App Marketing by App Masters

By Steve Young

Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.... more

4.7

138138 ratings

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FAQs about App Marketing by App Masters:

How many episodes does App Marketing by App Masters have?

The podcast currently has 1,041 episodes available.

App Marketing by App Masters episodes:

May 03, 2021Successfully Changing From Paid Apps to Subscriptions
Discover how Marco Wenisch successfully changed his app porfolio from paid to subscription-based apps. You will discover how he cross-promoted his apps, what ASO strategies worked, and how he launched his new subscription app.
Links:
https://www.linkedin.com/in/marcowenisch/
https://www.taculator.com/
Topics Covered:
01:22 - How Marco went from $500 to $10,000 a month

04:49 - How Marco used Apple Search Ads to grow paid app downloads

09:33 - How Marco launched his subscription app

15:23 - How to get Apple Search Ads to show up when installs are low

18:27 - Keywords rain sounds vs "rain,sounds"

19:29 - Marco's conversion rate

21:40 - Any changes for iOS 14 update

23:41 - Youries Discover App Audit

30:28 - Is having a good landing page important for ASO?

31:29 - Should we develop Apple Watch and Apple TV

32:59 - How to plan out ad campaigns?

35:41 - floating Stopwatch App Audit

42:23 - Why Facebook over Google?

44:21 - TCG Companion App Audits

51:37 - How to target students with FB ads
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASOMasters.com
B7Dev.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
58min
April 29, 202199% of Apps Fail - How to Make Sure Your App Idea Succeeds
Ken Vermeille is the founder and CEO of Vermillion Sky. Ken has 15 years of experience in product design and development.
Topics Covered:
01:35 How to figure out the one thing that your app should do really well

04:43 Why 99% apps fail

09:36 What makes a great onboarding process?

11:49 Video Chat App Audit

34:33 Bass Parlour

47:02 Do screenshot file names help ASO?

50:43 Troll Master Depth Calculator App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
1h 13min
April 28, 2021 833: How to Start & Grow a College Ambassador Program with Jake Ellenburg
Jake Ellenburg is the Chief Marketing Officer at X-Mode. He is responsible for growing multiple brands across various industries with a specialty in creative user acquisition. In just under 4 years, he helped pivot a college safety app (Drunk Mode) to one of North America's largest providers of geolocation data.
You will discover:
- How a college ambassador program led to tremendous growth for Drunk Mode
- How they are crushing it with Reddit ads and using memes
- The importance of A/B testing
- How to guide your team instead of micro-managing
Jake Ellenburg is Chief Marketing Officer at X-Mode.
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
34min
April 27, 2021 This Starbucks Secret Menu App Makes $240K
In this video, we teardown a Starbucks secret menu app that is generating over $20,000 a month!
Download app: https://apps.apple.com/app/secret-menu-for-starbucks-vip/id1452407811
You can watch this video: https://youtu.be/lTApBMs0J4s
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
12min
April 22, 2021UX Design Mistakes You Need to Avoid
UX design is essential to having a successful app.
Chaim Sajnovsky is the CEO and Founder of B7Dev, a full-service development agency, businesses trust us with their app development, big data, machine learning, and server side needs.
We share the best tips for UX design and critical mistakes that app developers make.
Topics Covered:
01:51 - What is the difference between UI/UX

03:14 - Don't make users think

09:57 - What do you need to launch outside of US (eg. UK and Australia)?

13:14 - Office Document

22:41 - How to rank in top 5 for a keyword when you've ben #15 for awhile

27:35 - Galavant App Audit

44:57 - DWP App Audit
You can watch this video: https://www.youtube.com/watch?v=o2w7-nKTT3s
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
1h 1min
April 21, 2021 Game Design: How to Develop a Successful Game
Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. You will discover a few easy ways to increase your game's monetization.
Jordan Blackman is the Owner of Bright Black Associates.
You can watch this video: http://youtu.be/ncq1Wfe3W7c
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
13min
April 20, 2021 832: Beginner's Guide to Apple Search Ads with Gabe Kwakyi
Today's guest is Gabe Kwakyi, CEO & Co-Founder at Incipia. You will discover how to get started with Apple Search ads, the factors that influence keyword and top chart rankings, managing A/B tests, and so much more.
This interview was recorded as part of our App Masters Virtual Summit back in November 2011.
Gabe Kwakyi is the CEO & Co-Founder at Incipia.
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
27min
April 19, 2021 UserTesting Review & Live Reaction
In this video, I'll show you why you should do user testing and what questions to ask.
I'm going to react live to a user testing video and you'll get to hear the questions I asked along with my reactions -- brutally honest and critical ones included.
You can watch this video: http://youtu.be/_ufc1byTKb4
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
23min
April 15, 2021Case Study: The #1 Source of In-App Purchase Sales
Today's guest is an indie iOS developer success story and creator of Countdown for Disney Vacatio‪n. You will discover how he increased his revenue by increasing his in-app purchase price and the #1 source of all his sales.
Nick Bonatsakis is an accomplished software consultant with over a decade of experience working on everything from scalable full-stack web applications to award-winning mobile apps.
Countdown for Disney Vacatio‪n: https://apps.apple.com/us/app/countdown-for-disney-vacation/id1532628272
Topics Covered:
02:51 - How Nick 5X his revenues

05:01 - Where he converts over 50% of his users

06:57 - How adding the word "free" to his pricing page increased conversions

08:48 - The sharing feature that gets the most downloads

12:03 - How he's getting 50 email subscribers a week

14:23 - How to leverage Apps Gone Free campaign with rewarded videos

21:48 - Spontaneous App Audit

33:06 - Division Calculator App Audit

41:00 - Should you give credit to contributors of the app? And where?

43:42 - Aspire App Audit
Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training
***************
Get your app audited: http://www.appmasters.com/audit
***************
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
58min
April 13, 2021 831: The Simple Process for Creating a Top Charting Game
Today's guest is David Reichelt, the creator of Color Switch. You will discover his simple approach for designing a top charting game, how David approached the re-launch of his game and how he's using his tremendous success to build Color Switch 2.

This interview was recorded as part of our App Masters Virtual Summit back in November 2011.

David Reichelt is the creator of Color Switch.
Show Mentions
- TinkerToys
- Color Switch 2
SPONSORS
Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
***************
...more
35min

FAQs about App Marketing by App Masters:

How many episodes does App Marketing by App Masters have?

The podcast currently has 1,041 episodes available.

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