Billboards aren’t dead, they’re a power play. Jason, Jimmy, and Tom dig into how top producers are using them (and other “old-school” plays) to build a brand moat and make every other marketing touch more effective.

Then, they get tactical on hooks: the 10 you should be swiping right now for everything from postcards to Instagram Reels. Because in a noisy market, “Just Listed” won’t cut it.

And if you lead a team? You’ll want the segment on performance tracking and recognition - a simple, repeatable system for turning all that sales data you collect into clear, motivating action for your team. This is how you measure what matters and keep your best people fired up.

Also in this episode:

🎧 This is Episode 4 of Growth Mode, the weekly podcast for agents, marketers, and business owners who want to move faster, think bigger, and grow on purpose.

Keep going, based on what you need:

→ Need more listings?

→ Want to get smarter with AI?

→ Done winging it?

Tom Ferry

Jimmy Mackin

Jason Pantana