Today we're celebrating my 100th episode! I'm so incredibly grateful for all of you who are tuning in right now. If it weren’t for you, I likely wouldn’t be here today. I’m so excited to continue growing and helping you create a life and a business that you love!

We are diving right into all things money today. In today’s episode we are discussing our money mindset and having a little pep talk with ourselves on how we can start to reframe our money beliefs. It’s so important to view money as a tool when running your business and I hope that this episode leaves you with advice on how to earn more money, manage your finances better, and just feel overall more comfortable with your money!

Here is a sneak peak of some of the things we cover in today's episode: 

1. Developing a Positive Money Mindset 
2. How to Shift Your Thinking Around Money 
3. Understanding Your Financial Behaviors and Taking Control of Your Finances

Other episodes you'll enjoy:

5 Steps for Financial Success w/ Lynda McDonell

The Truth Behind Investing In Courses, Coaching And Education

Creating a Budget that Works w/ Financial Coach Vanessa Linenberger

Revamping Your Offer Creation & Marketing Strategy

Also, if this is your first time tuning in, I am excited to announce that my new website and brand has officially been launched! I have created a BRAND NEW group coaching program – AMPLIFY! In this program, you get:

• LIFETIME access to me and the community
• Monthly hotseat coaching calls to get clarity on things inside of your business
• Access to simple & effective marketing strategies to help you grow 
• Tools and systems to help you gain visibility and create a sustainable plan

Inside AMPLIFY, we believe that genuine connections, support and relationships make a huge impact on our goals. And my goal as your coach is to help you create a business that feels aligned and free from the hustle-based strategies. As an AMPLIFY member, you’ll have support, tools and strategies that will help you build your dream business (for the long haul) so you can spend more time doing the things you love.

Resources:

• My new website!
• Learn more about my new coaching program AMPLIFY!
• Check out Denise Duffield-Thomas and her books! 
• Check out Jen Sincero

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Today’s episode is one that I have been very excited to share! I think that for some of us, we can get so excited at the idea of starting our brand design and the possibility of having someone take that weight off our shoulders, right? The thought of having a professional help design our career vision and create the look and feel of what we want it to be is such an incredible part of the creative journey. But sometimes we have to pause and make sure we even know what we want to look at. 

In this episode I’m chatting with Denisa Parker, a branding and packaging designer and founder of Kind and Ivy, who shares her five things to consider before hiring a brand designer. From understanding your goals and target audience to creating a relaunch strategy, Denisa outlines what it takes to create a sustainable and thriving business. 

With a passion for sustainable and ethical brand design and packaging, Denisa has helped numerous small brands turn their business dreams into reality and stand out in their industry. She has a Master’s degree in Environmental Science, which has shaped her mission to make a difference and inspire others. Denisa’s enthusiasm for her work and her attention to detail will help guide us through this complex topic. 

Here is a sneak peak of some of the things we cover:

1. How to Use Brand Strategy and Identity Design to Help Businesses Grow and Scale

2. What to Consider When Working With a Designer to Create a Brand

3. How to Invest in Your Business with a Service Provider

Other episodes you'll enjoy:

Ep. #43 Do you really *need* a rebrand??

Ep. #45 When your business plans are taking longer than you expected

Ep. #38 The truth behind investing in courses, coaching and education

Ep. #36 Real talk: Do I need a website if I'm just starting out??

Ep. #64 PEP TALK: Celebrate your actions, not the outcome

Ep. #70 Navigating through when business feels tough

Resources:

My new website!

Learn more about my new coaching program AMPLIFY!

Connect with Denisa: 

Connect with Denisa on Instagram 

Learn more about Kind and Ivy

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Are you feeling overwhelmed by the pressure to create offers and market your business on social media? You’re not alone. As creative business owners we sometimes struggle to stand out in the sea of online competition, but the key to success is to think outside the box.

Today’s topic is one that I am super passionate about! This episode is all about the tactical strategies and mindset work needed to take big leaps. I discuss how important it is to always focus on the behind-the-scenes for creating a sustainable and thriving business.

Together, let’s break away from hustle marketing strategies and find alignment in our businesses. So, if you’re ready to start calling your own shots and create a business that feels good, then this is the episode for you.

Here is a sneak peek of some of the things we cover: 

1. What does it take to create a sustainable and thriving business?

2. How can creative business owners create unique offers and services?

3. How can we build relationships and experiment with offerings to build our clients' journey?

Also in this episode you get a sneak peek at a major new announcement! 

I’m so happy to share that I have officially rebranded + created a BRAND NEW group coaching program – AMPLIFY! In this program, you get:

• LIFETIME access to me and the community
• Monthly hotseat coaching calls to get clarity on things inside of your business
• Access to simple & effective marketing strategies to help you grow 
• Tools and systems to help you gain visibility and create a sustainable plan

Inside AMPLIFY, we believe that genuine connections, support and relationships make a huge impact on our goals. And my goal as your coach, is to help you create a business that feels aligned and free from the hustle-based strategies. As an AMPLIFY member, you’ll have support, tools and strategies that will help you build your dream business (for the long haul) so you can spend more time doing the things you love.

