Jody and I are recording in person again from Orlando. After a recent conversation with Ron Logan, the question of building a solid reputation is at the forefront of our minds.

Your reputation gets to other people before you do. How you treat people and how you help them gets spread around. People's opinions of you get broadcast. Like it or not, people are talking behind your back. Good or bad. Your reputation is getting better or worse every day based on what you do or don't do. Doing the right thing isn't always easy, but it is one way to ensure you are building a trustworthy reputation.

Every day, make sure what you say you will do is something you can live up to. You are judged by whether or not you live up to your word. Every day, your reputation is being formed…by you. If you want to be trusted, you must be trustworthy. To be trustworthy you have to do what you say you will do.

Practically speaking, make sure you have an open mind and respect those you work alongside. Don't let ego get in the way. Remember that your end customer is the true winner or loser of what you accomplish. Leaders know how to get over themselves and do what needs to be done.

Get to know what the people around you do. Don't be afraid of opposing voices. When you have the big picture, and everyone checks their ego at the door, you can foster a culture that invites collaboration and working through the options.

Leaders get it done, and they get it done the right way. Your influence matters. Be known for being the person who does the right thing, even if it is hard.

One way to make sure your vision for a vacation is executed with excellence is to enlist Magical Vacation Planners. You can reach them at 407-442-2694.

Also, make sure to stay up to speed with everything happening in the Cockerrell Academy at cockerrellacademy.com.