Big Podcast Playbook - Grow Your Podcast. Build Your Audience.

"MAGA Kid" is in full-on spin mode right now, trying to convince liberal Americans they didn't see what they saw in his infamous video at The Indigenous Peoples March over the weekend in Washington, DC.

His interview on TODAY has some great lessons for podcasters...

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

"MAGA Kid" is in full-on spin mode right now, trying to convince liberal Americans they didn't see what they saw in his infamous video at The Indigenous Peoples March over the weekend in Washington, DC.

His interview on TODAY has some great lessons for podcasters...

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

A group of kids from a Catholic high school goes to Washington, DC to attend an anti-abortion rally and soon finds themselves way over their heads. Multiple incidents are caught on video, which is spread everywhere.

It's a lesson in how messages are spread. It's a lesson in tolerance (or lack of tolerance). And for podcasters and other people who put messages out via media, it's a lesson about how those messages are perceived.

Every podcaster has to deal with the same thing the people in the "MAGA Kids" situation has had to deal with. Fortunately, what we deal with is rarely as controversial or extreme.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

A group of kids from a Catholic high school goes to Washington, DC to attend an anti-abortion rally and soon finds themselves way over their heads. Multiple incidents are caught on video, which is spread everywhere.

It's a lesson in how messages are spread. It's a lesson in tolerance (or lack of tolerance). And for podcasters and other people who put messages out via media, it's a lesson about how those messages are perceived.

Every podcaster has to deal with the same thing the people in the "MAGA Kids" situation has had to deal with. Fortunately, what we deal with is rarely as controversial or extreme.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

You didn't miss a lot, according to Jennifer Longworth of The Thoughtful Entrepreneur Podcast and dozens of other online comments I saw when seeking opinions for this episode.

I checked out the online replay to see it for myself. On this episode, I share my personal review and give thoughts on how to make podcasting (and podcasting awards) better as the industry moves forward.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

You didn't miss a lot, according to Jennifer Longworth of The Thoughtful Entrepreneur Podcast and dozens of other online comments I saw when seeking opinions for this episode.

I checked out the online replay to see it for myself. On this episode, I share my personal review and give thoughts on how to make podcasting (and podcasting awards) better as the industry moves forward.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

iHeart's Podcast Awards are happening this week. According to the iHeart website, "iHeartRadio is recognizing the top podcasts in America, based on the podcasts you say are the best. The iHeartRadio Podcast Awards Presented By Capital One® are coming, the first EVER major Podcast Awards program where your vote will decide who wins."

Do they matter? Maybe.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

iHeart's Podcast Awards are happening this week. According to the iHeart website, "iHeartRadio is recognizing the top podcasts in America, based on the podcasts you say are the best. The iHeartRadio Podcast Awards Presented By Capital One® are coming, the first EVER major Podcast Awards program where your vote will decide who wins."

Do they matter? Maybe.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

Reputation matters. Perception matters. And because of these things, people are willing to pay premium prices for the same thing they could get in a different package for a lot less money.

This can work for you or against you, so you want to be on the right side of it.

In this episode, I talk about an upcoming video series I've produced (which you'll get for free if you're on my mailing list) that goes deep into the concept of packaging your podcast content to make maximum revenue.

NOTE: You've got just one more day to get in on the podcast equipment giveaway I'm currently running. Here's the link to sign up!

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

Reputation matters. Perception matters. And because of these things, people are willing to pay premium prices for the same thing they could get in a different package for a lot less money.

This can work for you or against you, so you want to be on the right side of it.

In this episode, I talk about an upcoming video series I've produced (which you'll get for free if you're on my mailing list) that goes deep into the concept of packaging your podcast content to make maximum revenue.

NOTE: You've got just one more day to get in on the podcast equipment giveaway I'm currently running. Here's the link to sign up!

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.