The lifespan of a salon, spa, or medspa will always have its ups and downs. Sales will fluctuate, team members will come and go, and the industry will go through different phases. To survive and thrive, your business and team must continually adapt and evolve with these changes. But how?

In this episode of the Beauty Business Strategies Podcast, Laura Pinkas, owner of Shine Hair Color & Design Studio in Columbia, SC, will help us unpack this subject and much more.

Laura opened her salon 12 years ago with her sister as her only employee. Now, she has an entire team, and her business is thriving! In 2022, Shine was also named the winner of Strategies' Team-Based Pay Award for Business of the Year Award. 

So how did Laura take her salon from humble beginnings to Business of the Year? Education, networking, and cultivating a team-based culture that's built to last. And it all started with Laura attending her first Strategies Incubator Seminar.

Listen in now to this episode of Beauty Business Strategies Podcast and learn how YOU can evolve yourself, your business, and your team.

0:15 - Introductions
1:30 - Meet Laura!
2:32 - Let's start at the beginning
6:37 - Shine meets Strategies
7:10 - Dreams change too
9:17 - A team that's built to last
12:32 - Finding the right fit
13:44 - Maintaining an "Evolution Mindset"
16:12 - Finding the right resources
18:54 - Becoming a leader
21:20 - What does it mean to be Business of the Year?
24:06 - Shine's "Secret Sauce": Planning with Intention
29:50 - Key Takeaways: Relationships, Expectations, and Communication
36:20 - Defining "team"
38:46 - Coming full circle
40:24 - Closing comments

Watch the video version of this episode: https://youtu.be/-pae-JdD0vo

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

How do you inspire your salon/spa teams when you need inspiration and support for yourself? Tune in to this episode of the Beauty Business Strategies Podcast to find out, as we are joined by two amazing members of the Strategies educational team: Educational Director Barbara Pierce and Certified Coach Leslie Winterrowd.

In this lively discussion, Leslie and Barbara help us dissect the joys and pressures of being a leader and how you can stay grounded and authentic for your team.

This is a raw and honest dive into leadership, vulnerability, and much more. Tune in for solid advice on how to inspire your team, and let them inspire YOU!

Watch the video version of this episode: https://youtu.be/sk_69BS2y_s

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Meeting the right people can be life-changing — or career-making! In this episode of the Beauty Business Strategies Podcast, we're joined by Aria Jayne, owner of Sucre Sugaring Studio in Everett, WA, and winner of the Momentum Award at Strategies' 2022 Team-Based Pay Awards.

Aria is the poster child for the phrase "leap of faith." She left behind a stable career in the corporate world to pursue her passion: "ripping hair out of people." She now runs a successful sugaring business with a rockstar team of people who found her along the way.

Tune in to this episode to hear what brought Aria to the career-change crossroads, who helped her get there, and how she found success after starting over.

If you're thinking of taking your leap of faith, this is an incredibly inspiring story about how the right relationships can help you build something truly priceless. Maybe you could do it too!

0:15 - Introductions
2:42 - How did we get here?
3:40 - Shedding the golden handcuffs
7:04 - Something missing
7:52 - Meeting the right person
9:16 - Starting small
12:41 - The right people find you
14:40 - Purpose, relationships, and authenticity
19:43 - Let's look at the numbers
22:06 - Prepare and overcome
25:00 - The Secret Sauce
29:47 - "A genuine together"
32:30 - What are you creating?
33:24 - What's next for Aria Jayne?
35:54 - Closing comments

Watch the video version of this episode: https://youtu.be/MLyWwCEUe0A

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Ah, the holiday season. The stockings are hung, the appointment book is full, and retail sales are plentiful. So why does your holiday momentum have to end with the new year?

It doesn’t!

Tune in for this special edition of the Beauty Business Strategies Podcast as Certified Strategies Coaches Leslie Winterrowd and Jason Hoopiiaina bring the holiday cheer as they sit down to unpack how to capitalize on the holiday season by carrying that momentum throughout the entire year.

If you want to keep that holiday cheer (and paycheck) going all year round, join us for this special holiday episode. It's Holiday 365!

