ASCP Esty Talk

You've got the perfect idea for your esthetics business and now you must build the brand. Where do you start? Marketing on social media? Posting flyers on bulletin boards in coffee shops? In this episode of ASCP Esty Talk, Beauty Business Coach Crystal Ochemba-Powell takes the guesswork out of how to successfully build and grow your esthetics business. We discuss tactile and effective methods you can start doing RIGHT NOW to bring on your own business boom. We also touch on some things that may seem like a good idea at the time, but are in fact not effective strategies and end up wasting your time instead of saving it!

Special Offers:

50% off Pick My Brain Coaching Sessions

Use Code: ASCP2021

Link: https://www.crystalngozibeauty.com/coachingpackages/pick-my-brain-session

$10 off Marketing Course:

Use Code: BEAUTY2021

Link: https://www.crystalngozibeauty.com/coachingpackages

About Crystal Ochemba-Powell:

Crystal is an experienced licensed esthetician, makeup artist, business coach, and licensed continuing education provider with a combined 10 years of experience in both business marketing and the beauty industry. In addition to her esthetics license, she holds bachelor's and master's degrees in advertising and marketing.

During her career, Crystal has used her knowledge and experience to successfully build her own beauty business as well as the beauty businesses of other creative entrepreneurs, including barbers, cosmetologists, estheticians, and more.

When she is not servicing her own clients, Crystal enjoys training and coaching other beauty professionals on how to use proven marketing techniques to increase customer acquisition and conversions. She feels that her biggest asset is her ability to intersect her passion for both marketing and beauty with her signature training courses.

Connect with Crystal:

Website: www.crystalngozibeauty.com/coaching

Email: [email protected]

Facebook: www.facebook.com/CrystalNgoziCoaching

Instagram: www.instagram.com/crystalngozicoaching

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Lash extensions are lovely and luxurious. But have you ever wondered what they're made of, or how exactly they're able to stick to real lashes? In this episode of ASCP Esty Talk, Ella Cressman chats with the owner of AW Lashes, Alexis Weisenburger, and explores everything lovely and lashy!

About Alexis Weisenburger:

Alexis is a licensed cosmetologist and owner of AW Lashes. She is a major influencer in the lash extension world, with more than 50,000 lash artists following her work and seeking her out for advice and help with their lash skills and building their businesses. She found her passion, natural flair, and ability for lash extensions early in her career and quickly earned both her classic and volume lash certifications. Since 2013, Alexis has become renowned throughout the world for her mega-volume lash work, has been featured in Birdie Magazine, and has been a speaker at several major beauty industry trade shows.

Connect with Alexis:

Website: www.awlashes.com

Email: [email protected]

Phone: (720) 805-9555

Facebook (Personal): www.facebook.com/alexisawlashes

Facebook: www.facebook.com/awlashesco

Instagram: www.instagram.com/awlashespro

YouTube: www.youtube.com/channel/UCAYyU98Ti7q_tVsNZdDwkSw

LinkedIn: www.linkedin.com/in/alexis-weisenburger-b93627199

About Ella Cressman:

Ella Cressman is a licensed esthetician, certified organic formulator, business owner, and absolute ingredient junkie! As an educator, she enjoys empowering other estheticians and industry professionals to understand skin care from an ingredient standpoint rather than a product-specific view.

She has spent many hours researching ingredients, understanding how and where they are sourced, as well as phytochemistry, histological access, and complementary compounds for intentional skin benefits. In addition to running a skin care practice, Cressman founded a comprehensive consulting group, the HHP Collective, and has consulted for several skin care lines, including several successful CBD brands.

Connect with Ella:

Website: www.ellacress.com

Website: www.hhpcollective.com

Facebook: www.facebook.com/HHP-Collective-105204177682777/

Instagram: www.instagram.com/hhpcollective

LinkedIn: www.linkedin.com/in/ella-cressman-62aa46a

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

With so many changes in the industry—salons and spas opening and closing, schools going remote, and new legislation to promote the safe practice of advanced esthetics—it's hard to know whether estheticians should take the time and the money to advance their education. In this episode of ASCP Esty Talk, we sit down with industry expert Mary Nielsen, vice chair of the Oregon Board of Certified Advanced Estheticians and diplomat with the American Board of Laser Surgery in Cosmetic Laser Procedures to determine why it is so important for estheticians to continue their education throughout their career.

