“I run a sports club – does this mean I have to ask them for permission to email now?”

“Is it the end of cold-calling?”

“What about if I want to email everyone about a charity I’m supporting?”

These are the practical questions that many are asking as Europe’s General Data Protection Regulation (GDPR) comes into force.

Adrian Weckler sits down with Daragh O’Brien (founder of data privacy expert firm Castlebridge) to go through dozens of layman questions about what will now happen in everyday business – and normal life – under the new law.

Adrian also drops in on Pointy, the Dublin startup that has seen its product-discovery technology adopted by one in seven Dublin retail outlets. He talks with company founders Mark Cummins and Charles Bibby about their story and what the future has in store.

See omnystudio.com/listener for privacy information.