Which ad type has the ability to increase CVR and drop price sensitivity by up to 80%?

In this episode of Brain Driven brands, Sarah Levinger and Nate Lagos chat about the power of using one specific ad type to help boost sales and reduce price sensitivity with your audience.

We also cover:

• Why Original Grain's UGC flopped (and why you should maybe lean away from UGC).

• Costly signaling, what it is, and why it's critical for your brand to know.

• The best hot take on the internet right now…cheap content gets cheap attention!

STUDY SOURCE: https://tips.ariyh.com/p/when-to-use-video

Guest: Nate Lagos

Twitter: https://x.com/natelagos

LinkedIn: https://www.linkedin.com/in/natelagos/

Tactical and Practical Podcast: https://podcasts.apple.com/us/podcast/tactical-practical/id1752915534

Learn more at: https://www.sarahlevinger.co

Twitter: https://x.com/SarahLevinger

Linkedin: https://www.linkedin.com/in/sarahlevinger/

Instagram: https://www.instagram.com/sarah.levinger/

Watch me on YouTube: https://www.youtube.com/channel/UCKwfjt_7PU5N_2fTfHemXXg

Thanks to Cytrus for the theme song, "Sky High" You can follow and find them on Spotify:https://open.spotify.com/track/1oKGDsxjRdQlf2xHLZsiSJ?si=8fbd275dbbb54cbf