LinkedIn is more than just a collection of professional profiles; it is increasingly a publishing platform where people share articles and ideas. With an audience of over 450 million users, LinkedIn has become one of the best tools for building your professional brand with insightful content.

On this bonus episode of Find Your Dream Job, Joshua Waldman, founder of CareerEnlightment.com and author of Job Searching with Social Media for Dummies, explains how you can use LinkedIn’s publishing tools for your professional advantage.

Whether you’re sharing an interesting article, commenting on someone else’s post, or writing your own thought piece, adding new content helps you stand out from the crowd. You’re no longer just another lifeless, corporate profile. It shows you stay informed and that you have something to say!

Plus, LinkedIn articles tend to generate a lot of reader feedback. This helps you to build your online network and supports your job search.

Start by sharing an article with your own commentary included. It’s a simple way of growing your personal brand and getting your skills and ideas in front of others.

You can find more useful job search insight in Land Your Dream Job Anywhere, now available on Amazon. To preview the first chapter for free, visit www.macslist.org/anywhere.

Opening and closing music for Find Your Dream Job provided by Freddy Trujillo, www.freddytrujillo.com.

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