About Mary Nielsen:

Mary Nielsen has a unique perspective in providing laser and esthetic service training. She has worked as a technician and nurse and was instrumental in the introduction of lasers and esthetics beyond cosmetic surgery. Since 2006, Mary has worked as a clinical trainer, providing education and training confidence to new laser operators in the Pacific Northwest and Canada. Her point of view and experience as a business owner has built successful management and marketing tools that she shares to help estheticians prosper.

Mary is the owner and a primary educator at Spectrum. She is a licensed esthetician in Oregon, a master esthetician in Washington, a licensed esthetic instructor in Oregon, and a licensed practical nurse. Mary was selected to the Oregon Board of Cosmetology Rules Advisory Committee for Esthetics and also serves on the Board of Certified Advanced Estheticians. Mary is also the author of A Compendium for Advanced Esthetics: A Guide for the Advanced or Master Esthetician, as well as several policies and procedure manuals for medical spas. She is also the founder and executive director of Fearless Beauties, Skintelligent Resources, and Cascade Aesthetic Alliance.

In her spare time, she enjoys being a grandma, hiking, fishing, and camping with her hubby and family.

Connect with Mary:

Website: www.spectrumlasertraining.com

Website: www.fearlessbeauties.org

Website: www.skintelligentresources.com

Website: www.cascadeaestheticalliance.org

LinkedIn: www.linkedin.com/in/mary-nielsen-7748b52

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

Advanced Modality Insurance (AMI) is exclusively available to ASCP members who have advanced their education in skin cares services such as permanent makeup, laser, and more. Learn more about AMI at www.ascpskincare.com/ami.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Phone: (866) 477-3077

Facebook: www.facebook.com/facerealityskincare

Instagram: www.instagram.com/facerealityskincare

YouTube: www.youtube.com/channel/UC-qJaIUVkimLICmBTKC_M_w

In this episode of ASCP Esty Talk, we chat with skin care expert Farida about her experience growing up in Chennai, India, and how the importance of skin care has played a significant role in her life since the day she was born. We discuss how esthetics education in India compares to education in the United States, covering everything from differences in client concerns and various techniques used to regulations and certification requirements. Farida is not only a forever student of skin care, soaking up as much new knowledge as she can wherever her path takes her, but she is also an educator who has had the unique opportunity to teach esthetic students in India and licensed esthetic professionals in the US. You don't want to miss what this skin care expert has to say! Tune in to hear her one-of-a-kind perspective and her honest yet inspiring words of encouragement for estheticians who may be feeling discouraged about their career choice right now due to COVID-19.

References:

Farida Skin Care Studio's Commitment to Safety (VIDEO): www.faridastudio.com/covid-19

About Farida:

Farida was born and raised in South India near the pristine beaches of Neelankari. She was schooled in natural skin care methods by her mother and sisters from an early age, and after attending an ayurvedic college, she became a skin care educator at Pivot Point Academy in Chennai. For five years she trained legions of young estheticians, fueling the booming day spa industry in India. Farida migrated to New York in 2011 and graduated from Dermalogica Academy two years later.

Farida was recruited by the Elizabeth Arden Red Door Spa and promoted within one year to the skin care division lead position and certified as a Red Door Educator. At Red Door she developed a team of expert skin therapists skilled in her unique skin treatment protocols, thus providing their guests an experience otherwise not available in the market.

When the Red Door Company closed all of its locations as a result of the negative impact of the COVID-19 pandemic, Farida lost her job. But out of the crisis, a brand was born. The Farida Skin Care Studio was launched in downtown White Plains, New York, as a destination that provides each of its clients with a custom-designed journey to healthy and beautiful skin.

Connect with Farida:

Website: www.faridastudio.com

Email: [email protected]

Phone: (845) 553-4455

Facebook: www.facebook.com/faridaskincarestudio

Instagram: www.instagram.com/faridaskincarestudio

YouTube: www.youtube.com/channel/UCEiS8F-iEv507QuqFG-PLoA

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Peptides are an extremely broad subject with many areas of opportunity in skin care. We can explain them simply by saying they are smaller versions of proteins, short strings of amino acids in groups of 2-50. As we know, amino acids are also the building blocks of proteins, but proteins contain significantly more amino acid chains. Because of their smaller size, peptides may prove to be more bioavailable than proteins and easily penetrate and effect the skin. Recent research indicates that some types of peptide could have a beneficial role in slowing the aging process, reducing inflammation, and even destroying microbes. Many skin care products contain many, many different peptides promising everything from tighter, even, youthful skin, to longer, luscious lashes. So, how do you sort through the hype to understand what each peptide does and if it will be effective? In the ASCP Esty Talk Ingredient Decked Out Sub Series – The Peptide Perspective, we explore many opinions and perspectives to help bring clarity, answer questions and dispel misinformation. In Volume 3, we discuss peptides with Pharmacist Ben Fuchs.

