sharing that journey with you on this podcast. Are you brave enough to make your business better? We can encourage one another to be brave enough for the next step on our journey.

If you don’t feel brave enough, you can borrow a little courage.

None of us feels brave all the time. When we don’t have the courage we need, we can borrow it from one another. On this episode, I describe this concept from the Escape Adulthood Summit and invite you to borrow a little courage from me by listening to this podcast and following my journey back into the selling side of Real Estate. We can all borrow courage from each other over on the Facebook group, too. So be sure to join us there! Tune in to today’s episode and borrow some courage.

You need to make a will

OK, I know that making a will doesn’t have anything to do with Real Estate. But my mentor (aka “The World’s Best Mentor”) recently got in my face about this. On this episode, I share what he said that jolted me into recognizing the importance of having a will, which I am now in the process of getting done. Listen to today’s podcast to learn not only a few things that will help you make your business better, but also why you need to get started on your will if you don’t already have one.

What are you worth per hour?

How much are you worth per hour? Are the tasks you are doing worth that amount of money? In a recent meeting with my mentor, we had a conversation about how to figure out what you’re worth per hour and how that figure can drive decisions about what you do with your time. On this episode, I share the details that we talked about. Listen in and then make sure that the tasks you are doing are worth your time!

 

Outline of this great episode

 

• [0:26] Welcome to the Onion Juice Podcast!
• [5:49] My last couple of weeks with the “world’s greatest mentor” and the Escape Adulthood Summit.
• [8:15] Today’s focus: What is one thing we could do that would make our business better?  [9:12] Thank you to our sponsors: KnightBarry.com and EasyAgentPro.
• [11:10] Roundbox Coaching program information.
• [12:22] What is the one thing you can do to make your business better?
• [16:29] “We just need to be brave enough.”
• [17:55] Borrow a little courage from each other.
• [19;59] You need to have a will.
• [22:16] What are you worth per hour?
• [24:02] Do one thing better to make your business better.

 

Resources & Links mentioned in this episode

 

Escape Adulthood Summit

Realtyexecutivescs.com

For free pdf business plan, text “roundbox” to 44222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

 

Leave a rating and review on iTunes

I’m starting over in Real Estate. I’m stepping down from my position as CEO of Realty Executives Cooper Spransy, and getting back into selling Real Estate. On this episode, I explain why I am making this change and how it will help me be an even better coach. I also share my plan for how I am going to get back into sales. Listen to this podcast to find out how and when I am making this transition and to get ideas for a fresh start for your Real Estate business.

Join me on my journey as I start over in Real Estate sales

 I am excited about stepping down from my CEO responsibilities and starting over as a practitioner in the Real Estate industry. And I’m looking forward to sharing my journey with you! I’ll be documenting the failures and successes, the craziness and the joy along the road. Travel along with me on this podcast and watch the three pillars of my Roundbox business plan in action so that you can see how it can work for you, too. You’re sure to learn a lot of strategies and tips that you can put into practice to strengthen your own Real Estate business.

Strengthening my sphere of influence: Pillar #1 of my business plan

 How many people do you have on your contact list? Do you actually know who they are? The first of the three pillars of my business plan is building my sphere of influence. After two-and-a-half years away from sales, starting over requires my e-mail & phone list to be weeded out and then strengthened until I have about 300 people to communicate with regularly. On this episode, I explain what I am doing to build that list, how I will use it once I have it, and why I will be intentionally imperfect in the process! Listen in to hear about what I am doing and find out how you can strengthen your contact list as well.

Chasing business: Pillar #2 of my business plan

 If you have been around the Onion Juice Podcast for any time at all, you know that we are about being a media company that happens to sell Real Estate, and attracting business instead of chasing it. However, when you are first starting out (or starting over, as in my case), you have to chase. On this episode, I talk about the chase and how I plan to use Facebook to build the chase pillar of my business plan, even with limited time to invest in chasing. Listen in to learn about the chase and to get information about my favorite resource for supporting this pillar of your business plan.

