In this episode, we navigate the choppy waters of the beauty industry's post-pandemic financial recovery, from the lifeline of PPP loans to the newfound urgency of profitability.

Reflecting on those who emerged from the storm unfazed, we unveil why a solid financial foundation isn't just helpful—it's imperative. Join us as we dissect the transition from survival to growth, emphasizing the need for each salon and spa to aim for the cushion of high-profit margins and smart cash flow management.

This episode isn't just about bouncing back; it's about leaping forward. We dive deep into the financial strategies that will not only keep your beauty business afloat but growing sustainably. Learn the essential discipline of planning for profit and the critical role that understanding financial ratios plays in your success. With actionable insights, this discussion arms you with the tools to craft a resilient, profitable future in the beauty industry.

Watch the video version of this episode: https://youtu.be/KfNj1pHPFuc

00:00  The reality of the post-COVID financial landscape 
05:16  How the current economy is influencing customer spending habits
07:14  Be patient for growth, impatient for profit
09:14  How government aid masked pre-pandemic issues in the beauty industry
11:18  Key strategies for stabilizing salon/spa finances
19:24. How the beauty industry can move forward 

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this enlightening episode of the Beauty Business Strategies Podcast, we sit down with Alicia Bonner, a former physician assistant who boldly embraced entrepreneurship to establish Bella Mobile Aesthetics.

In our candid conversation, Alicia takes us through her unique transition from organizing pop-up Botox events to founding a successful brick-and-mortar medspa. She openly discusses the hurdles she faced in leadership, team management, and the invaluable role of professional guidance in her journey.

Key insights include:

• Alicia's philosophy of staying open to coaching.
• Her experiences working with a business coach.
• Her ambitious plans for mobile expansion.

Beyond the business tactics, this episode is a heartfelt story of community, support, and fulfillment from pursuing one’s passion.

Conversation highlights:

00:00:03 - Transition to Medspa Ownership
00:11:10 - Taking the Leap
00:25:01 - Transition, Growth, and Mobile Expansion
00:29:57 - Seeking Guidance and Pursuing Dreams
00:33:47 - Appreciation and Thanks for Sharing

Tune in to discover how Alicia's blend of determination and adaptability has shaped her career and serves as inspiration for aspiring entrepreneurs in the beauty industry.

Watch the video version of this episode: https://youtu.be/0QRA-pvLRZw

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Get ready to revitalize your salon's approach to efficiency and profitability!

On this episode of the Beauty Business Strategies podcast, we speak with Tim Howard, Chief Innovation Officer at Vish, a technology-based company that takes a revolutionary approach to hair color management.

During our discussion, Tim shares his insights on managing hair color inventory, reducing waste, and understanding how your actions impact business profitability.

He also shares his insights on replacing the "bucket method" with more efficient strategies and leveraging technology for a more sustainable and profitable business model.

Have you ever wondered why some salons seem to thrive while others struggle? Listen in as Tim explains how proper coaching and a streamlined menu can help manage critical areas of the business more effectively. He presents valuable perspectives on how clarity and understanding can pave the way to successful strategies.

The final gem of this episode is the discussion about change and the importance of having a solid foundation in the salon industry. Tim encourages us to embrace change and shares tips to ensure our teams work harmoniously.

00:03 - Improving Salon Efficiency and Profitability
12:55 - Profitability and Waste Reduction in Salons
19:21 - Improving Salon Efficiency and Profitability
28:22 - Coaching and Mistakes in Salon Management
39:58 - Change and Foundation in the Salon Industry

Watch the video version of this episode: https://youtu.be/orBVjXuEdxQ

To learn more about Vish: https://getvish.com/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

What happens when you combine open communication, vulnerability, and trust in the beauty industry? You get Trisha Koppert, the general manager of Dulcederm, who believes in the power of a safe and inclusive workspace.

Get ready to explore a stimulating conversation on the art of empowering not only the owner but also the team, interpreting the owner’s wishes, and transforming difficult conversations into dialogues that can foster growth and understanding.

In this enlightening chat, Trisha talks about the significance of building trust and creating a culture of investment in her team, and how these factors have shaped Dulcederm’s growth journey. She underscores the importance of listening to understand, not just respond, and how this practice lays the foundation for a successful team. Additionally, Trisha opens up about her experience of overcoming personal challenges and how it has shaped her as a leader.

This is not just a podcast about the beauty business, but an exploration of leadership, courage, and the crucial role of a fulfilling career in nurturing the soul.

Join us on this insightful journey with Trisha Koppert and take away valuable lessons on building a culture of empowerment and open dialogue.

