This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

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Join us for Doctor PodFest in Florida! Go here to secure your ticket: https://doctorpodfest.com/doctorfest2026-203599?am_id=desiree7783

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Dr. Mike Woo-Ming pauses the usual Bootstrap MD format for a candid two-part series. In Part 1, he delivers a no-hype 2025 retrospective: the biggest wins (cash/hybrid models, content as infrastructure, smarter investing), the brutal flops (commodity telehealth, passive income myths, unused AI tools), and the quiet trends most doctors missed entirely.

2025 stripped away the illusions for physician entrepreneurs. While some chased shiny objects and got burned, others built real leverage, freedom, and wealth. In this raw year-in-review, Dr. Mike Woo-Ming shares exactly what crushed it, what crashed hard, and the under-the-radar shifts that separated the thriving doctors from the overwhelmed ones. No fluff, just the real lessons from coaching hundreds of physicians through the year's chaos.

Top 3 Actionable Takeaways

• Own the patient relationship with niche cash/hybrid models: Stop competing on price in commoditized markets. Build a practice where you choose patients, control scheduling, and have pricing power, whether full cash, membership, or strategic hybrid. Micro-niches like executive perimenopause, endurance athletes, beat generic telehealth every time in 2025.

• Treat content as infrastructure, not marketing: One consistent long-form platform (podcast, YouTube, newsletter) compounds trust and authority faster than rented social algorithms. Patients who consume 10+ episodes arrive pre-sold, not price-shopping. Start owning your distribution now, consistency beats perfection.

• Go deep on fewer bets instead of wide and scattered: Spreading across 10 mediocre ventures creates overwhelm with no leverage. The 2025 winners picked 1–2 interconnected things (niche practice, community, content and membership) and mastered them. Depth creates moats; breadth creates burnout.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

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What if a life-altering accident on the beach redirected your entire career, and a mental health crisis became the catalyst for resilient leadership?

In this inspiring episode of Bootstrap MD, Dr. Mike Woo-Ming welcomes Dr. Scott Ellner, as he shares his journey from witnessing a roadside trauma that sparked his path to medicine, to practicing in New England, facing burnout and suicidal thoughts, and pivoting to executive roles like leading Integris Health Medical Group. Drawing from surfing metaphors, he discusses mental health stigma, the addiction to identity, finding purpose beyond the OR, and practical tips for physicians navigating pivots, startups, and leadership in chaotic healthcare. Perfect for doctors feeling stuck or seeking nonclinical transitions, this conversation offers hope, transparency, and actionable insights on grit, resilience, and reaching out.

Three Actionable Takeaways:

• Embrace Mental Health Openly: Physicians face immense stressors—discuss it like physical health. If you're in crisis (e.g., burnout, cynicism), reflect on purpose: "What intimidates me motivates me." Reach out to a trusted person; a simple "Are you okay?" can save lives, as it did for Scott during a dark night on call.

• Redefine Purpose Beyond Identity: Don't tie your worth to "surgeon" or "physician"—identity addiction fuels burnout. Pivot by exploring passions (e.g., leadership, startups); spend time journaling or in "executive residencies" to learn business acumen, funding pitches, and health system buy-in for new ventures.

• Use Surfing as a Leadership Metaphor: Adversity builds grit. Paddle through discomfort like cold water or wetsuits. In healthcare chaos (post-COVID), lead by contributing meaningfully; for pivots, seek VC insights on exit strategies and physician influence (e.g., CMO buy-in) to make ideas stick.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Guest:

Dr. Scott Ellner is a former general and trauma surgeon, now President of Integris Health Medical Group in Oklahoma City. A leadership strategist and TEDx speaker, he transitioned from clinical practice after a mental health crisis, drawing from surgery, surfing, and executive roles to help physicians combat burnout and lead sustainably. He's the author of Wipe Out, Rise Up: A Practical and Deeply Human Guide to Leadership, Grit, and Redefining Success in Medicine.

🔗 Connect with Dr. Scott Ellner:

🌐 Website: www.drscottellner.com

📘 Book: Wipe Out, Rise Up

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

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What if physicians could co-invest in $55M industrial parks alongside a $12B family office without $100K consultants or high-risk leverage?

In this insightful episode, Dr. Mike Woo-Ming interviews Jonathan Spitz from Lightstone Direct, the new direct-to-investor arm of 40-year-old powerhouse Lightstone Group. Jonathan shares the firm's vertically integrated model (25K apartments, 12M sq ft industrial, 5K hotel keys), why they commit 20% of their own capital first (5-10x industry norms), and how physicians can diversify beyond stocks or DIY rentals. He breaks down direct vs. passive CRE, asset class pitfalls (office flops vs. industrial wins), and red flags like inexperienced managers or 85% debt. With examples like their Greenville industrial deal, Jonathan proves alignment and conviction drive better outcomes empowering busy doctors to build legacy wealth safely.