Ella Cressman is a Licensed Esthetician, Certified Organic Formulator, Business Owner and absolute ingredient junkie! As an educator, she enjoys empowering other estheticians and industry professionals to understand skin care from an ingredient standpoint, rather than a product specific view.

She has spent many hours researching ingredients, understanding how and where they are sourced, phytochemistry, histological access and complimentary compounds for intentional skin benefits.

In addition to running a skin care practice, Cressman founded a comprehensive consulting group, the HHP Collective and has consulted for several skin care lines, including several successful CBD brands.

To connect with Ella Cressman click here ([email protected])

To join Associated Skin care Professionals (ASCP) click here (www.ascpskincare.com/join)

Questions about Associated Skin Care Professionals (ASCP) membership or professional liability insurance for estheticians call 800-789-0411

If you are interested in adding Business Personal Property (BPP) insurance to your membership click here (www.ascpskincare.com/bpp)

Follow Associated Skin Care Professionals (ASCP) on Instagram @ascpskincare

To access ASCP's extensive Back to Practice guide click here (ascpskincare.com/back-to-practice)

To connect with Benjamin Knight Fuchs

email - [email protected]

FB - Benjamin Knight Fuchs

IG - truth.treatments

website- www.truthtreatments.com

blog - www.pharmacistben.com

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Peptides are an extremely broad subject with many areas of opportunity in skin care. Recent research indicates that some types of peptides may have a beneficial role in slowing the aging process, reducing inflammation, and even destroying microbes. A vast array of peptides can be found in many skin care products, promising everything from tighter, more youthful skin to longer, thicker lashes. So, how do you sort through the hype to understand what each peptide does and whether it will even be effective? In the ASCP Esty Talk Ingredient Decked Out subseries "The Peptide Perspective," we explore many opinions and perspectives to help bring clarity, answer questions, and dispel misinformation. In Volume 2, we discuss peptides with Dr. Neal Kitchen, Chief Operating Officer and Chief Geneticist for HydroPeptide.

About Dr. Neal Kitchen:

Dr. Kitchen holds a bachelor's degree in cell biology and a doctorate in protein and molecular biology from the University of Illinois in Champaign-Urbana. He also has a master's degree of business administration. His background includes research in epigenetics, signaling pathways, and the molecular mechanisms involved in antiaging. Before joining HydroPeptide, Dr. Kitchen managed over 40,000 products involved in protein biology research, focusing on the development of new products for the life science industry.

Connect with Dr. Neal Kitchen:

Website: www.hydropeptide.com

Email: [email protected]

Phone: (800) 932-9873

Facebook: www.facebook.com/HydroPeptide

Instagram: www.instagram.com/hydropeptide

YouTube: www.youtube.com/user/hydropeptidemedia

LinkedIn: www.linkedin.com/in/nealskitchen

About Ella Cressman:

Ella Cressman is a licensed esthetician, certified organic formulator, business owner, and absolute ingredient junkie! As an educator, she enjoys empowering other estheticians and industry professionals to understand skin care from an ingredient standpoint rather than a product-specific view.

She has spent many hours researching ingredients, understanding how and where they are sourced, as well as phytochemistry, histological access, and complementary compounds for intentional skin benefits. In addition to running a skin care practice, Cressman founded a comprehensive consulting group, the HHP Collective, and has consulted for several skin care lines, including several successful CBD brands.

Connect with Ella:

Website: www.ellacress.com

Website: www.hhpcollective.com

Facebook: www.facebook.com/HHP-Collective-105204177682777/

Instagram: www.instagram.com/hhpcollective

LinkedIn: www.linkedin.com/in/ella-cressman-62aa46a

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Peptides are an extremely broad subject with many areas of opportunity in skin care. Recent research indicates that some types of peptides may have a beneficial role in slowing the aging process, reducing inflammation, and even destroying microbes. A vast array of peptides can be found in many skin care products, promising everything from tighter, more youthful skin to longer, thicker lashes. So, how do you sort through the hype to understand what each peptide does and whether it will even be effective? In the ASCP Esty Talk Ingredient Decked Out subseries "The Peptide Perspective," we explore many opinions and perspectives to help bring clarity, answer questions, and dispel misinformation. In Volume 1, we discuss peptides with Susan Wade of Viktoria De'Ann.

