In today's show, we interview special guest Aaron Buckwalter. Aaron entered the industry as a comfort advisor selling HVAC equipment to customers in need of system replacement. He eventually grew through the company and currently serves as operations manager for One Hour Heating and Air Conditioning in Lancaster, PA. Aaron brings a lot of wisdom in the form of communication training and combines it together with years or experience in the field to provide a really unique and effective conversation. Our subject matter for the episode is bonding and rapport, otherwise known as getting to know the customer to help establish trust and understanding.