: Episode 684 -- Vinnie Tortorich and Serena Scott Thomas talk with Golden Harper, creator of Altra Running, about ultra-running, Altra shoes, and the company in general. PLEASE SUPPORT OUR SPONSOR Pure Vitamin Club Villa Cappelli Squatty Potty ALTRA RUNNING Serena discovered these shoes ages ago They so so quickly became her favorite shoes They wore out quickly because she wore them SO SO often She now has like 5 or 6 pairs Serena also bought Vinnie running shoes from Altra Vinnie can run in any shoes, but now he has a love for these shoes Check out the website now! This company was created by runners, for runners Golden Harper grew up both running and working in a running store He cared about people and helping them in their running Started studying it and ended up studying it in college as well Where the shoes and the science are, are very different places For example, in many shoe stores they try to give you special supportive shoes because you "pronate" It turns out, runners who pronate are actually the least injured Only ~16% of runners should have shoes that 'correct' this The shoe design actually started in a running store in Utah (Wasatch Mountain) These are No BS shoes that can actually improve your running, and everyone loves them! The best running shoes around Altra has amazing Zero Drop shoes Since Serena started running in these shoes, her actual foot shape has improved as well