Attracting business: Pillar #3 of my business plan

Attracting business is my favorite part of the business plan to talk about, as you already know if you are an Onion Juicer! I am excited about my upcoming plans for this pillar as I start over in Real Estate sales. I’m going to do a lot of weird things that I hope will help me build a tribe and a following in Madison. Listen in for some teasers about my plans to use social media and podcasting for this pillar, and find out what I believe are the benefits of doing audio instead of video. I hope you will join me on this journey, and I trust that my experience will inspire and equip you to start attracting business! 

Outline of this great episode

• [0:24] Welcome to the Onion Juice Podcast!
• [1:57] Why you should join the Onion Juice Facebook group.
• [3:22] Why I am starting over in Real Estate sales.
• [8:29] Thanks to our sponsors, Knight Barry and Easy Agent Pro.
• [9:35] How I am going to creatively build my sphere of influence.
• [15:09] My plans for using Facebook to chase business.
• [18:01] How I’m going to use a new podcast to attract business.
• [21:39] Sharing the journey so that you can see how it can work for you too.
• [22:05] Join the group, follow me, ask me questions.
• [22:27] Two Must-Do’s from Roundbox

Resources & Links mentioned in this episode

Top Real Estate groups on Facebook (TJ Kelly)

PodcastFastTrack (Carey Green)

ServiceForLife.com newsletter service

For free pdf business plan, text “roundbox” to 44222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Realtyexecutivescs.com

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Being a Media Company that Happens to Sell Real Estate - by Writing About Other Things, with Frank Konsella - Episode 91

If you have been around the Onion Juice Podcast for long, you already know that we strive to be media companies that happen to sell Real Estate. On today’s episode, we are going to give it a bit of a new twist -- being a media company that happens to sell Real Estate, that doesn’t talk about Real Estate. It’s true. Producing content on other topics can help you attract business. And we are all about attracting business instead of chasing it. So listen in and learn how you can sell Real Estate while publishing content about other things!

Frank Konsella connects with potential clients through his backcountry skiing blog!

Frank Konsella is a Real Estate agent in Crested Butte, Colorado. There are over 50 “14-ers” (14,000-ft peaks) in the Colorado mountains, and Frank’s passion is skiing those peaks. He started a blog that connects him with others who share his interest. On this episode, he shares how that blog has become the source of 25% of his Real Estate business, even though it is not about Real Estate! What are you passionate about? Listen to today’s interview with Frank Konsella and start thinking about content that would connect you with like-minded people who could become future clients.

Frank Konsella’s new book will provide opportunities for him to meet new potential clients

Because of Frank Konsella’s blog about skiing 14-ers in Colorado, he has been asked to write a book on the same topic, and to do a book tour throughout Colorado. In this episode, he shares his excitement about the way that this will open up more opportunities to meet people who may want to purchase Real Estate in the small town of Crested Butte, Colorado. Listen to today’s podcast interview and get motivated to start thinking about content that you can use to connect with people in your community.

Topics you can use for non-Real-Estate content in your media

We’re talking about being a media company that happens to sell Real Estate, by publishing content that is not about Real Estate. On today’s podcast interview with Frank Konsella, Frank and I discuss the benefits of being a Real Estate agent who creates content on other topics that are helpful to people and attract like-minded people to you. Not everyone can live in a Colorado ski town like Frank does. But there are topics you can write about no matter where you live, and Frank and I do a little brainstorming on those topics on today’s episode. Listen in and start getting ideas for non-Real-Estate content you can produce.

Attracting business instead of chasing it means playing for the long game

There’s no doubt about it - when you are first starting out as a Realtor you have to chase business. And “chase” is one of the pillars of our business plan. But the “attract” pillar is the one we want to develop and use for the long-game. In this episode, Frank Konsella and I talk about how being a media company that happens to sell Real Estate is a long-term strategy that really pays off. And being a media company means promoting what you are passionate about -- not just Real Estate! Listen to this podcast to find out how you can publish content on almost any topic and have it send up helping your business.