00:03 - Welcome
01:17 - Meet Trisha Koppert
02:02 - Between owner and teams there's General Managers
04:14 - The salon/spa general manager's role
07:25 - Taking care of team
09:56 - Empowering your team's voice
16:02 - Fostering ownership and connection from your team
18:51 - Vulnerability and trust in building relationships
22:01 - How teams can ask for help
25:25 - Not every situation is beautiful and wonderful
27:17 - The role of passion and vulnerability
34:19 - The Importance of vulnerability and listening
36:38 - Being there for your manager
39:38 - Listen, translate, empower, educate, excite, and include everyone - The crux of the manager position

Watch the video version of this episode: https://youtu.be/E4X0bg4GOPI

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

On this episode of the Beauty Business Strategies Podcast, we are joined by Valorie Tate, "corporate misfit" and owner of Sustain Beauty Co. Valorie is an industry expert on sustainable salon practices and is deeply passionate about transforming salons and spas into eco-friendly spaces.

During our conversation, Valorie shares the importance of sustainable beauty business practices and how they can benefit your bottom line.

We also explore what it means to embrace sustainability in the beauty industry. Hint...it's much more than just recycling!

Valorie also shares her pro tips on hiring advice, incorporating AI into your business, and sustainable hiring and leadership (yes, that's a thing!).

Listen in now, and gain expert guidance on making your salon more eco-friendly without compromising quality or breaking the bank!

00:47 - About Valorie and Sustain Beauty Co.
04:03 - Where are we now?
07:52 - Saving the planet (and money!)
12:11 - Expert recommendations!
15:58 - Waste not!
17:01 - Marketing your purpose
22:16 - Tools and resources
23:05 - Mental health and sustainability
23:57 - Attract your ideal team!
25:37 - The power of intention
29:24 - Progress, not perfection
32:27 - Recruiting Zoomers
35:08 - 5 secrets to hiring the next generation
36:50 - They work differently
41:00 - You can use AI too!
44:35 - Recap
46:51 - Find Valorie online!
48:23 - Just one more thing…
49:11 - Closing comments

Watch the video version of this episode: https://youtu.be/wQiPRiaM95Q

Learn more about Sustain Beauty Co at https://sustainbeauty.co/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Burnout comes for us all, especially in a field like the salon and spa industry that is physically and emotionally demanding. However, you don't have to wait for it to get "bad enough" to do something about it. You can start right now!

In this Beauty Business Strategies podcast episode, we sit down with "The Burnout Professor," Erica Cuni LMFT, CIMPH. Erica is a Leading Integrative Mental Health & Burnout Specialist, Keynote Speaker, and Fellow Burnout Survivor. 

Erica was kind enough to sit down with us and share her story - how life (literally) hit her like a truck and how she managed to claw her way back up from rock bottom. She shares what worked for her, why it worked, and plenty of trauma-informed suggestions that might work for you too.

In this heartfelt conversation, we'll dive right into the causes of burnout, how to identify and avoid it, and how to conquer it using an accessible and spiritually-rooted approach.

So if you feel like you're at the end of your rope, this one's for you.

Tune in and learn how to show yourself grace in the face of burnout and take back your life!

01:27 - Introduction
01:57 - Erica Cuni: The Burnout Professor
04:03 - The lowest low
06:07 - Knowing the signs
07:40 - What now?
10:17 - Why does this work?
12:35 - Getting stuck
15:01 - Fight, flight, or freeze
16:20 - Good stress vs. bad stress
26:01 - A recipe for burnout
30:10 - You can try this right now!
37:35 - Listen to your gut…literally.
41:09 - Do a little self-check
46:47 - Want to hear more from Erica? Meet us at TBX23!
48:31 - Closing comments

Watch the video version of this episode: https://youtu.be/XHkht_NN3_w

Learn more about Erica Cuni at https://www.theburnoutprofessor.com/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this episode of the Beauty Business Strategies Podcast, our host, Michael Yost, sits down with returning guest Shelby Tarleton, the owner of Pink Lady Lash in Austin, TX, founder of Lash Boss Summit, and host of Lash Boss Radio to discuss the joys and challenges of owning a salon, spa, medspa, barbershop or lash studio.

Join us as Shelby shares her insights on navigating the common stumbling blocks that owners often encounter and offers expert advice on overcoming them and fostering growth. Discover practical strategies for learning from mistakes and transforming setbacks into opportunities.

If you're a salon/spa/lash studio owner, or an aspiring entrepreneur looking to thrive in the beauty industry, this episode will provide actionable advice for achieving balance and avoiding burnout. Listen in to learn how to conquer the professional, interpersonal, and financial stressors of ownership. Michael and Shelby even discuss how to address some of these stressors without breaking the bank!

Listen in to unlock balance for happier clients, a happier team, and a happier YOU!