Other episodes you'll enjoy:

Goal setting habits for sustainable growth

Stepping into a new year with aligned focus

Setting vision based goals to lead you to success

How to stop over-complicating your content strategy

Leveraging your network to boost sales and drive impact

Resources:

My new website

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Are you a creative entrepreneur searching for advice on how to be authentic and in alignment with your values to grow your business? Do you feel overwhelmed by the conflicting advice you're getting on how to achieve success? If so, this episode is for you!

In this episode we’re talking about how to create genuine client relationships and what it means to grow a truly authentic business. Truthfully, John is one of the most genuine and kind-hearted people that I've ever met -- this episode was such a joy to create and I am so thrilled to share the conversation with you!

John Mansfield is a wedding portrait photographer based in Houston, Texas. He's been in the business for over seven years, and has since then expanded his services to mentoring, teaching, and hosting his own podcast. His journey to success was one of learning to find his voice and use it to authentically grow his business. He has a passion for helping others navigate the ever-changing landscape of online marketing and growing a business that aligns with their values. 

John is sure to be a source of inspiration and guidance for you as you grow your business!

In this episode, we’re talking through:

1. How to grow a business authentically and in alignment with your values.

2. Overcoming imposter syndrome and developing a genuine, authentic voice.

3. Differentiating between marketing and social media to grow your business.

Here's what we covered in this episode:

4:31 The Importance of Being Genuine in Your Online Presence

10:04 The Transition of Marketing: From Referrals to Social Media

11:53 The Importance of Authenticity and Targeting Your Ideal Client on Social Media

19:29 The Power of Relationship Marketing in Growing Your Business

26:50 The Power of Good Listening: How to Communicate with Your Clients

28:36 The Importance of Showing Up and Being There for Your Clients

33:01 The Benefits of Providing Value to Clients Before They Book

34:54 The Power of Giving Value in a Saturated Market

36:46 How to Use Your Experience as a Photographer to Attract More Clients

40:21 The Benefits of Repurposing Blog Posts Into Social Media Content

45:17 Overcoming Imposter Syndrome

Want to learn more?

For John’s business education and more resources check it out here!

For John’s email template guide click here!

Connect with John

Connect with John on Instagram

Explore some of John’s work on his website

Check out John’s podcast: Light and Dark Photography

Other episodes you'll enjoy:

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

This year we are calling our own shots and creating a sustainable and thriving business by learning how to set intentional goals by prioritizing and visualizing success!

This episode is all about goal setting habits for big picture growth. I learned that it is necessary to take breaks and give yourself time to be creative when setting goals, as well as eliminating or minimizing tasks that are not related to your vision. It is so important to map out your goals and just take the steps you need to get there while also honoring who you want to be in the process.

In this episode we are getting honest with ourselves about what we need to do to stay motivated and inspired, because it can be the difference between success and failure. I can't wait for you to listen in and I'd love to hear your takeaways and aha moments from it!

Here is a sneak peak of some of the things we cover: 

1. How can grounding habits help you be more creative in business?

2. What are the steps to prioritize tasks and projects in your business?

3. How can creative visualization help you train your brain to achieve your goals

Interested in listening to more goal setting episodes? Here are a few great ones to tune into:

• Episode 92 - Want to change your habits? Start with this first!
• Episode 41 - Creative visualization - the one mindset strategy you need to achieve your goals
• Episode 58 - How to set better goals as a business owner
• Episode 84 - Setting vision-based goals to lead you to success
• Episode 11 - Let's Get Out of That Funk & Back to Our Goals
• Episode 13 - "I'm Just Not Hitting My Goals Fast Enough"

Also during today's episode I mentioned my tall on the wall calendar (that I'm so obsessed with) -- be sure to check it out at Paper Source!
& I'm equally obsessed with my 2023 weekly planner from Passion Planner 🤩

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Who else is ready to release the idea of "new year, new me"?? Instead, let's step into the new year honoring who we are right now, in this moment, and celebrate ourselves as we shift, evolve and grow.

In today's episode, we're chatting through:

• How we can find our own inner flow
• Identifying our priorities over the next 90 days
• Getting clear on our vision
• Identifying as content creators
• Creating alignment between our goals and our vision
• ... and more!

Here's an outline of the key points:
6:10: Finding your own inner flow to create sustainable growth
6:56: How to start identifying your priorities over the next 90 days
9:45: What habit can you add in to your routine to help support your vision for the coming year.
10:51: Getting clear on your numbers
14:40: Getting clear on how you want to make money
17:23: Making the switch to identify as a content creator
19:25: Your authentic content creates an engaged audience
22:02: Your big picture goals (over the next 90 days)
23:10: Creating an aligned vision
26:35: How to actually set your goals (more details in a future episode!)