Outline of this great episode

• [0:30] Welcome to the Onion Juice Podcast!
• [1:58] Neil’s Roundbox Coaching program info.
• [2:58] Grow a tribe by publishing content that is not about Real Estate.
• [7:35] Thanks to and details about our sponsors, Knight Barry Title and Easy Agent Pro.
• [10:13] Today’s guest, Frank Konsella of Crested Butte, CO.
• [12:45] How Frank connects with clients via his backcountry skiing blog.
• [15:18] How the book Frank is writing will help him connect with even more potential clients.
• [16:25] Does Frank recommend this model for others?
• [17:46] Why Frank loves doing blogs.
• [18:42] Topics that you could write about, wherever you live.
• [20:45] How Frank further monetizes his site.
• [21:41] Frank’s words of encouragement for other agents.

Resources & Links mentioned in this episode

14erSkiers.com

Frank Konsella’s Real Estate website

Social Media: https://www.facebook.com/crestedbutterealestateagent https://www.instagram.com/crested_butte_is_home/ https://twitter.com/FrankKonsella   Or, you could also add 14erskiers social media: https://www.facebook.com/14erskiers/ https://www.instagram.com/14erskiers/

Easy Agent Pro Podcast (Click on episode #76 with Neil Mathweg)

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

For free pdf business plan template, text “roundbox” to 44222

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

The Juice Bar is open! In today’s episode I’ll answer your questions about everything from open houses to Real Estate systems, how to use your time wisely, what to do when you lose negotiating power, and many more issues that Real Estate Agents face. Chances are, you have asked many of the same questions that these listeners have raised. Join me for this Q & A and then join us over on the Facebook group to interact!

The quality of your communication with people is what makes you stand out

If there’s one thread that runs through most of today’s Juice Bar Q & A, it’s that clear communication is essential to your Real Estate business. Whether you are sending out postcards to your farm, e-mailing a newsletter to your clients, writing an offer, setting up a listing, or knocking on doors, communication is key! On this episode, I answer listener’s questions about Real Estate and share some of the ways that you can communicate effectively by e-mail, on the phone, and in person with all of the people you encounter in your business.

Efficient systems help your business run smoothly (and save you a lot of headaches)

Have you set up Real Estate systems to help your business run smoothly? By setting up systems you can handle things prior to when they happen and make it easy for your clients to have confidence in you. On this Q & A episode, I respond to a listener’s question about systems and explain how my own systems work at each step in the buying and selling process. Listen in to learn how systems can make your job a whole lot easier while making your clients happier.

Time blocking, setting boundaries, and making an appointment with yourself

As one of my listeners said, “Accomplishments require activity, but activity does not necessarily equal accomplishment.” Are you blocking your time in a way that allows you to accomplish your goals? On this episode, I’ll help you understand how to set boundaries around your time so that you are working for long-term gains and not just for the present moment. Listen in and then get out your calendar and book an appointment with yourself!

The number one thing you need for your Real Estate business: a clear plan

Do you want to stay consistent in your business? Do you want your Real Estate systems to flow smoothly, and have your activities lead to accomplishments? The first thing you need is a clear plan. On this episode, I answer listener’s questions on a wide variety of topics, and many of those answers hinge on having a clear plan. When your plan is in place, then it becomes easier to make decisions about the use of your time, communication, and activities like farming, open houses, or Facebook advertising. Listen in, and then download my free pdf business plan to help you get started!

Outline of this great episode

• [0:27] Intro to the Onion Juice Podcast
• [2:21] Neil’s Roundbox Coaching program and thanks to our sponsors
• [5:11] What is a good mail system for farming?
• [8:07] What is a good mail system for past clients?
• [9:21] How do I fight for my buyers with sellers and listing agents who know they can be choosy regardless of the issues found in the inspection?
• [11:13] Is a list of 300 enough for a newsletter?
• [13:02] I need systems badly -- How can I get them set up?
• [20:55] How do I interact differently with people I know and leads from Facebook?
• [25:35] How should I allot my time for activities that will lead to accomplishment?
• [30:56] Why do you not use Facebook stories?
• [32:21] What are the best question techniques to separate real buyers from non-real ones?
• [34:45] What are your thoughts about open houses and door-knocking?
• [36:27] How do I put together my value proposition?
• [38:33] What is the better formula for higher ROI for minimum expense for Facebook ads?
• [40:20] What are some tips and tricks to stay consistent?

