We all have habits we’d like to banish, and often we believe our success or failure comes down to discipline and willpower. But discipline and willpower don't tell the whole story, and that's because the brain doesn’t make changes easily.

Breaking a bad habit CAN be done, and today's show is here to help.

Today's content is specifically framed around a listener's question re: buying on impulse, but please know the suggestions offered are rooted in neuroscience and can be applied to any (and every!) habit you’d like to break.

Here's a preview:

[4:30] How to use the Feedback Loop to ask yourself the right whys 

[15:00] The importance of removing and/or inserting visual cues when breaking a bad habit

[27:00] Reign in your expectations! Here's why it takes lots of time to rewire your brain

[33:00] Everything you need to know about compulsive shopping disorder

Resources mentioned:

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