"Just wear a size 18" they said, then didn't put size 18 in store. In this episode, we're talking about Witchery's response to hiding size exclusion amidst a rebrand (spoiler, it's giving boring). 

In other news, Adore Beauty have acquired a small business from the Blue Mountains, IKOU for $25million, showcasing the importance of PROFIT over revenue.

We've got tips & tricks for growth as usual - a few recommendations below.

Find Jess on Instagram @jessruhfus and Anaita @sellanythingonline

• Butter
• Lifetimely
• Synergie Skin
• Poppi
• Conserving Beauty

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