Resources & Links mentioned in this episode

For free pdf business plan, text “roundbox” to 44222

CoreFact (for farming postcards)

Service for Life (Newsletter)

Neil’s Website: Realtyexecutivescs.com

Neil’s Roundbox Coaching

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Several new Real Estate agents have talked with me recently about their frustration with the way every deal seems to be a bad one or filled with challenges. On this episode, I talk about this difficult season of a Real Estate career and have some words of encouragement for you. Whether you are a new agent or a more experienced agent who is feeling stuck, this episode is for you.

Every deal is a learning opportunity

For every question you get as a new Real Estate agent, you have to go get the answer. Yes, this is challenging. But it is also a learning opportunity, and I want to challenge you to change the way you think about this season in your business. Listen to this short podcast to get a new perspective that will help you deal with your frustration and push through it.

Feeling like your efforts outweigh your results?

For new Real Estate agents, there is a season when your efforts outweigh your results. It is easy to get frustrated and wonder if you will survive this. But there is hope! On this episode, I explain the stages that we go through in this business and remind you that you will get through this. I hope you’ll listen and be encouraged.

Plant + Time = Harvest

In our modern American culture, we want instant results. But I was reminded this weekend of the principle that, between planting and harvest, there is time that cannot be rushed. In today’s episode, I apply this principle to our Real Estate careers and encourage you to embrace the growth that comes in the time before the harvest. Listen in and be encouraged that the best is yet to come.

How to set realistic expectations for your Real Estate business

When new Real Estate agents are starting out, there is a tendency to start counting your commissions whenever you follow up a new lead. Those unrealistic expectations can result in disappointment and discouragement. In today’s podcast, I’ll talk about realistic expectations, including the percentage of leads that will likely convert into a closing. You can overcome discouragement by appropriately adjusting your expectations!

Outline of this great episode

• [0:27] Welcome to the Onion Juice podcast and this episode.
• [2:42] Thank you to our sponsors - Knight Barry Title and Easy Agent Pro
• [3:42] Invitation to Neil’s Roundbox Coaching program, and to submit questions for next week’s Juice Bar episode.
• [5:20] When every deal is a nightmare.
• [6:19] When your efforts outweigh your results.
• [7:20] Plant + Time = Harvest.
• [8:40] Patience in the long growth, but hustling in the day to day.
• [10:08] How to set realistic expectations.
• [11:58] Specific words for the agent who is stuck.

Resources & Links mentioned in this episode

Book: Tipping Point by Malcolm Gladwell

Gary Vaynerchuk

Tony Robbins

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

For free pdf business plan, text “roundbox” to 44222

To get the 11 question listing presentation, text “listing” to 44222

To submit a question for next week’s Juice Bar episode, e-mail me at [email protected] or submit the question on the Facebook group

Roundbox Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

What if your marketing plan actually works? Will you have what it takes to respond to the leads? How will you deal with the objections and obstacles that might come up? If these are questions that go through your mind, you are not dealing with the fear of failure, but with the fear of success! In this episode I’ll define the fear of success, talk about how it can stop you in your tracks, and tell you what you can do to overcome it so that you truly can succeed!

The first step in overcoming the fear of success is to realize that you have it

If we think we’re fighting the fear of failure, we’re fighting the wrong thing! We need to understand the fear of success and realize that this is what we need to fight. In this episode, I’ll share some examples that will help you understand the fear of success, and I’ll explain why thinking like a child can be one of your best tools for overcoming it! Listen to this episode and join me in defeating the fear of success!

You don’t have to have the answers to everything

One of the reasons that we fear success is that when our ads work and all those leads come in, we’re not sure we’ll be ready to handle them. We might not know the answers to potential clients questions or objections and we’re not comfortable with that. The good news is this: There is power in not having the answers. Listen to this episode to find out what I mean by that and how you can harness the power of not having answers to actually build your relationship with your clients.

