As creatives and business owners, we often love NOTHING more than pouring our heart and souls into our clients! And even though that can be a gift to our clients, we have to learn how to also protect our own time and energy in order to scale and really grow our business! If you’ve felt overwhelmed trying to consume all of the content around growing your business – or if you want to outsource and get help but you’re just not sure where to start – or if you simply want to connect with other business owners that have been right where you are – this episode is for you!

In today’s episode, Brandee Gaar is sharing how she grew her event planning business and she is sharing how she has learned to manage a team and outsource many of the tasks! Brandee is a luxury event planner and educator and host of the Wedding Pro CEO podcast. Brandee loves helping creatives build their business in a way that feels sustainable, while also profitable.

Here is a sneak peek of some of the things we cover: 

• Learning how to create and work towards goals that don’t feel overwhelming
• The importance of narrowing your focus to see long term growth
• Why outsourcing is so important as you grow your business and revenue

Resources:

• My new website!
• Learn more about my new coaching program AMPLIFY!
• Join me for my newest 30 day challenge!

Connect with Brandee:

• Listen to the Wedding Pro CEO Podcast (specifically episode #39 about time blocking)
• Connect with Brandee on Instagram
• Check out the book Clockwork by Mike Michalowicz

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Today is the final episode in my series for “Eliminating Overwhelm!” I’ve really enjoyed this series so much and I’m excited for our chat today. Have you been feeling overwhelmed by your content creation strategy? Do you have an idea for a post or topic, but struggle to sit down and write? In this episode we are talking all about eliminating overwhelm from our content creation strategy. This is a topic that really hits home for me because I’ve been feeling this a lot lately.

Today, I’m sharing three ways to eliminate the overwhelm from your content creation strategy so you can create content that feels easy & that resonates with your audience.  From focusing on one platform to repurposing content, these steps will make content creation more manageable and enjoyable for you.

Here is a sneak peek of some of the things we cover:
1. How can we EASILY create a content sharing plan?
2. What is the best way to capture creative ideas outside of work?
3. How can we focus on one platform to create content and easily repurpose for others?

Other episodes you'll enjoy:
Episode 106: 7 WAYS TO ELIMINATE OVERWHELM FROM YOUR MARKETING STRATEGY
Episode 108: 6 WAYS TO ELIMINATE OVERWHELM FROM YOUR PRICING STRATEGY
Episode 101: CREATING AN APPROACHABLE PINTEREST STRATEGY W/ HEATHER FARRIS
Episode 68: REPURPOSING YOUR CONTENT WITH BETH HACKMANN
Episode 39: HOW TO STOP OVER-COMPLICATING YOUR CONTENT STRATEGY

Resources:
The Common Path to Uncommon Success by John Lee Dumas
Oversized Wall Post-its for brainstorming
Tall on the wall calendar for marketing planning
Check out my website!
Learn more about my new group coaching program AMPLIFY!
Join me for my newest 30 day challenge!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Today we are talking all about pricing! Do you feel overwhelmed when it comes to pricing your services? Are you unsure of what to charge or how to price your offers? If so, you are not alone. This is the second episode in my new three-part series, “Eliminating Overwhelm,” where we are focusing on eliminating the overwhelm from different parts of our business strategy.

In this episode today, we're diving deep into six ways we can eliminate the overwhelm from our pricing strategy. We'll talk about the tactical strategies, habits and mindset work that will help you take those really big leaps. Plus, you'll learn how to understand your costs and how to figure out a starting point for your pricing. 

Here is a sneak peek of some of the things we cover: 

1. How to eliminate overwhelm from your pricing strategy
2. How to determine a baseline price point for a new offer
3. What money blocks are and how to address them in order to create a successful pricing strategy.

TIMESTAMPS:
4:10 Exploring Pricing Strategies for Your Business
5:58 Understanding There is No Right Price
7:25 Best Practices for Pricing Something New
9:33 Exploring Money Blocks and Market Research for Setting Prices
12:32 Understanding the Cost of Services and Value Provided
14:01 Breaking Down Your Hourly Rate to Increase Your Pricing
15:51 The Importance of Raising Your Prices Consistently
19:42 Overcoming Money Blocks
22:34 Strategies for Confidence and Growth

Other episodes you'll enjoy:
Episode 100: Let's reframe our money beliefs
Episode 106: Eliminating Overwhelm: 7 ways to eliminate overwhelm from your marketing strategy
Episode 103: The not-so-secret recipe for profitable pricing with Annemie Tonken

Resources:
Check out my financial planning worksheet (normally exclusive to my 1:1 clients)!
My new website!
Learn more about my new coaching program AMPLIFY!
Join me for my newest 30 day challenge!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Welcome back! In my last solo episode I introduced my new series to help us “Eliminate Overwhelm”. We’re focusing on different ways that we can eliminate overwhelm inside of our growing business. Next week [spoiler alert!] we will be talking all about pricing, which is timely with today’s special guest. This week, I am joined by Sheila Watts, a Certified Public Accountant who helps business owners use the numbers to grow and scale their businesses!