If you're a high-income physician eyeing real estate for tax efficiency and passive income, this is your guide to investing like institutions without the headaches.

Three Actionable Takeaways:

• Decide direct vs. passive: If time-strapped, skip hands-on rentals for platforms like Lightstone Direct, vet managers on track record, cycles navigated, and skin in game (aim for 20%+). Passive reduces risks like tenant concentration; focus on assets like industrial for steady returns over volatile office or retail.

• Qualify and evaluate: As accredited (200K/300K income or 1M net worth), request decks/PPMs/operating agreements. Ask: Debt levels? Exit strategies? Risk mitigation? Compare projected IRRs realistically—avoid 20%+ promises tied to high leverage. Prioritize alignment where sponsors invest heavily first for shared incentives.

• Start the process: Visit lightstonedirect.com or email [email protected] for discovery calls. Define goals (income vs. growth, liquidity horizon). Use a special link lightstone.com/dpn for Bootstrap MD listeners. Early incentives like 6% on parked funds make starting seamless, build long-term partnerships for 3-5 year holds.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Guest:

Jonathan Spitz is the Head of Capital Formation at Lightstone Direct, where he connects individual investors, especially physicians, to institutional-quality real estate opportunities. With over a decade of experience spanning brokerage, lending, and private equity, Jonathan has navigated multiple market cycles and capital-raising environments. He focuses on transparency, education, and aligned incentives, helping professionals understand how private real estate can diversify portfolios, reduce taxes, and build long-term wealth.

Website: https://lp.lightstonedirect.com/dpn

Email: [email protected]

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

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Host Dr. Mike Woo-Ming breaks down why Chris Voss's Never Split the Difference is the single most important book most physicians will never read in school yet use dozens of times every single shift. From salary negotiations and admin battles to convincing patients to get the CT, these FBI-level tactics will immediately make you more money, save you time, and reduce daily frustration.

Doctors are brilliant clinicians but notoriously terrible negotiators. We say "yes" to terrible contracts, extra shifts without extra pay, and patients who refuse life-saving care all because no one ever taught us how to negotiate like our life or livelihood depends on it.

In this rapid-fire Book Club episode, Dr. Mike Woo-Ming distills the core lessons from Chris Voss's bestseller Never Split the Difference and shows exactly how to apply them in real medical life: getting the raise you deserve, pushing back on unpaid admin duties, reading the room with anxious patients, and never again leaving money or sanity on the table. If you only read one negotiation book in your career, make it this one.

Three Actionable Takeaways:

• Never make the first offer: Force the other side to name their number first (salary, rate, raise). Respond with "What do you think would be fair?" or "I'm open to any offer you feel is appropriate." Their silence works for you they'll often low-ball themselves or surprise you with more than you expected.

• Use tactical empathy and labeling: Start every tough conversation with "It sounds like…" or "It seems like you're frustrated that…" You're not agreeing, just naming the emotion. This instantly calms patients, admins, or partners, builds trust, and makes them far more open to your actual request or plan.

• Turn "No" into your ally: When they say "No" to your raise, extra pay, or patient's refusal of care, respond with "What would need to happen for us to revisit this?" or "How could we make this work?" A "No" protects them; calibrated questions turn it into the real negotiation.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

______________

That quiet voice asking, "What if I walked away from patient care forever?" isn't weakness, it's clarity.

In this powerful episode of Bootstrap MD, Dr. Mike Woo-Ming tackles the question almost every burned-out physician has asked in silence: "What if I leave patient care… for good?" With physician burnout at an all-time high and more doctors quietly exploring nonclinical exits than ever before, Mike delivers the real-talk conversation you won't hear in the doctors' lounge. He walks through the emotional rollercoaster; grief, fear, guilt, and the full-blown identity crisis, then flips the script: your MD isn't a life sentence to the exam room. It's a superpower you can take anywhere.

From pharma and biotech roles to CMO tracks, education and content empires, and full-blown entrepreneurship, Mike maps the proven nonclinical paths and shares exactly how to test the waters without blowing up your life or your license.

If you're burned out, questioning your identity, or wondering what's on the other side of clinical medicine, this episode is your permission slip to explore what's next—without guilt, without shame, and with a real plan.

Three Actionable Takeaways:

• Journal the truth today: Answer these three questions honestly (1) If I weren't a doctor, what would my ideal workday look like? (2) What parts of medicine do I genuinely love vs. dread? (3) What am I most afraid people will think if I step away? Clarity starts on paper.

