In this week's episode, Tracy speaks to Trent Loos from Loos Tales about standing up for agriculture, educating the urban consumer, threats to the agriculture industry, and much more.

When anti-agricultural activists threatened the way of life he cherished, Trent knew it was time to take a stand. Consumers, even individuals in other aspects of agriculture, were listening to and believing the lies being spread by celebrities and vegan zealots. Somebody needed to speak on behalf of the hard-working farmers and ranchers of America. Trent accepted the challenge.

In this episode, Tracy and Trent speak about:

• He realized very early that consumers were getting bad information about the who, where, and how their food was produced, and he knew it was time to take a stand for our industry.
• He shares the story of how his show Loos Tales was launched and how the show airs on over 100 stations nationwide today and boasts 3 million listeners on-air and online.
• His mission? Sharing the message about the people and places in rural America is a step toward re-connecting consumers to their food. Trent has been doing this since long before it was the "cool, foodie" thing to it.
• Tracy asks Trent about the most significant threats he sees to the agriculture industry.
• He speaks about the destruction of the energy sector and how he sees a similar trajectory in the agriculture industry with the green agenda.
• He touches on the 30x30 land grab agenda and encourages farmers and ranchers to know what is happening before it is too late. He references the European farmers and how green agendas have harmed their farming operations and pushed them to unrest.
• Tracy asks for words of wisdom and encouragement for farmers who see what is happening and may feel overwhelmed when it comes to speaking up for our industry.

If you are looking for a straight-talk episode. Look no further. Trent shares his passion, concerns, and hopes for the industry we all love so much.

Thanks so much for tuning into this episode!

I would love to hear your thoughts on the episode. Do you share these concerns with Trent?

Tracy

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Show Resources

DEDICATED TO BRIDGING THE GAP BETWEEN RURAL AND URBAN AMERICA Learn More Here

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