Want to listen to more episodes about building habits and setting goals?
#92 - Want to change your habits? Start with this first!
#84 - Setting vision-based goals to lead you to success
#58 - How to set better goals as a business owner

I can't wait to hear your takeaways from the episode!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Thanks for listening into today's episode! I'm excited to dive into this interview today because, if you've bene around for a minute, you'll know that I am SUPER passionate about building a business that fits around your LIFE (and not the other way around).

In this episode, we're chatting with Meg Burrage (and Emerald Kajabi Partner) and she's walking you through her 8 core pillars for how to launch in a way that aligns with the current season that you are in. These 8 questions will hep you narrow down what type of launch (and what type of program) would be the best fit given your current goals and vision!

Whether you've already created a new program and are leading up to a launch, OR maybe you recently launched a new program and are looking for some ways to tweak it moving forward -- this episode is for you!

Here are some highlights from our conversation:
5:23: An introduction to the 5 core pillars to launching around your lifestyle
6:35: Pillar #1 - Gaining clarity
8:30: How to earn money doing things you already know (right now)
9:45: Pillar #2 - Identifying your timeline
13:00: Pillar #3 - Identifying your financial plan
13:55: Tips for launching on a shoestring budget
15:30: Tips for your first launch
19:00: Pillar #4 - Your energy & stability levels
23:25: Pillar #5 - Knowing your audience’s experience levels
26:18: If you’re thinking of launching a membership…
28:44: Pillar #6 - Choosing the support structure
31:20: Pillar #7 - Your appetite for being in the spotlight
34:10: The importance of building trust and an engaged audience
35:00: Identifying your perfectionist habits
36:40: Meg’s preferred method for launching

Meg's book recommendation: Building a Storybrand by Donald Miller
Also, be sure to connect with Meg on Instagram & check out her website

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

Having Liz as a guest on the show was a game-changer! How many of us have felt overwhelmed with email marketing and list building (I'm pausing, because I'm raising my hand 🙋‍♀️).

In today's episode, Liz is breaking down exactly what we need to do in order to untangle the overwhelm  of building a list and is giving us the steps we need to create engaging newsletters in a sustainable, repeatable way.

Liz Wilcox, also known as 'The Fresh Princess of Email Marketing', is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.

Here are some key points from our conversation:
5:46: Intro into Liz’s background (fun fact: she started as an RV blogger!)
6:40: 7 months into building her email list, Liz launched her first product (it might be different than you think)
8:30: Letting email building be FUN & a money generating activity
11:00: Getting people onto your list in a simple way
12:40: How to reverse engineer your freebie creation
15:35: You are your brand & your audience wants to hear from YOU
18:26: How to not feel overwhelmed with writing newsletters
19:28: The email staircase
20:21: Show your audience that you are INVESTED in yourself and in them
22:01: Sharing in a relatable way (not by telling stories)
23:59: Staying top of mind (on a schedule that works for you)
27:55: Making genuine connections with your audience/friends
32:50: Two questions to help you email consistently
34:54: An inspirational story about breaking down your goals

Links from today's episode:
Liz's book recommendation: Real artists don't starve by Jeff Goins
Get Liz's free email swipes on her website (hot pink button at the top of her page!)

I can't wait for you to listen in and I'd love to hear your takeaways!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

I'm so excited for this topic today! Whether you're new to the podcast or a long-time listener, thank you so much for being here!

In this episode, we are chatting about:
- Best practices for how to change your habits
- How our habits change in different life seasons
- Changing the story that we believe about ourselves
- How to stay consistent with your new habits
- Creating a sensory motivation to get you hyped for change

I can't wait for you to listen in!

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙

I'm so excited to share this episode with Nami Clarke all about how we can market ourselves as business owners (in a way that feels good). I think we can all agree that we've become a little burned out from social media and constantly feeling like we're "selling" -- and so in today's episode, Nami is sharing a fresh take on how we can market ourselves in a way that feels natural and fun!

I can't wait for you to dive into this episode!
I'd love to hear your takeaways (send me a DM!)

Nami Clarke has refined her magic toolkit of copywriting, sales, and content strategy by running a photography studio for 10 years in one of Melbourne’s fancy postcodes. Today, through her workshops, signature course and 1:1 support, she helps digital course creators worldwide create more profitable launches with less stress. Nami's written work has been published by Mamamia, Elephant Journal, Huffington Post, and more.

Here's a snapshot of what we talked about:
6:21 - Intro into Nami's background
10:40 - Some insights into how we can write more effectively
14:10 - The most profitable way to market your business (that most people aren't doing)
15:05 - Why email marketing is more impactful than social media marketing
24:07 - Not getting caught up in the numbers and metrics behind everything
30:40 - Tips for growing an email list if you're just starting out
36:20 - The importance  behind being authentic and approachable
38:50 - Focusing on the client and fulfilling their needs (rather than focusing on yourself)

Links from today's episode:
Visit Nami's website
Connect with Nami on Instagram

Loved the episode? Have a topic or guest host request? Send me a text message!

Ways we can work together:

• <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
• <<Brand Photography>> Is it time to elevate your business with new brand photos?

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community ✍🏻
• Leave a review on Apple Podcasts 🎙