• Talk to people ahead of you: Talk to 2 or 3 physicians who have already left patient care and are genuinely thriving, not just complaining;. Ask about their emotional journey, money realities, and the one thing they wish they knew sooner. Come meet dozens of them at DrPodFest.com this January.

• Calculate your exact financial runway this weekend; how many months of expenses do you have saved? Knowing your real number turns "What if I fail?" into "I have X months to experiment." Then start one tiny nonclinical side project (chart review, an article, a paid consult) to gather evidence there's life beyond the bedside.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

______________

It's November 2025; why wait for January resolutions that fizzle?

Recorded just before Thanksgiving 2025, Dr. Mike Woo-Ming urges physicians to ditch January goal-setting chaos and start now for a powerhouse 2026. Drawing from his experience building multiple seven-figure businesses, he explains why early planning reduces pressure, leverages seasonal lulls, and builds unstoppable momentum.

Review 2025 like a patient chart: symptoms (what drained you?), labs (numbers and ROI), diagnosis (patterns to fix), prognosis (where you're headed if nothing changes). Define 2-3 vital outcomes: specific, measurable, emotionally charged. Use the next six weeks for a jumpstart: fix bottlenecks, map content, or validate offers. Subtract energy-drainers like low-margin services or endless courses. Build a support system: accountability partners, mentors, or masterminds. End with a "simple wins" plan—3-5 consistent actions for January.

Whether scaling a business or starting one, this episode delivers actionable steps to treat your career like "You Inc." Plus, get the scoop on Dr. Pod Fest 2026—a capped, high-value event for physician creators. Stop reacting; start dominating your year early.

🔗 Dr. Pod Fest 2026: https://doctorpodfest.com

Three Actionable Takeaways:

1. Conduct a 2025 Year-End Self-Review: Treat it like a patient chart—note symptoms (drains/energy leaks), labs (revenue, ROI, time blocks), diagnosis (patterns to retire/scale), and prognosis (2026 trajectory if unchanged). This clarity helps business owners refine offers and aspiring entrepreneurs pinpoint niches for a strong start.
2. Launch a 6-Week Pre-2026 Jumpstart: Fix one bottleneck, map 90 days of content, update an offer, or build a lead magnet. For new entrepreneurs: pick a niche, create a landing page, choose one content channel, and have 5 real conversations. Lay the runway now for January takeoff.
3. Subtract Drainers & Build Support: Ditch low-profit services, unused marketing channels, perfectionism, or course-hoarding. Create space for wins by subtracting what doesn't serve. Then scaffold success: find an accountability partner, hire a mentor, join a mastermind, set up minimal tech (AI, email, scheduler), and track one weekly metric like leads or revenue.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

______________

In this episode of BootstrapMD, Dr. Mike Woo-Ming opens up about the breaking point that forced him to ask for help. Bad location, useless equipment, $5,000 Valpak disasters, and exactly one patient looking for free advice until one desperate phone call to a mentor turned everything around.

From avoiding the crushing "stupid tax" and compressing years into months, to getting ruthless accountability, emotional support through the lows, real-world playbooks no CME ever teaches, instant network expansion, burnout prevention, borrowed confidence, and staying ethical while scaling — Mike proves mentorship isn't optional for physician entrepreneurs. It's the difference between surviving and thriving.

If you've ever thought "I'm a doctor I should be able to figure this out alone," this episode is your wake-up call.

Three Actionable Takeaways:

1. Stop paying the "stupid tax" on your own: Find a mentor who has already lost the money and time on the exact mistakes you're about to make — wrong EMRs, useless marketing agencies, bad locations and shortcut years of expensive trial-and-error in a single conversation.
2. Make a list today of three physicians who are 2–5 years ahead of where you want to be: Reach out and book a paid 60-minute consultation, never ask for free advice. Respect their time, get laser-focused answers, and start implementing immediately.
3. Audit your business honestly: if you got hit by a bus tomorrow, would it survive without you? Build systems, hire replaceable team members, cut clinical hours, and create a practice that serves your life instead of chaining you to it — that's the real freedom entrepreneurship promises.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

______________

In this revealing episode, Dr. Mike Woo-Ming, dives into his experiences inside millionaire masterminds—exclusive groups of founders who share strategies, wins, and wisdom. From investing thousands of dollars to join these rooms to building lifelong connections, Mike explains why masterminds are one of the best professional investments he's ever made.

He walks listeners through the traits that set successful entrepreneurs apart: they execute fast, think big, rebound from setbacks, manage their finances with precision, and network intentionally. Through personal stories and real-world examples, Mike shows how these same principles can help healthcare entrepreneurs expand their vision, accelerate growth, and avoid costly mistakes.

If you've ever wondered whether joining a mastermind is worth it, this episode offers clear, actionable insight into how to make it work for you.