Are you a business owner struggling to manage your books? Do you feel like you don't know where to start and feel overwhelmed when it comes to understanding the financial side of your business? You're not alone - many business owners face these same struggles! Sheila will be discussing the common mistakes people make when managing their books, and how to create a system that doesn’t overwhelm you. Additionally, she'll be offering tips on how to create separate bank accounts, look at your finances every month and track your finances in a way that is simple and easy to understand. With Sheila's guidance, let's begin to eliminate the overwhelm and gain clarity around our business goals!

Here is a sneak peak of some of the things we cover: 

1. Discover the importance of keeping separate business and personal accounts.
2. Learn how regular review of business numbers can help maximize profits.
3. Uncover the importance of saving for taxes to avoid unpleasant surprises.

Other episodes you'll enjoy:

• Episode 85: 5 Steps for short-term and long-term financial success w/ Lynda McDonell
• Episode 100: Pep Talk - Let's reframe our money beliefs
• Episode 103: The not-so-secret recipe for profitable pricing w/ Annemie Tonken

Resources:

• My new website!
• Learn more about my new coaching program AMPLIFY!
• Join me for my newest 30 day challenge!

Connect with Sheila:

• Check out Sheila’s website
• Follow Sheila on Instagram
• Connect with Sheila on LinkedIn

Want to Learn More? 

• Sheila’s free guide for easy bookkeeping!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

I’m so excited to get into today’s episode! Something I have been reflecting on lately has been this idea of how to eliminate overwhelm in our businesses. If you’ve followed me for a while, you know that it’s a pretty core fundamental thing that I focus on in these episodes - this idea of how to eliminate the overwhelm. It’s also a concept that I would work on a lot with my one-on-one clients. Because this is a fundamental pillar of how I show up for others, I thought why not do a series!

Instead of the usual solo episodes I normally share, the next few are going to be part of my new three-part series called “Eliminate Overwhelm” where I talk about how we can eliminate overwhelming aspects from certain types of processes and things in our business. If you’re feeling overwhelmed by your marketing strategy and have noticed that no matter how much effort you put into it, you don't seem to be getting the results you desire, you're not alone. Many entrepreneurs and business owners struggle with creating an effective marketing strategy that works for them and their business.

In this episode we will explore seven ways to eliminate overwhelm from your marketing strategy. We'll look at how to define your intentions for each platform, focus on creating genuine connections over quantity, and celebrate the efforts instead of results. If you're ready to take control of your marketing strategy and create a sustainable and thriving business, this episode is for you!

Here is a sneak peak of some of the things we cover: 

1. How to eliminate overwhelm from your marketing strategy.
2. Reframe the way you think about marketing and create a personalized strategy that works for you.
3. Celebrate your efforts instead of focusing on the results - learn how to reframe your approach.

Other episodes you might enjoy:

• Episode 98: Revamping Your Marketing Strategy
• Episode 102: Attracting Your Dream Clients (3 Prompts to Become a Client Magnet)
• Episode 44: Defining Your Niche & Simplifying Your Marketing Strategy

Resources:

• Read more on my website
• Learn more about my coaching program AMPLIFY
• Join me for my newest 30 day challenge

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Let’s be honest -- it can feel overwhelming to try and build a sustainable and thriving business while also juggling your own personal needs. Honestly, at one point I wondered if I was capable of doing it. Then, I was introduced to the amazing Amber Lilyestrom. Successful business mentor, sales and branding expert, author, keynote and mom, Amber is a true light in the business world. 

Today’s episode is all about discovering how to create a business that is not only more sustainable but also more fulfilling and that allows us to be present and capture the goodness of life. As a mom of two little ones, Amber speaks to the importance of living an "and both" life where you can be both a business owner and a human. With hard work and dedication, Amber was able to reach six-figures and beyond in her business while also becoming a mother of two. Through her journey, she learned to prioritize family and her own mental health and build a business that works with her life. Amber’s story is an inspiring reminder that it is possible to achieve your dreams, even in the toughest of times!