0:00 - Introductions
1:52 - Holiday 365 - What does it mean?
2:40 - Back to basics: Prebook
3:40 - The next building block: Retention
5:45 - The bow on top: The Client Experience
7:04 - Stay ahead of the game
8:31 - Don’t forget about retail!
10:37 - Don’t stop at Christmas gifts - Other occasions
12:37 - The trust thermometer
14:16 - Always build on the basics
15:53 - Create your occasion
17:45 - A purpose-driven company
20:57 - Your WHY: Something to look forward to
23:25 - Your attitude, your choice
24:43 - It’s the energy, not the holiday
26:18 - What's your anchor?
29:19 - Find something to celebrate!
33:22 - Build systems on gratitude
34:27 - Recap
36:37 - Food for thought & final comments

Watch the video version of this episode: https://youtu.be/Ypa1VHDgxAw

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Could your salon or spa be doing more with less? In this episode of the Beauty Business Strategies Podcast, we sit down with Wafaya Abdallah, owner of Curly Oasis in Rockville, MD, and DevaCurl-certified curly hair specialist. Wafaya transformed her salon post-pandemic by transitioning to a four-day work week and bringing self-care into the workplace. 

Tune in for a fascinating dialogue about the benefits of flexible scheduling, self-care, and honoring your team — and how you can implement some of these tactics in your salon or spa!

0:00 - Who is Wafaya?
1:51 - How it started
3:53 - The modern renaissance
5:22 - Rethinking the way we work
5:57 - Reopening & adaptation
6:57 - Redefining work & team development - happy people make better workers
8:13 - Overcoming a rigid framework - how to allow flexibility without changing your company's structure/hours
9:43 - What does work look like in the future?
11:52 - Still going strong!
12:56 - The give and take - your responsibility to your team
13:43 - Self-care is professional development
16:07 - Honoring our people & shaping our future
16:42 - Culture is key
18:55 - Nuts & bolts - Transform your business your way
20:53 - Follow the numbers
22:00 - Giving Your team purpose
22:53 - Collaborate!
23:55 - Greatness attracts greatness
24:59 - Leaving room for purpose - balancing and blending work & personal interests to be more well-rounded people
31:56 - It's not about the money!
32:21 - "Coin of the realm" - the ripple effect of the almighty dollar
34:31 - Changing motivations
35:46 - Takeaways
38:36 - Closing comments

Watch the video version of this episode: https://youtu.be/Jnqb3iVUQjk

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

Sometimes, it’s easy to get caught up in being The Boss and forget that you are also a part of your team. In episode 6 of the Beauty Business Strategies Podcast, join us for an insightful conversation about leadership and overcoming adversity with curly hair specialist Yukiko Taylor, owner of OlyCurl in Olympia, WA. Yukiko, winner of the 2021 Team-Based Pay Award for Best Turnaround, shares how a hard lesson in humility and empathy helped her overhaul her salon’s team culture and become the leader her team needed.

0:00 - Introductions
0:48 - How we got here
1:55 - OlyCurl’s turnaround transformation
3:28 - Hiring - Do it right!
4:45 - Time is money
5:42 - Pay well, finish strong
6:41 - …and then COVID happened
8:15 - Finding guidance in unexpected places
9:14 - Never forget where you came from
12:19 - Maintaining your work-life balance
15:44 - Gratitude is golden
19:45 - Integrity - It’s the little things
23:07 - A different approach
24:42 - Embracing growth
27:37 - We all bring something to the table
29:41 - We’re all just trying to do our best - Self-doubt, humility, and trust
34:05 - The gift of failure
36:16 - What does success look like?
37:12 - Closing comments

Watch the video version of this episode: https://youtu.be/gW6S5Lizlfw

Listen to the audio version of this episode on your favorite podcast platform: https://strategies.com/podcast/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this episode of Beauty Business Strategies, we are joined by Robert Reed and Brock Goldberg from Ergo for a compelling discussion about communication, collaboration, and consistency. We dive into how the age of social media has changed the industry’s mindset from “we” to “me” and how that shift has affected team dynamics, communication styles, inspiration, and goal-setting. Tune in for some words of wisdom on how to build stronger teams, plan for the future, and get the magic back in your salon, spa, or medspa!