00:15 - Introduction
01:19 - Shelby Tarleton: Lash Industry Advocate
02:48 - Recap: The joys of salon/spa/lash studio ownership
04:27 - How did we get here?
07:21 - Stress dims everything
08:53 - What are you waiting for?
13:01 - What can I fix for FREE?
17:18 - This one’s for YOU.
21:45 - The biggest challenge
24:41 - Communication is CRUCIAL
27:03 - Be direct, be honest, be real.
32:24 - “We need to talk…”
35:18 - Generations and communication
38:41 - Adjust your lens
43:12 - Staying centered
45:34 - Shelby’s next conquest
46:54 - Where to find Shelby Tarleton
47:24 - Closing comments

Watch the video version of this episode: https://youtu.be/mPx6KT23A0I

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

On this episode of the Beauty Business Strategies Podcast, we're joined by Carol Augusto, the executive producer and "dream builder" behind the celebrated beauty industry conference, Serious Business.

We'll dive into the inner workings of running a successful conference, the leadership skills required to make it happen, and the teamwork, empathy, and trust necessary to make it truly unforgettable. 

Carol will also share the thought process behind ensuring events are more than just an experience and offering attendees the tools to apply the lessons they've learned in their businesses.

00:15 - Introduction
01:08 - Meet Carol
02:05 - A crash course on Serious Business
04:08 - Expose, evoke, evolve: what makes a great conference
07:49 - Challenges and weaving it all together
10:40 - Trust and knowing your team’s strengths
12:00 - “The best part!”
14:28 - Carol’s must-read list
18:20 - Sit in the seat of the audience
21:12 - True perspective through empathy
23:47 - Sit in the seat of the audience - even in the back row!
25:30 - The perks of being a “dream builder”
28:11 - It’s the message that counts
30:56 - Building connections
33:01 - Getting results
38:39 - Here’s the take-home
40:14 - Closing comments

Watch the video version of this episode: https://youtu.be/vcP9ECOzEnQ

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Ready to level up your salon or spa's client experience? Don't settle for just "pleasant" - give your clients an experience they won't forget!

In this episode of Beauty Business Strategies Podcast, we're joined by Megan Schmidt and Autumn Queen - owners of Identity Atelier in Columbus, OH - as we break down the step-by-step recipe for creating a "true quality experience" for your clients.

Get your headphones on and tune in for a crash course on the client journey as Megan and Autumn share their top tips — and real-world results — for curating an unforgettable client experience.

00:15 - Introductions
01:17 - Meet Autumn & Megan
02:00 - Let's talk numbers: Client retention
04:30 - The starting point
05:18 - Part A: First impressions
07:40 - Before they even come in the door
11:35 - Curate your online presence!
12:39 - Part B: The Art of the Phone Call
16:10 - Michael's experience with notes
17:50 - Notes & questions
21:53 - Part C: The Consultation
24:46 - Up your consultation game!
26:40 - Give it time
28:33 - Setting expectations
29:52 - Your regulars
32:48 - Part D: The Service
34:14 - The importance of education
37:49 - Part E: The Big Finish
40:52 - Takeaways
43:02 - Everyone, every time
44:50 - This is just what we do
46:55 - How to keep track
48:15 - Now apply it!
49:08 - Closing comments

Watch the video version of this episode: https://youtu.be/vnaTCtsQcfs

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Get ready to build your dream team!

On this episode of the Beauty Business Strategies Podcast, we're chatting with Marian Sang, owner of the highly sought-after Omagi Salon & Spa in Louisville, KY.

During this discussion, Marian shares her secrets on building a thriving company culture and A-team staff — from attracting your ideal candidates to conducting killer interviews and keeping top talent.

We also explore authenticity, belonging, communication styles, and much more.

Listen now to this dynamic conversation and learn how to master the art of hiring - just by being yourself!

0:15 - Introduction
0:55 - About Marian
1:53 - Let’s talk about hiring!
3:03 - The hiring process is changing
6:05 - A little perspective…
8:04 - Authenticity and belonging
9:39 - Take advantage of social media
11:17 - What’s next? - The Interview
14:50 - Hungry, Humble, Smart - Resources
15:15 - Getting to the truth
17:14 - Asking the right questions
18:02 - Marian’s culture questions for honest hiring
22:33 - Nothing is universal - make it your own!
23:50 - The big picture
26:26 - The final test - what to look for
29:40 - Built to last
31:10 - Use your evaluation tools!
32:04 - Sharing your values and expectations
37:24 - Save the “money talk” for last
39:15 - A Time Investment
41:36 - Know how to LEAD each candidate!
44:23 - Honor the individual - it’s the little things!
45:17 - Recap & wrap up

Watch the video version of this episode: https://youtu.be/NUaV1Wj0V7c

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.