The Collective Genius Podcast

Brett Snodgrass: Creating an Impact Plan for you Business & Family


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In this heart-centered episode of the CG Live Podcast, I reconnect with longtime Collective Genius member Brett Snodgrass, who took the stage with his 18-year-old daughter at our Q2 event in Clearwater Beach. Brett's talk wasn't about lead gen or dispositions—it was about legacy, intentional leadership, and how we integrate purpose into every area of our lives.

We dive deep into what it really means to lead—not just your business, but your marriage, your kids, and your inner circle. Brett shares how he's created rhythm and structure at home just like in business, and how his "Impact Plan" helps align values with action. This conversation is a reminder that scaling your business means nothing if you're shrinking your soul.

Episode Highlights:

[0:00] - Introduction

[1:06] - Brett's return to CG and why he brought his daughter to present

[2:43] - Leadership at work and at home—why both matter equally

[3:35] - The hidden cost of success: What we sacrifice without realizing it

[4:13] - Using mission statements and rhythms in your family life

[7:21] - The "7-7-7" rhythm to stay aligned with your spouse

[10:47] - Why curiosity and fun are essential to sustaining your marriage

[13:01] - Business takeaways from the CG event—leadership, sales, and recruiting

[14:39] - Navigating the AI evolution in real estate with an open mind

[16:58] - Why Brett founded Iron Deep and what he's building with other men of faith

[19:40] - The call to find both a mentor and someone to mentor

3 Key Takeaways:

  1. Business plans aren't just for business – Create an "Impact Plan" that maps out how you'll lead at home with the same intentionality.

  2. Your rhythms shape your relationships – Simple, consistent practices like weekly dates or alignment meetings create lasting connection.

  3. Legacy starts now – Leadership isn't just about revenue and teams—it's about the lives you touch, especially the ones under your own roof.

Links & Resources:

  • Learn more about Collective Genius: explorecg.com

  • Discover Brett's men's ministry: IronDeep.com

If this episode hit home, please follow, rate, and share the CG Podcast. And if you're a high-level real estate entrepreneur ready to grow in business and life, apply now at explorecg.com.

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The Collective Genius PodcastBy Leon Barnes

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