Understanding and practicing scripts can build your confidence as a Realtor

When I was a new Realtor, I absolutely hated scripts. But as much as I hated them, they really made a difference in my career. In this episode I’ll talk about how my thinking about scripts has changed, how scripts can be used for the client’s benefit, and how they can be a valuable tool for overcoming the fear of success. Listen in and then go to the Onion Juice Facebook group and let me know what you think! I’d love to hear from you.

Outline of this great episode

• [0:29] Welcome to the Onion Juice Podcast!
• [2:31] What is the fear of success?
• [5:21] Roundbox coaching info, a word about our sponsors, and an invitation to send in your questions for our next Juice Bar episode.
• [8:40] The first step to overcoming the fear of success is to realize that you have it.
• [10:12] Thinking like a child can help you overcome the fear of success.
• [12:03] You don’t have to have the answers to everything.
• [13:55] Understanding and practicing scripts can build your confidence as a Realtor.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Roundbox Coaching

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

At a baseball game recently, with a group of about 25 people, my wife made some observations about how I didn’t “work the crowd” but people just seemed to gravitate to me, and why. It got me thinking that I wanted to teach people how to attract people, and what it takes to be seen as an authority in your Real Estate market. So, in this episode, I’ll tell you more about my wife’s observations about how I attract people, and then I’ll give you eight practical tips for gaining authority in your market.

What does it mean to have authority in your market?

Having authority in your market means that when people in your area think of Real Estate, they think of you. You become a household name, and people are drawn to work with you. But how do you make this happen? In this episode, I will talk about ways you can relate to people and work with them that will attract them to you and make them feel comfortable. That is the first step toward becoming an authority. Listen in and begin to establish yourself as an authority in your market!

The difference between attracting business and chasing business

As “media companies that happen to sell Real Estate,” we want to focus on attracting business instead of chasing it. But for a new agent, chasing is necessary to get started. In this episode, I’ll talk about the chase and how it helps you get moving, and I’ll tell you how to then move on from the chase and begin attracting business instead. Listen in and find out how to move from just getting started to becoming an authority in your market.

Be a servant, not a salesman

If you relate to your clients as a servant, not a salesman, you will likely get not only their business but also their referrals. A lot of coaches out there would think this is ridiculous and will and push you to be a salesman and get the conversion. In this episode, I’ll explain why being a servant instead of a salesman will be more effective in establishing yourself as an authority in your Real Estate market. And that is just one of the eight tips we’ll talk about. Listen in and begin moving toward becoming an authority in your market!

Different is better than better

“Different is better than better.” I don’t know where I got this quote, but I love it. If you want to become an authority in your Real Estate market, you need to stand out. Be different. Do something that makes people think of you first. In this episode, I’ll tell you how I did this in my market, and will also point you to some others who are doing it well. Listen to this podcast and then get started thinking about what you can do to be different instead of just better!

Outline of this great episode

• [0:26] Introduction to the Onion Juice Podcast.
• [1:19] Inspiration from a baseball game: What my wife says I do to attract people.
• [4:35] Having authority in your market.
• [5:04] Thank You to our sponsors, and info about Roundbox Coaching.
• [8:14] Intro to eight tips for gaining authority in your marketplace.
• [8:47] #1 - Get yard signs out there.
• [10:28] #2 - Be a media company who happens to sell Real Estate.
• [11:34] #3 - Post success on Facebook (in addition to other content).
• [12:29] #4 - Be a servant, not a salesman.
• [14:23] #5 - Offer a courtesy moving trailer.
• [16:27] #6 - Constant contact. Be a presence in the mail.
• [17:55] #7 - Host client appreciation parties.
• [19:19] #8 - Different is better than better.

Resources & Links mentioned in this episode

ServiceForLife.com

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

Text “Roundbox” to 44222 to get information on coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

When it comes to being a media company that just happens to sell Real Estate, Sue “Pinky” Benson is doing a great job and is making a big splash in her market. Her creative Real Estate marketing strategies set her apart from other agents in her area and attract people to her. I’m excited for you to hear this episode, catch some of Sue’s energy, and pick up some great Real Estate marketing ideas!

