Kevin Surace, known as the father of virtual assistants, shares his insights on how AI is revolutionizing marketing and business operations. We discuss the democratization of content creation, the transformation of search, and why companies refusing to embrace AI are heading toward extinction.

• AI is making marketers 10-100x more productive by enabling rapid content creation and analysis.
• Content that previously took weeks can now be generated in minutes with equal or better quality.
• The future of SEO is uncertain as AI assistants increasingly answer queries directly without sending users to websites.
• People who use AI tools for everything are gaining massive advantages over those who are only "playing" with the technology.
• Corporate policies banning AI use are equivalent to companies refusing to use the internet in the 1990s.
• Creative professionals need to evolve from content creators to strategic partners who guide and refine AI outputs.
• Marketing agencies must position themselves as "robot overlords" rather than doers to remain relevant.
• The best implementation strategy is to start with tools like Microsoft Copilot before advancing to more sophisticated applications.
• Successful AI adopters use these tools for every aspect of their workflow, not just occasional specialized tasks.

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Guest Contact Information:
https://www.kevinsurace.com/

https://www.linkedin.com/in/ksurace/

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The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. 

Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. 

Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.

Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  

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