Are we over-styling homes in our quest to deliver the perfect look? In this episode of Ignite Your Estate Agency we discuss home styling with a focus on balance, efficiency, and truly showcasing a property’s unique charm.

Learn why photographic documentation is critical for maintaining client trust and the importance of aligning with client preferences to avoid unnecessary conflicts. This episode will guide you on how to effectively use home styling to sell a house and a lifestyle, without the pitfalls of intrusive or excessive styling and provides actionable tips to make your photoshoots quicker and more cost-effective.

Sam tells us why it is important to stop over-styling, where adding too many personal touches can cloud the home's actual potential, with cautionary tales about the uneasy balance between effective styling and preserving homeowner comfort.

To simplify the art of effective home styling, Sam introduces her eight golden rules, including:

• “Style the shot, not the room”: Focus on what the camera will capture.
• “Enhance by simplifying”: Remove minimal items to highlight room features.
• “Consider the main features”: Pay attention to key elements like windows and fireplaces.

You can read Sam’s blog on this subject here: https://www.samashdown.co.uk/over-styling-homes/

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of Ashdown Jones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [email protected]

Ask your questions to Sam: [email protected]

Engage with ambitious estate agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Key Takeaways:

➡️ Photographic Documentation: Essential to return clients' items to their original places after a photoshoot, ensuring their comfort and trust.

➡️ Client Preferences: Always be considerate of client desires to maintain positive relationships.

Want to grow your agency with confidence?

Book a free strategy call with Sam
Get clear on what’s holding your agency back — and what to do about it.
https://www.samashdown.co.uk/call

Catch up on more episodes of Ignite Your Estate Agency
Smart, straight-talking strategies from the front line.
https://www.ajmastermind.co.uk/ignite-podcast

Request an AJ Mastermind brochure
Call 015394 40892 or email [email protected]

Join our private Facebook group
Connect with growth-minded agency owners like you.
https://www.facebook.com/groups/ajmmforagencygrowth

Have a question?
Email Sam: [email protected]
Email Phil: [email protected]

Don’t miss our next live event
Find out what’s coming up:
https://www.ajmastermind.co.uk/events