As the multifamily industry focuses more on resident experience, the leasing process is evolving rapidly to meet today’s demands for convenience. Making sure that a prospect is able to get quick and accurate information about a unit at any time is now critical to a property’s success—and an Artificial Intelligence (AI) leasing assistant can accomplish just that. Brock MacLean joins Beyond Rent to talk about how AI-driven assistants are the answer to starting the resident experience off on the right foot.

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You can learn more about Brock MacLean on LinkedIn and LeaseHawk on their website.

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