If you’ve ever felt out of alignment in life or business, this episode will light a fire under you. I sit down with Amber Vilhauer—founder of No Guts No Glory and author of Infinite Impact—to talk about what it really takes to create purpose-driven work that actually changes lives. Amber’s not only the powerhouse who helped me launch Profit First for Real Estate Investing, but she’s also a deeply authentic entrepreneur with a remarkable journey of resilience and transformation.

Amber shares the emotional backstory that shaped her mission to help others feel heard, seen, and valued—and how that mission now fuels everything from book launches to marketing strategy. We dive into the real root of resistance, how entrepreneurs can overcome visibility fears, and why getting into alignment might be the most important step you’re skipping. If you’ve ever wondered whether your voice matters or how to make an impact beyond just growing your business, this one’s for you.

Episode Highlights

[0:00] - Introduction

[1:08] - Amber reflects on coming full circle with Simple CFO and the origins of her mission

[2:12] - Her early life of invisibility and the turning point that sparked her purpose

[3:29] - Why “Infinite Impact” became her book’s title and central message

[4:39] - The root of resistance and why so many entrepreneurs feel out of alignment

[5:52] - How skipping alignment leads to marketing failure (and how to fix it)

[6:38] - From book idea to legacy vehicle: Helping real estate investors uncover their message

[9:18] - The power of a micro-vision and how to create daily impact

[12:04] - Amber shares the deeply personal story that shaped her resistance to being seen

[16:33] - Overcoming traumatic beliefs and the ongoing work to use your voice

[22:31] - How one small academic moment taught Amber the power of choosing the hard path

[24:54] - A powerful reframe: Instead of asking what you want in life, ask how you want to feel

[28:20] - Why unmet needs—not money—are the true source of peace of mind

[30:05] - Where to get Amber’s full-color book and free alignment PDF

5 Key Takeaways

1. Alignment is Everything: Before launching any brand or business strategy, make sure you’re in personal alignment. It informs every decision moving forward.
2. Your Story is the Strategy: The very thing you’re most afraid to share could be your greatest impact tool.
3. Micro-Vision Over Mega-Vision: Focus on making one person feel heard, seen, and valued at a time. That’s how real impact scales.
4. Every Moment is a Choice: Whether it’s walking into a classroom or onto a stage, impact is built through choosing courage daily.
5. Peace of Mind Isn’t Bought: It’s created by meeting your own emotional needs—something entrepreneurs often overlook in the pursuit of growth.

Links & Resources

• Get the book + free PDF: InfiniteImpactBook.com
• Learn more about Amber’s work: No Guts No Glory
• Book your financial clarity call: SimpleCFO.com

Closing Remark

If this episode hit home, don’t keep it to yourself—share it with a friend who needs to hear it. And if you’re loving the show, please rate, follow, and review the podcast to help more people find financial clarity and purpose. Thanks for listening!