Here is a sneak peak of some of the things we cover: 

1. Leveraging Your Knowledge to Create a Successful Online Business
2. Finding a Balance with Building a Business and Motherhood
3. Leveraging Your Entrepreneurial Spirit to Create a Sustainable Business Model Despite Unexpected Challenges in Life.

JOIN MY 30 DAY CHALLENGE 

Join my free 30 day challenge, the Confident Creative! Inside, I'll help you implement the strategies that will not only help you feel more confident as a creative business owner, but I'm also giving you access to the exact tools that I use to bring in more joy and money to my growing business every day.

Other episodes you'll enjoy:
Ep. 104: Stepping out & choosing to play bigger
Ep. 89: Embracing fear and risk as a small business owner
Ep. 95: Stepping into a new year with aligned focus
Ep. 86: Your permission to take up space & live your purpose

Resources:
My website
Learn more about my new coaching program AMPLIFY
Join me for my newest 30 day challenge

Connect with Amber!
Check out Amber’s website
Follow Amber on

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

I’m so excited for this conversation today! Recently, I have been taking some pretty big leaps and branching out into very new and unfamiliar paths inside my business. Since we just recently celebrated 100 episodes, I felt like it was important to honor the very beginning and approach the same topic that I did in my very first podcast episode, but from a new (and quite honestly) more evolved perspective. 

Stepping out and choosing to play bigger can be an intimidating, yet rewarding endeavor. It’s not always glamorous, but it’s so worth it. In this episode we are talking all about gaining clarity around your goals, finding inspiration in your journey, and creating a sustainable and thriving business. I will discuss tactical strategies and mindset work that will help you take those big leaps and provide real talk about what it takes to create a successful business!

Here is a sneak peak of some of the things we cover:

1. How can you reflect on the past year and identify when you were hiding or playing small in your business?

2. What does it look and feel like to play bigger in your life and business?

3. How can you create a supportive environment to help you take big leaps and experiment with new things in your business?

JOIN MY 30 DAY CHALLENGE

Join my newest 30 day challenge called the Confident Creative! In this challenge I’m helping you implement the strategies that will not only help you feel more confident as a creative business owner, but I'm also giving you access to the exact tools that I use to bring in more joy and money to my growing business every day. 

And as soon as you join, you'll get immediate access to:

• The challenge information, 
• The guided PDF workbook, 
• The daily journal prompts, 
• A beautiful daily checklist to help you track your results

There's honestly no better time to join me than right now. So if you're ready to gain massive clarity, unleash your inner confidence to create that life and business that you're proud of!

Resources:

Calmed by Nature Youtube Channel

Tara Mohr’s book Playing Big

My new website!

Learn more about my new coaching program AMPLIFY!

Join me for my newest 30 day challenge!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Do you feel like you aren't making enough profit in your business? You aren't alone. Many entrepreneurs struggle with pricing and profit, but Annemie Tonken is here to help! Annemie, a professional photographer since 2010, shares her expertise on pricing, mindset shifts, and practical tools to help business owners create a profitable business they love.

Today, we're chatting with Annemie Tonken, a professional photographer since 2010, respected educator, speaker and podcaster. She helps people focus on their business systems and strategies to create a profitable, sustainable business that they love. Annemie is the host of the top-rated weekly business podcast for photographers,This Can't Be That Hard, creator of the Simple Sales System, and the co-founder of the Family Narrative Conference.

Annemie provides her not-so-secret-steps to help entrepreneurs create a profitable business. These steps are practical, actionable, and can be applied to any industry. Our conversation today focuses on how to create a successful business. We dive into the importance of getting clear on your pricing strategy, setting a minimum price, using packages and tiers, and raising prices.

Join us as we break down the strategy, numbers, and mindset shifts that will help you make the most of your business!

Here is a sneak peak of some of the things we cover: 

1. How to strategically manage pricing and profitability in a business

2. How to make the transition from part-time to full-time in your business

3. How to create a successful business model that aligns with personal preferences and parameters.

NEW 30 DAY CHALLENGE

I’m so excited to announce my newest 30 day challenge called the Confident Creative now live on my website! In this challenge I will be helping you implement the strategies that will not only help you feel more confident as a creative business owner, but I'm also giving you access to the exact tools that I use to bring in more joy and money to my growing business every day.