0:40 - Introductions
2:50 - The industry is changing…what happened?
6:00 - There’s no “I” in “team” - How individualism affects inspiration and team dynamics
8:55 - The secret ingredient to bringing the industry back together
11:13 - Inertia - How to maintain momentum and create stronger teams
14:55 - Words of wisdom for business owners
16:49 - How to empower your team
18:16 - Discovery benefits everyone
19:00 - The Ergo Approach
21:33 - Goals vs. Aspirations
26:18 - The beauty industry’s blind spot
29:34 - What about tomorrow?
33:00 - Closing comments & how to connect with Ergo

Watch the video version of this episode: https://youtu.be/Gdt4fvHRD8s

Listen to the audio version of this episode on your favorite podcast platform: https://strategies.com/podcast/

To learn more about Ergo Styling Tools, visit: https://ergostylingtools.com/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this episode of Beauty Business Strategies, Paul and Tussanee Luebbers from the LashCast Podcast join us to discuss the evolving role social media plays in growing a successful beauty business. We also explore how to ensure you're using your influence for the greater good of your company and community.

1:03 - Background
4:32 - Shifts in the industry
6:26 - Jumping to the head of the line before paying your dues
8:17 - Experience vs. influence
11:02 - Where the beauty industry is getting distracted
13:01 - The line in the sand between business and personal
17:46 - Stop consuming and start producing
22:46 - Separating who you are from what you do
24:38 - Learning from others' journeys (and mistakes)
28:00 - Connection, collaboration, and community
33:22 - How to introduce change

Watch the video version of this episode: https://youtu.be/HIo80CGCu4c

To learn more about the amazing things Paul & Tussannee are doing at LashCast: https://lashcastproductions.com/

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this episode, Rachel Beechboard, owner of Libelle Beech Salon in Lebanon, TN, joins us to share how adapting her leadership role through empathy and tough conversations has strengthened her salon's team culture, increased customer loyalty, and fueled overall growth.

Time stamps:

2:34 - What are you most proud of? (Shift in culture, leadership, and team)
5:14 - Evolving your leadership role
9:21 - Empowering your team through tough conversations
15:23 - Four steps for creating an empathetic conversations
21:21 - Keeping centered as a business owner/leader
23:53 - How a strong culture picks everyone up...including the leader
26:11 - The importance of vulnerability in maintaining a strong salon culture
29:42 - The definition of strength when it comes to salon leadership
31:40 - Your mindset predicts your results
33:20 - How to be firm yet fair

Watch the video version of this episode: https://youtu.be/F0-Yz54L028

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.

In this episode, Strategies coaches Michael Yost and Michell Bartlein are joined by Jerry Montgomery, Defensive Line/Running Game Coordinator for the Green Bay Packers, to discuss all things leadership and culture. 

But what does an NFL coach have to do with salon/spa business? Well, you're about to learn that Jerry's knowledge about building teams transcends industry. 

You'll hear him discuss:

• The importance of understanding and communicating the concept that a team is multiple people working as one — and how culture allows that to happen.
• Why you need to set clear expectations to play your game at the highest level.
• The critical role of clear communication. As Jerry says, "Where there is lack of communication, negativity wreaks a void."

Tune in to this powerful conversation that will challenge everyone who listens to work and hold each other to a higher standard.  

Time stamps:

1:08 - About Michell Bartlein

1:50 - About Jerry Montgomery

2:53 - How the Green Bay Packer culture translates to salons/spas

3:45 - Jerry's definition of "team." 4=1

5:16 - The importance of being connected

6:16 - Michell's take on how 4=1 translates to her salon/spa

8:29 - "Where there is lack of communication, negativity wreaks a void."

15:06 - The key ingredients of a strong culture

19:22 - The danger of settling for average

20:18 - Dealing with and avoiding employee turnover and living by the motto that "the standard is the expectation."

24:00 - Set your team expectations like the Green Bay Packers

27:06 - "These people couldn't cut it in our world because accountability is so high."

29:27 - Play and hire at the level you want to achieve

30:28 - Setting the leadership standard that you want your team to live by

33:50 - Jerry's book suggestion

Watch the video version of this episode: https://youtu.be/g9kmsItPCLo

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, we invite you to schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://bit.ly/3OBHURH

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Onlin

To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:

Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session

Strategies: https://www.strategies.com
Salon/Spa Business Coaching: https://strategies.com/memberships/
In-Person Salon/Spa Seminars: https://strategies.com/seminars/
Podcast: https://strategies.com/podcast/
Instagram: https://www.instagram.com/strategies4biz/
Facebook: https://www.facebook.com/strategies
TikTok: https://www.tiktok.com/@strategies4biz

The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.