“Play like it’s 2017” and work as a group

In the past, Real Estate agents were protective of their listings and wanted to control the information. In today’s episode, Sue “Pinky” Benson talks about living in the present and why working as a group to get the information out as widely as possible is critical in today’s market. Listen in to find out how networking with other agents and using technology to share information and promote one another’s businesses can raise the respect people have for you and attract clients.

Using Facebook Lists for marketing strategies and supporting the Real Estate community

Want to find out what is happening in your community so that you can provide value to your audience? Would you like to communicate in a more personal way with your clients or find an easy way to network with other agents? In this episode, Sue “Pinky” Benson talks about how to use Facebook lists to accomplish these things and more. If you have never used Facebook Lists for Real Estate marketing, you definitely want to listen to this episode and find out what a great tool it is!

How to start over in a new area in Real Estate

Sue “Pinky” Benson moved to Naples, Florida just two years ago, going from a community with a few hundred Real Estate agents to an area with thousands. In this episode, she talks about the transition and how she is creating success in a market that is flooded with agents. Join us to find out how her creative Real Estate marketing strategies are providing value and attracting clients to her.

Spotlight your community to provide value to your clients

Sue “Pinky” Benson wants the community to know that she is there for them. In this episode, she tells us why we should get out and know what the community has to offer, and how that allows us to give more value to our clients. Sue embraces a philosophy of giving, not just trying to get. Listen in to get some creative Real Estate marketing ideas that help strengthen your community and attract clients at the same time.

Outline of this great episode

• [0:35] Introduction to the Onion Juice podcast, this episode, and our sponsors
• [7:55] Introduction of Sue “Pinky” Benson, best known for her unique video and marketing strategies.
• [9:44] You’re as good as those you surround yourself with.
• [16:59] Sharing others’ listings can attract people to you.
• [17:57] How to use Facebook Lists for marketing strategies and supporting the Real Estate community.
• [21:48] How to start over in a new area.
• [28:30] How Sue Benson chose “Pinky” for her brand.
• [29:55] Tips for recording a professional video commercial.
• [31:07] The importance of a bio and how to write it.

Resources & Links mentioned in this episode

Pinky Knows Naples on Facebook

Twitter

Instagram

Pinterest

Sue “Pinky” Benson’s website

Book by Katie Lance: Get Social Smart

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ ($100 off set-up)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

For info on coaching program, text “roundbox” to 44222

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Today I’m talking about Chris Smith’s book, The Conversion Code. I’m not normally excited about books that talk about scripts. I don’t like chasing business, and I want to get everyone to an attraction model. However, my goal on this show is to help new agents succeed. And in the beginning, you need to chase and you need to get good at handling objections. Then you can start attracting business instead of chasing it. I am a raving fan of Chris Smith, and his book is a valuable resource when you are starting out.

Using a script with unique data points to respond to new leads

What do you say when your potential new client picks up the phone and says “hello?” In his book The Conversion Code, Chris Smith provides scripts for these conversations. In this episode, I’ll talk about how having simple, unique data points at the beginning of your call can help you establish trust with a potential client, and I’ll share an example of how it recently worked on me. Listen in to find out how to make it easy for a new lead to want to respond to you.

“Dig deep or go to sleep”

In his book, The Conversion Code, Chris Smith talks about digging deep with a client by asking good questions. In this episode, I’ll tell you a little more about how he suggests that you go about it, give some examples of good questions, and talk about how questions help you to know how to best serve your customer. Listen to today’s podcast to hear about asking good questions, and then be sure to pick up my free list of questions for a listing presentation by texting “listing” to 44222.

Creeds for marketers, schedulers, and closers

What are the main things you need to keep in mind in your marketing, scheduling, and closings? In The Conversion Code, Chris Smith details a “creed” for each of these aspects of your business. I’ll give you a quick read of these creeds on today’s podcast. These bullet points are a great way to keep yourself focused and remember what is important at each step along the way.