And as soon as you join, you'll get immediate access to:

• The challenge information
• The guided PDF workbook 
• The daily journal prompts
• A beautiful daily checklist to help you track your results

There's honestly no better time to join me than right now. So if you're ready to gain massive clarity, unleash your inner confidence to create that life and business that you're proud of!

Resources:

My new website!

Learn more about my new coaching program AMPLIFY!

Join me for my newest 30 day challenge!

Connect with Annemie Tonken 

Find her on Instagram

Check out her

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Are you a creative business owner who wants to create a thriving business and feel more confident in your skills? Are you feeling overwhelmed and intimidated by the hustle and grind that comes with running a successful business? Well, you're not alone. 

One of the topics that comes up a lot inside the community and in my  1:1 client sessions is the idea of how to best attract clients. Because, listen, if there is one thing you should take away from my podcast is that we are not approaching this from a “hustle, work harder, sell yourself more” standpoint. That energy is not sustainable or enjoyable! Instead, I love to approach it as getting more clarity on how to better understand your clients. It’s about wanting your clients to feel seen and to feel mattered. And that’s what today is all about!

In this episode, I'm chatting through different business building topics that will help you gain clarity around your goals, find inspiration in your journey, and create a life and a business that you love. We'll dive into tactical strategies, habits, and mindset work to help you take those big leaps. Plus, I'll be sharing three prompts to help you become a client magnet for the dream clients you've been wanting to attract. So, join me as I share the real talk behind the scenes of what it takes to create a sustainable and thriving business!

Here is a sneak peak of some of the things we cover: 

1. How can we reframe our money beliefs to create a sustainable and thriving business?

2. What questions can we ask ourselves to become a magnet for our ideal clients?

3. What are the steps we can take to understand our clients' values and priorities

NEW 30 DAY CHALLENGE 

I’m so excited to announce my newest 30 day challenge called the Confident Creative! In this challenge I will be helping you implement the strategies that will not only help you feel more confident as a creative business owner, but I'm also giving you access to the exact tools that I use to bring in more joy and money to my growing business every day. And as soon as you join, you'll get immediate access to:

• The challenge information
• The guided PDF workbook 
• The daily journal prompts
• A beautiful daily checklist to help you track your results

There's honestly no better time to join me than right now. So if you're ready to gain massive clarity, unleash your inner confidence to create that life and business that you're proud of, I'd love to have you join me!

Other episodes you'll enjoy:

Ep. 082: When you're struggling to attract new clients

Ep. 100: (PEP TALK) Let's reframe our money beliefs

Resources:

My brand new webs

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Today we're talking all about Pinterest! Are you feeling overwhelmed by the idea of creating a Pinterest strategy? I don’t know about you, but I've struggled with how to implement Pinterest into my current workflow and strategy. All the tips I had heard for a really long time felt very unsustainable.

In this episode, Heather Farris shares her inspiring story of how she transformed her knowledge of Pinterest into a full-service agency, while simultaneously teaching her audience how to leverage their own content to maximize success and avoid Pinterest burnout. Heather has been using Pinterest since 2010 and understands the value of being present for work and family. She has created systems that help content creators increase their brand awareness, traffic, and sales without taking them away from doing what they love. Heather offers tips to help break down strategies into manageable steps and to remove the fear of not having enough to share. So buckle up for an interesting and helpful conversation!

Here's a sneak peek of some of the things we cover: 

• How to Identify your Customer’s Journey from Not Knowing You to Buying From You 
• How to Build Authority with Content on Pinterest and Google
• How to Create a Systematic Workflow for Pinterest Content Creation

NEW 30 DAY CHALLENGE 

I’m so excited to announce my newest 30 day challenge called the Confident Creative now live on my website! In this challenge I'll be helping you implement the strategies that will not only help you feel more confident as a creative business owner, but I'm also giving you access to the exact tools that I use to bring in more joy and money to my growing business every day. 

And as soon as you join, you'll get immediate access to:

• The challenge information, 
• The guided PDF workbook, 
• The daily journal prompts, 
• A beautiful daily checklist to help you track your results

Other episodes you'll enjoy:

• Ep. 39: How to stop over-complicating your content strategy
• Ep. 68: Repurposing your content with Beth Hackmann
• Ep. 96: Goal setting habits for sustainable growth

Connect with Heather! 

• Check out Heather’s website
• Follow Heather on Pinterest
• Connect w/ Heather on Instagram
• Find Heather’s Pinterest Strategy Guide here!
• Heather’s

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