About Susan Wade:

Susan joined Viktoria De'Ann in 2015 as the Director of Education and Sales after working in the health and education industry for over 30 years. Education and learning are paramount to Susan. She holds a master's degree in higher education and is a licensed esthetician and certified strength and nutrition coach. She is currently pursuing another advanced certification in applied functional medicine to dive deeper into skin and health issues for her clients. Susan's passion lies in understanding the complexities of physiology, nutrition, and peptide science, and sharing her knowledge with estheticians to incorporate each component to achieve unparalleled results.

Connect with Susan:

Website: www.viktoriadeann.com

Email: [email protected]

Phone: (866) 771-7546

Facebook: www.facebook.com/viktoriadeann.us

Instagram: www.instagram.com/viktoriadeann.us

About Ella Cressman:

Ella Cressman is a licensed esthetician, certified organic formulator, business owner, and absolute ingredient junkie! As an educator, she enjoys empowering other estheticians and industry professionals to understand skin care from an ingredient standpoint rather than a product-specific view.

She has spent many hours researching ingredients, understanding how and where they are sourced, as well as phytochemistry, histological access, and complementary compounds for intentional skin benefits. In addition to running a skin care practice, Cressman founded a comprehensive consulting group, the HHP Collective, and has consulted for several skin care lines, including several successful CBD brands.

Connect with Ella:

Website: www.ellacress.com

Website: www.hhpcollective.com

Facebook: www.facebook.com/HHP-Collective-105204177682777/

Instagram: www.instagram.com/hhpcollective

LinkedIn: www.linkedin.com/in/ella-cressman-62aa46a

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Sugaring and waxing tend to fall into the same category because they are both hair removal techniques, but there are some key differences that are important for you to know about. For example, did you know that sugar was used thousands of years ago as a method to dress wounds on the battlefield? Even today, veterinary clinics use sugar to clean animal wounds. In this episode of ASCP Esty Talk, we chat with Shannon O'Brien about just how safe and sanitary sugaring is for your clients.

About Shannon O'Brien:

Shannon O'Brien has over 18 years of experience as a licensed esthetician and 10 years sugaring. She is not only a dynamic motivational speaker for the beauty industry, but an award-winning day spa owner and licensed esthetician currently in the treatment room. Shannon created iSugar University to properly teach estheticians and cosmetologists how to body sugar. Due to popular demand and a crazy desire to push the envelope, Shannon exploded her offerings by creating Love2Sugar. With her Love2Sugar courses, both online and in person, she inspires estheticians and cosmetologists to learn about body sugaring and build their skin care businesses to new heights. She has helped thousands of professionals and has spoken all across the country to spread her passion.

Connect with Shannon O'Brien:

Website: www.love2sugar.com

Email: [email protected]

Phone: (512) 887-8427

Facebook: www.facebook.com/love2sugar

Instagram: www.instagram.com/love2sugar

YouTube:

www.youtube.com/channel/UCw11Re3qMp6DB9BlMNrQFCg

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

Phone: (866) 477-3077

Facebook: www.facebook.com/facerealityskincare

Instagram: www.instagram.com/facerealityskincare

YouTube: www.youtube.com/channel/UC-qJaIUVkimLICmBTKC_M_w

Have you ever dreamed about going solo with your esthetics practice? Sounds like the perfect gig, right? Being your own boss, developing your own brand, creating your own schedule . . . But before you take that first big plunge into the solo practicing world, you should be aware of and prepared for some serious challenges that will put your boss babe skills to the test. In this episode of ASCP Esty Talk, we chat with Crystal Ochemba-Powell, who has been there and done it all (directly out of esthetics school, no less!). Learn about some of the obstacles she faced, how she overcame them, and take note of some expert tips to help you best prepare to take on your dream career as a solo esthetician!

This episode is sponsored by:

Celluma

Face Reality

About Crystal Ochemba-Powell:

Crystal is an experienced licensed esthetician, makeup artist, business coach, and licensed continuing education provider with a combined 10 years of experience in both business marketing and the beauty industry. In addition to her esthetics license, she holds bachelor's and master's degrees in advertising and marketing.

