In this episode we're talking about book endorsements, getting them, timing them, and what to do with them once they start coming in. Whether you're a seasoned author or a newbie, you're going to want our tips and advice!

We'll explore the strategies and tactics for identifying the ideal personalities to lend their credibility to your work and outline the dos and don'ts of making your pitch.

We'll also tackle the pros and cons of delaying your book release in pursuit of coveted endorsements. Is patience truly a virtue, or is there merit in striking while the iron is hot?

Let's make your book the talk of the town – one endorsement at a time!

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In this week's episode we're talking about the crucial role book descriptions play in sales conversions - specifically for non-fiction titles. We'll share our top five must-do strategies for crafting a compelling description on Amazon that will transform casual browsers into eager buyers. And the top mistakes authors make!

Whether you're a seasoned author or new to the publishing game, this episode is a must-listen for maximizing your book's potential on the world's largest online marketplace.

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In this episode Penny and Amy, the dynamic duo behind a successful book marketing and PR firm, invite listeners to join them for an intimate peek behind the curtain of their collaborative journey. While their chemistry is often praised, it's their ability to navigate different visions for growth that has been a cornerstone of their success.

In this revealing episode, Penny and Amy share both triumphs and pitfalls with unfiltered, humorous honesty.

But this isn't just a recounting of past experiences—it's a treasure trove of lessons learned. Penny and Amy delve into the invaluable insights gained from their shared challenges, offering practical wisdom authors can resonate with as well. Through candid anecdotes they showcase the power of assessing any new business building or marketing endeavor from multiple angles.

This episode promises to leave you entertained and informed, whether you're a new author fresh out of the gate, or a veteran with a dozen books already published, you'll gain insight, wisdom and inspiration to inspire your success!

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
2. Rate the Podcast: Click on the stars to give the podcast a rating.
3. Write Your Review: Under the star rating there will be the most recent review and just below that click "Write a Review" and compose your review in the text box that appears.
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Check out our full-service publishing consulting here:

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In this week's episode, we chat about connecting with the elusive reader who seems to dwell beyond the realms of mainstream social media platforms.

Even though the digital age is dominating how a lot of us consume content, not every reader can be found scrolling through Instagram reels or TikTok videos. So how do they find the books they buy, and how can authors tap into a market demographic that tends to read prolifically and has disposable income?

From unconventional platforms to grassroots efforts, we uncover where readers congregate away from the glare of social media. 

Whether you're an aspiring author seeking to establish your readership or a seasoned vet navigating the ever-shifting currents of the publishing world, this episode is your guide to unlocking the untapped potential of the hard-to-reach reader. 

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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3. Write Your Review: Under the star rating there will be the most recent review and just below that click "Write a Review" and compose your review in the text box that appears.
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Not everyone talks about it, but all authors want to sell books. And we know a lot of you secretly (or not so secretly) would love to make enough to be a full-time author. 

But is achieving significant sales still a possibility? The surprising answer lies in the realm of self-publishing, where a lot of successful authors are find their footing.

Join us as we go through some suprising statistics and dissect the advantages that heavily favor self-published authors in today's dynamic market. From increased creative control to streamlined publishing processes, discover why this avenue has become a beacon of opportunity for aspiring bestselling authors. 

Plus we've got some solid "rags to riches" examples to remind you anything is possible if you know how to write a great book and you put in the work!

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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This is another listener request and we're talking about trigger words that could potentially result in your hard-earned reviews being pulled from your retail page. 

We chat about the fine line between what reviewers should say to maintain authenticity and what words they should tactfully avoid to ensure their reviews don't get flagged or worse, their accounts blacklisted. 

And what's your role as an author? You must lead this charge! It's your responsibility to stay on top of industry standards so your readers feel confident supporting your brand.

We'll share tips on effectively communicating with your readers and potential reviewers, and fostering genuine engagement while steering clear of any violations of Amazon's terms of service. 

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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Check out our full-service publishing consulting here:

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Have you ever wondered why some books seem to effortlessly rack up Amazon reviews while others struggle to even get noticed? This week we're unveiling a secret strategy that savvy authors have been using to bolster their review numbers.

We chat about the art of prompting reviews from your readers in a way that feels natural and seamless. It's a genius tactic that surprisingly few authors employ, but the results speak for themselves.

From crafting the perfect call-to-action to timing it just right, we'll guide you through the basics of this simple and FREE strategy.

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Buy Penny's book The Amazon Author Formula

Please leave a review!

1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
2. Rate the Podcast: Click on the stars to give the podcast a rating.
3. Write Your Review: Under the star rating there will be the most recent review and just below that click "Write a Review" and compose your review in the text box that appears.
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Check out our full-service publishing consulting here:

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This week we're talking about literary agents. Who they are, what they do, and whether you really need one. 

We'll explore the ins and outs of literary representation, breaking down the roles and responsibilities of literary agents, and shedding light on the services they provide for authors.

We'll also discuss the darker side of the industry, including common scams to avoid and red flags to watch out for when seeking representation.

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Buy Penny's book The Amazon Author Formula

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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Check out our full-service publishing consulting here:

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Join us in this week's episode as we chat about the latest innovation from Amazon: the Virtual Voice. 

Imagine a world where authors can transform their written words into audiobooks using artificial intelligence. FOR FREE. It's a game-changer for indie authors, but what does it mean for the future of storytelling and the traditional audiobook industry?

Is this advancement a boon for indie authors seeking accessibility and affordability in audiobook production, or does it signal a threat to the livelihood of professional narrators? Maybe it's a little of both.

Join us as we weigh the pros and cons, and offer insights into the evolving landscape of audiobook production and consumption. 

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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In this episode, we take a peek behind the curtain and dive into the sometimes harsh realities of the publishing world, shedding light on the obstacles that can slow an author's rise to the top – and sharing insights on how to avoid them. 

While we love authors who dream big, keeping expectations in check is essential. Don’t be fooled, this isn’t a bummer episode but rather a discussion of actionable things authors can do to avoid wasting precious time and resources on futile pursuits.

From the allure of quick-fix marketing campaigns to the importance of reader reviews and social proof, we dissect the common traps authors fall into when seeking book success and we offer ideas for the right steps to take. 

Ultimately, this episode serves as a reality check for aspiring authors, emphasizing the importance of patience, perseverance, and strategic thinking in navigating the treacherous path to literary success. So, if you're an author with big dreams of hitting the big leagues, tune in to learn how to avoid the pitfalls and keep climbing toward your goals.

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1. Locate Ratings & Reviews: Scroll down on our podcast page until you find the "Ratings & Reviews" section.
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Check out our full-service publishing consulting here:

https://amarketingexpert.com/publishing-consulting/