In this episode we are going in-depth into the Basket to Checkout Rate. How can you understand whether this key KPI is on point or needs work? We tell the key benchmark value for this metric and also when it's important to work this area.

P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

1. Grab a copy of our book

It’s the roadmap to recruiting new customers, driving repeat business, and scaling your ecommerce business. — Click Here (https://book.hammersleybrothers.com)

2. Join the Ultimate Guide To Ecommerce group and connect with ecommerce owners who are scaling too

It’s our new Facebook community where smart ecommerce owners learn to get more income, impact, and independence. — Click Here (https://www.facebook.com/groups/924567391291786)

3. Join our Coaching Programs and get growing.

If you're looking to accelerate: we are working with a few ecommerce owners to help them scale.  - Click Here (https://member.hammersleybrothers.com/podcast)