During her career, Crystal has used her knowledge and experience to successfully build her own beauty business as well as the beauty businesses of other creative entrepreneurs, including barbers, cosmetologists, estheticians, and more.

When she is not servicing her own clients, Crystal enjoys training and coaching other beauty professionals on how to use proven marketing techniques to increase customer acquisition and conversions. She feels that her biggest asset is her ability to intersect her passion for both marketing and beauty with her signature training courses.

Connect with Crystal:

Website: www.crystalngozibeauty.com/coaching

Email: [email protected]

Facebook: www.facebook.com/CrystalNgoziCoaching

Instagram: www.instagram.com/crystalngozicoaching

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy

About our Sponsor: Face Reality Skincare

Face Reality Skincare has a clear-skin system that will have your clients' acne under control in about three to four months, depending on their type of acne. Face Reality Skincare combines the power of clinical-grade products that are customized for a specific type of acne with a series of bimonthly treatments. Face Reality Skincare also teaches you about other aggravating factors that cause breakouts: foods, medications, cosmetics, stress, and common ingredients in skin care formulations that might be clogging the pores (even professional and prescription products).

Website: www.facerealityskincare.com

Email: [email protected]

We've all been there. That moment when you're giving your client a waxing treatment and something doesn't quite go right or how you expected. This episode of ASCP Esty Talk with Emily Morgan, ASCP Membership Program Manager, and co-host Ella Cressman, is nothing short of entertaining. Join the conversation as they reminisce on personal hair (and soul)-removing experiences, how to brace your clients for "the suck," working with long-haired "Rapunzel" clients, and our scariest waxing horror story. You'll laugh, you'll cringe, and you'll come away learning some great dos and don'ts about waxing!

This episode sponsored by:

Celluma

References:

News Article

ASCP Treatment Forms (members-only)

About Ella Cressman:

Ella Cressman is a licensed esthetician, certified organic formulator, business owner, and absolute ingredient junkie! As an educator, she enjoys empowering other estheticians and industry professionals to understand skin care from an ingredient standpoint rather than a product-specific view.

She has spent many hours researching ingredients, understanding how and where they are sourced, as well as phytochemistry, histological access, and complementary compounds for intentional skin benefits. In addition to running a skin care practice, Cressman founded a comprehensive consulting group, the HHP Collective, and has consulted for several skin care lines, including several successful CBD brands.

Connect with Ella:

Website: www.ellacress.com

Website: www.hhpcollective.com

Facebook: www.facebook.com/HHP-Collective-105204177682777/

Instagram: www.instagram.com/hhpcollective

LinkedIn: www.linkedin.com/in/ella-cressman-62aa46a

About Associated Skin Care Professionals (ASCP):

Associated Skin Care Professionals (ASCP) is the nation's largest association for skin care professionals and your ONLY all-inclusive source for professional liability insurance, education, community, and career support. For estheticians at every stage of the journey, ASCP is your essential partner. Get in touch with us today if you have any questions or would like to join and become an ASCP member.

ASCP Career Toolkits are a comprehensive career planning and support resource for estheticians. It includes compensation calculators and business start-up calculators, along with other valuable tools to help you evaluate the cost of starting your dream skin care business. Learn more at www.ascpskincare.com/career-toolkits.

Connect with ASCP:

Website: www.ascpskincare.com

Email: [email protected]

Phone: 800-789-0411

Facebook: www.facebook.com/ASCPskincare

Instagram: www.instagram.com/ascpskincare

About our Sponsor: Celluma Light Therapy

BioPhotas invites you to adopt their illuminating approach to total health and wellness through scientifically proven products based on NASA-researched technology. Led by a network of leading medical professionals, BioPhotas's unwavering commitment to honesty, accuracy, and integrity aids them as they continuously improve and evaluate policies to develop the most innovative, effective, and safest products on the market.

Focusing on wound healing research in the labs of the prestigious Beckman Laser Institute at UCI, BioPhotas has demonstrated that Celluma promotes cell proliferation and cell migration. As trailblazers in this area of research, BioPhotas intends to further this research to support and demonstrate how Celluma could potentially be utilized to accelerate the closure of slow and non-healing wounds.

Website: www.celluma.com

Email: [email protected]

Phone: (714) 978-0080

Facebook: www.facebook.com/CellumaByBioPhotas

Instagram: www.instagram.com/celluma_led_therapy