Three Actionable Takeaways:

• Speed Wins — Execute Fast and Refine Later: In the world of high-performing entrepreneurs, perfectionism is the enemy of progress. The most successful mastermind members Dr. Mike met don't wait for every variable to align — they take action, test quickly, and adjust based on results.
• Think Bigger — Start with a Niche, Then Scale Beyond It : The entrepreneurs dominating their industries didn't stay confined to narrow niches — they used them as launching pads. Many began by focusing on a small, well-defined audience (like women physicians or local clients), but once they gained traction, they expanded strategically into broader, more lucrative markets.
• Know Your Numbers — Financial Awareness Builds Freedom: Entrepreneurship without financial literacy is like driving blindfolded. The most successful business owners Dr. Mike has encountered track their profit and loss daily, scrutinize expenses, and question every dollar spent. They don't delegate financial awareness — they own it.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

_____________

This Episode is also sponsored by Ryze Health

Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be.

______________

How do you attract more patients—without spending a fortune on ads or hiring a marketing agency?

In this episode of BootstrapMD, Dr. Mike Woo-Ming demystifies the concept of marketing funnels and reveals how any doctor can build a simple, trust-based system to bring in patients organically. Whether you're running a cash-based practice, launching a telemedicine brand, or just starting out, Dr. Woo-Ming shares a step-by-step process that turns awareness into engagement—and engagement into conversion.

He begins by redefining the "funnel" not as a piece of software, but as a relationship journey—a path that guides potential patients from discovery to booking. Using his signature mix of practical teaching and relatable analogies, Dr. Woo-Ming explains how building an organic funnel is simply about building trust before the sale. He listed seven-step framework for creating an organic funnel: Understand the Funnel Journey, Start with One Irresistible Offer, Create a Value Magnet (Not Just a Lead Magnet), Build the Trust Loop, Add a Clear Conversion Path, Promote Organically, Measure and Refine

Through these seven steps, physicians learn how to stop chasing patients and start creating systems that attract and nurture them naturally. Dr. Woo-Ming emphasizes that effective funnels don't rely on complicated tech—they rely on empathy, clarity, and consistent follow-up.

He wraps up by reminding listeners that they don't need a big budget, marketing degree, or social media fame to grow. What they truly need is a repeatable system that builds trust and invites action—one small step at a time. Whether you're a physician tired of depending on word-of-mouth referrals or a healthcare entrepreneur ready to scale your practice, this episode gives you the tools, mindset, and motivation to start attracting more patients organically today.

Three Actionable Takeaways:

• Simplify Your Offer: Focus on One Clear Transformation:One of the biggest mistakes physicians make in marketing is trying to promote every service at once—weight loss, hormone therapy, aesthetics, telemedicine, and more. But as Dr. Woo-Ming explains, "a confused mind never buys." When your messaging is scattered, your patients don't know what to focus on—and they leave before taking action.

• Build Relationships Before Revenue: Trust Comes Before Transactions: Funnels aren't just about automation—they're about authentic connection. Patients today are looking for more than quick fixes; they want to know who you are, what you believe in, and whether they can trust you with their health.

• Track and Tweak Consistently: Measure What Matters: In marketing—and in medicine—what gets measured gets improved. Many physicians struggle with patient acquisition because they're guessing at what's working.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

This episode is sponsored by Lightstone Direct LLC. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one.

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This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit RyzeHealth.com/BootstrapMD today and see how simple running your practice can be.

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What does the next generation of physician entrepreneurship look like?

In this episode, host Dr. Mike Woo-Ming, physician entrepreneur and founder of multiple medical ventures, explores five high-potential business models for doctors looking to innovate in medicine and build scalable, meaningful businesses.

Drawing from conversations with physicians, conferences, and his own entrepreneurial experience, Dr. Woo-Ming introduces a practical roadmap—starting with accessible models that require minimal capital and progressing toward ambitious, tech-driven opportunities. These five emerging business models reshapes physician entrepreneurship They include; - Micro-Niche Cash Practice – Telemedicine Specialty Brand – Knowledge Commerce Practice – Licensing & Partnership Model – AI Healthcare Company

Through these progressive five-step journey, physicians gain a clear understanding of which model fits their current stage of career and risk tolerance—and how to start moving toward entrepreneurial independence today.

Three Actionable Takeaways:

• Start Small, Think Big: Begin with a micro-niche cash practice or telemedicine brand before scaling to advanced ventures. Focus beats scale—define your patient, your problem, and your promise.

• Build Leverage, Not Labor: Shift from trading time for money to building scalable systems—digital products, licensed methods, and automated practices that create recurring revenue.

• Choose Courage Over Comfort: Entrepreneurship demands boldness. Whether launching a course or founding an AI startup, your medical expertise is your foundation—pair it with persistence and innovation.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!