Episode 339 – AI Ethics in Your Marketing in 2025: What Small Biz Owners Need to Know

AI is writing our captions, helping with email campaigns, and brainstorming blog titles—but just because we can use it for everything... should we?

In this episode of the Small Business Made Simple Podcast, I’m diving head-first into the big conversation we need to be having in 2025—how to use AI ethically in your marketing without sounding like a robot, losing trust, or forgetting your voice in the process.

If you’ve ever: ✅ Copied and pasted an AI-generated caption that didn’t sound quite like you ✅ Wondered whether you should credit AI when it helps you write content ✅ Set up auto-DMs that feel a bit... soulless ✅ Or worried about accidentally plagiarising from AI-sourced content...

Then this is your must-listen episode.

We’ll unpack:

• What ethical AI use actually means for small business owners in 2025

• Real-life pitfalls (like made-up facts and “Love this!” bot replies 🙈)

• Best practice tips to keep your marketing human, honest, and on-brand

• My favourite AI tools (and how I use them without letting them take the reins)

• A 3-step checklist to keep your content authentic and audience-friendly

👀 Spoiler alert: AI isn’t going anywhere, but your voice still matters most.

🎧 So, if you're using AI (or thinking about it) in your content creation, make sure you’re doing it in a way that builds connection, not confusion. Hit play on this episode for a real, grounded take on where ethics meets automation.

👉 Read the show notes or catch up on past episodes at: www.socialmediaandmarketing.com.au/339