Barbell Business

Hey Business Tribe,

We are coming at you this week from Mesa, Arizona. Our journey takes us through the desert to catch up with one of our good friends, Aj Richards. AJ is the owner of CrossFit Mesa and the founder of Rush Club Nation. He treats his box as a well oiled machine, and has his sights set on changing the game in fitness entertainment with his brand Rush Club.

He shares his tips on success for running CrossFit Mesa, and how he is balancing the life of being the leader in two businesses at the same time.

In this episode we discuss:

– Leadership tactics and how to focus on being the visionary

– How to automate and outsource and delegate to a team

– The story and vision behind Rush Club Nation and head to head fitness competitions

– Tips and Insight on running multiples brands at the same time.

Enjoy the show,

Mike

Hey Business Tribe,

We are coming at you this week from Mesa, Arizona. Our journey takes us through the desert to catch up with one of our good friends, Aj Richards. AJ is the owner of CrossFit Mesa and the founder of Rush Club Nation. He treats his box as a well oiled machine, and has his sights set on changing the game in fitness entertainment with his brand Rush Club.

He shares his tips on success for running CrossFit Mesa, and how he is balancing the life of being the leader in two businesses at the same time.

In this episode we discuss:

- Leadership tactics and how to focus on being the visionary

- How to automate and outsource and delegate to a team

- The story and vision behind Rush Club Nation and head to head fitness competitions

- Tips and Insight on running multiples brands at the same time.

Enjoy the show,

Mike

Good morning tribe,

We are sharing something unique on the podcast this week, and I think you are going to find a lot of value in this episode.

Last week, we recorded a podcast of the crew and I doing live Q & A session on Facebook. Gym owners from around the world tuned in to ask questions about their business including what they are struggling with and how they can take their gym to the next level.

We discuss topics such as:

• How to reverse engineer membership pricing to reach your financial goals
• How to begin automating and outsourcing admin work you don't need to be doing
• How to communicate the value of your service to potential clients who are only focused on price (in the beginning)
• How to start tracking important data points in your business so you can shift your focus to where it needs to be for growth

If you found this episode helpful, the team and I would love to hear from you. What questions did you find most relevant to your current situation? What questions do you have that we did not answer. Let us know with a comment on our Youtube channel. We look forward to doing more of these and helping you grow this year. Enjoy the show, Mike

This week on Barbell Business, we interview Mark England of Procabulary. In this episode, we dive into how our language effects our success in business, and in our personal lives. Mark provides practical tools to overcome challenges for both individuals and organizations. We discuss

• How to communicate more effectively as a coach and as a leader
• How language plays a large part in your success as an entrepreneur as well as your personal life
• The difference between CONFLICT language and ARCHITECT language
• How to focus on language that motivates you rather language that holds you back

This week on BARBELL BUSINESS we are bringing Guy Ferdman back on the show.

In this week's show we discuss:

• How to treat your business as a game
• How to tap into consistent motivation and passion in your business
• Why relationships are the most important part of business
• How to adopt the process of mastery into your life

If you haven't had a chance to listen to the first show we did with him, you can watch the first episode we did with him here

This week on BARBELL BUSINESS we talk about the Barbell Mastermind. We discuss:

• The difference between a mastermind, a workshop, and a conference
• The value of being a contributing member of a mastermind
• Why Masterminding is one of the best ways to grow your network
• How we set up our experience at the Barbell Mastermind

If you liked this episode and are curious to learn more, head over to barbellmastermind.com and apply to the upcoming event in San Diego, CA on March 7-9

This week on BARBELL BUSINESS we interview Guy Ferdman. Guy is one of the co founders of a Satori Prime, a company focused on empowering entrepreneurs. Guy runs his own podcast called the Performance Enhancing Podcast, and has worked with some of the top performing entrepreneurs in the game. We discuss:

• The psychology of change and habit development
• Why everyone will benefit from working with a coach
• Understanding the difference between "doing" and "being" in your life
• How to understand the difference between will power and passion

You can learn more about Guy and his work at satoriprime.com

This week on BARBELL BUSINESS, we interview Drew Girton of CrossFit Pendulum. We discuss

• How to understand what type of entrepreneur you are
• When to learn more and when to take action on what you know
• The process of stepping out of coaching and admin to manage the business and grow
• How to grow your culture in group class

This Week On BARBELL BUSINESS we interview David Newman of RX SmartGear. We discuss:

• How David built his business on the simple idea of wanting to make a better jumprope
• How to scale your business on top of what you are known best for
• Why you need to focus on customer service as the core of your business practices
• How to think with a reactionary mindset to the market

To learn more about what David is up to, head over to www.rxsmartgear.com

Instagram: @barbellbusinesspodcast

Facebook: /barbellbusiness

This week on BARBELL BUSINESS, we interview Makena Sage from Online Marketing With Heart. We discuss:

• How to shift your marketing from feeling "salesy" to authentic
• Why good copywriting is essential for connecting with your clients
• How to strategically understand your potential clients needs and wants
• How to target the people you want to come in your gym through targeted copywriting