Design Better

Barry Katz: The history and philosophy of design in Silicon Valley and beyond


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We bet you don’t know where the term “interaction design” comes from, but Barry Katz does. Katz’s book, Make It New, captures the lost history of digital design that should be required reading for all in the software design industry.

Eli first got to know Barry Katz as a professor at Stanford during his undergrad education in product design, where Barry taught one of his favorite classes: The History and Philosophy of Design. Typically, Eli was drawn toward the more project-based classes where he got to spend late nights in the machine shop making things, but Barry’s humor and knowledge of the depths of design history brought the academic side of design to life for him.

In our conversation with Barry we learned when exactly design became an essential part of technology businesses, and the origin story behind some of the challenges designers commonly have with engineering teams. This is an eye opening episode.

Bio

Barry M. Katz is Professor of Industrial and Interaction Design at California College of the Arts, Consulting Professor in the Design Group, Department of Mechancial Engineering, at Stanford University, and Fellow at IDEO, Inc. He is coauthor of Change by Design, with Tim Brown, and NONOBJECT, with Branko Lukić (MIT Press).

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