Learning how humans communicate can boost your phone skills

How do humans communicate? Do you know what percentages of communication come through words, tone of voice, and body language? How will understanding these help you to be more effective on the telephone? In today’s podcast, I’ll talk about what Chris Smith has to say about communication in his book, The Conversion Code. Listen to today’s podcast to find out the many ways this book is worth your while as you are starting out as a Real Estate agent.

Outline of this great episode

• [2:07] How Chris Smith’s book, The Conversion Code can help new agents succeed.
• [4:24] Roundbox Coaching is up and running. Join us!
• [5:53] Thank you to our sponsors.
• [8:10] Chris Smith’s background and why I think he is such a good resource.
• [10:04] Pick up the phone. Call every single lead who opens and replies.
• [10:51] Using a script with unique data points to respond to new leads.
• [13:20] Dig deep or go to sleep.
• [14:48] The marketer’s, scheduler’s, and closer’s creeds.
• [16:23] How many calls does it take to convert a lead?
• [19:04] Learning how humans communicate can help boost your phone skills.
• [20:15] Quick e-mail messages to send to keep things moving along.

Resources & Links mentioned in this episode

• Book: The Conversion Code by Chris Smith
• The Conversion Code on Audible

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off set-up fees)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Roundbox Coaching

For Info, text “Roundbox” to 44222 to get free business plan layout

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

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Welcome to the Onion Juice Podcast! Today we’re going to talk with Nick Raithel, creator of The 7-Hour book, about how writing a book can be your best “calling card.” We’ll also talk about “finding your 25th hour” and other time management tips you can use, and I will fill you in on the details about my Roundbox coaching program. This is a fast-paced episode with lots of good information. So, fasten your seatbelts and get listening!

Check out My Roundbox Coaching Program

Roundbox Coaching has been launched after a year of beta-testing and is now available for everyone. In this episode, I’ll tell you all about it. You can overcome Shiny Object Syndrome and design and clear and consistent plan that fits who you are. I’ll tell you where to get all the information, and even tell you how to get my 15-option business plan page for free. If you’re wanting to design a business plan that fits your personality, strengths, and gifts, my coaching program is for you!

I’m a Realtor. Why should I write a book?

Writing a book is another great media outlet for you as a Realtor. Remember that we are media companies that just happen to sell Real Estate. In this episode, Nick Raithel talks about how becoming an author raises your level of authority and gives you a way to communicate the things you want your client to know, and how your book is a boomerang. Boomerang? You’ll have to listen to find out.

How you can write a book in 7 hours of your time

Most of us don’t feel like we have time for writing a book. Or we have a fear of writing one, because, while we have some really good ideas, we don’t actually know how to write a book. This is where Nick Raithel comes in, with his 7-Hour Book service. In this episode, Nick explains how you can work with him to write your book, in only seven hours of your time, with the confidence that it will be done well by people who understand marketing. Listen in and discover what a great resource this is to get your book to publication.

Finding your 25th hour, and other time management tips from Nick Raithel

Have you found your 25th hour yet? No, I haven’t either. But Nick Raithel has some simple and usable ideas for how you can make the best of the 24 that you have. He will share those with us in this episode, and also will tell us what we can learn from a toddler about time management! Listen in to learn about managing your time, avoiding distractions, and yes, approaching your day like a toddler.

Outline of this great episode

• [0:27] Introduction to the Onion Juice Podcast
• [2:12] Introduction of today’s guest, Nick Raithel, creator of the 7-hour book.
• [2:51] Roundbox Coaching program: Design a business that fits your personality, strengths, and gifts.
• [8:36] Thanks to our sponsors.
• [10:35] How you can publish a book in just 7 hours of your time.
• [15:54] I’m a Realtor. Why should I write a book?
• [20:13] The process of writing a book with The 7-Hour Book.
• [26:39] Finding your 25th hour.
• [29:11] Guaranteed way to avoid distractions.
• [30:49] What can a toddler teach you about time management?

Resources & Links mentioned in this episode

Nick Rafel’s Website

Onion Juice Book Club

Text “Roundbox” to 42222 to get a copy of the 15-option business plan

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Roundbox Coaching website

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Our sponsors: www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off)

Realtyexecutivescs.com

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes