"Hold on Loosely" was a hit in the early 80s, but it's also the theme song of this podcast episode. As copywriters, we have so much flexibility, but often we don't take full advantage of that flexible because we let our own self-imposed roadblocks get in the way.

Nicki and Kate are discussing the importance of exploring opportunities as they come and "loosely" planning versus trying to wrangle too much control over scenarios that we have zero control over—or may never happen in the first place!

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Meet James, a Comprehensive Copywriting Academy student, who comes from an acting and filmmaking background. He has found early success in his copywriting career by pairing his CCA training with the creative talent he developed through his personal journey.

In this episode, James talks to Nicki and Kate about how copywriting has been a perfect match for him and how he is able to earn a living doing something he loves. He also shares why copywriting appealed to him in the first place and why it is so fulfilling.

Mentioned on this Episode

• James’s Website

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Getting feedback on your copywriting is inevitable. The sooner you can begin to embrace it, the better. Nicki and Kate are digging into why feedback is incredibly valuable for copywriters, both feedback from other copywriting students as you're learning and feedback from your clients.

If the thought of getting feedback makes you nervous, this is for you. Learn how you can take control of the feedback round from your clients and ensure you get the information you need to keep moving forward.

Related Links

• How to Deal with Feedback and Criticism from Copywriting Clients
• Copywriting Q&A: How to Fix Bad Feedback

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'Tis the season for love, and in this bonus episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing all the reasons why they love copywriting.

From the flexibility to work when and where you want to the variety of potential clients and mediums that keep work interesting, there are so many reasons to love copywriting.

What do you love most about copywriting?

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When you work from home, it can be very hard to have work-life balance. And, if you're like Nicki and Kate, you may even feel guilt when you're not spending time on your business!

On this episode of the Build Your Copywriting Business podcast, Nicki and Kate are digging into ways that they have tried to find separation between work and life. Inevitably, your life may sneak into your work (for example, if you have a child, perhaps you're taking a client call with your child on your lap). But having set time for "life" and not letting work sneak into it, is crucial. Here's how they're taking steps to work on it!

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There's a lot of talk about morning routines (including our own episode on it - check it out!). But equally as important are evening routines. If you don't have a solid system for prepping for the day ahead, your morning routine may not even matter!

Nicki and Kate talk about how you can use the end of your day to set yourself up for success for the following day. They share their best practices and tips for being intentional with how you spend your time, as well as elements of their evening routines that they need to work on, like have a true shut-down time and ensuring the workday doesn't creep into home time.

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This recording (really 5 recordings!) includes interviews with five top entrepreneurs who are sharing what they look for when they hire a copywriter, copywriter red flags, and more. Whether you're just starting out or have been doing this for awhile, you want to make sure you're not raising any red flags for the clients you're pitching!

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When Nicole first joined the Comprehensive Copywriting Academy in late 2019, she was house sitting and planned to build her freelance copywriting business. Then 2020 happened. Nicole took a full-time job teaching at a college and didn't know if she would ever go back to copywriting. Of course in another 2020 twist, her course load was reduced. Copywriting became her security net.

Talking with Nicki and Kate at the end of 2021, Nicole shares how she's incorporated copywriting into a mix of work she does. Her part-time copywriting work is one piece of what she calls her "patchwork" career, which also including teaching a course and running her Etsy shop. She shares how she got to this balance, why it works for her, and her advice for others looking to pursue copywriting.

Note: Nicole mentions Pitch-a-palooza in the interview. This is a free month-long annual event for CCA students that gets everyone focused on sending their first pitches or refining their pitching process with weekly challenges and giveaways.

Related Links:

• Your Goal Should Be to Love Your Career. Period.
• Define Your Own Copywriting Success
• Copywriter Job Satisfaction

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Sometimes, others' successes inspire us. But other times? Other times, others' successes makes us feel like we can't possibly achieve the same level of success. Here's the thing: success looks different for everyone, but it can be real hard to shift our mindsets to remember that.

Nicki and Kate are discussing why it's so tricky to avoid comparison, but how we can't possibly know what's going on inside anyone else's business. If you need to move away from comparison and move toward your own individual definition of success, this episode is for you!

Mentioned on this Episode

• Instagram Live: Day Rates

Related Links

• Define Your Own Copywriting Success
• Beware the Copywriting Influencer Trap (a.k.a. Why You Don’t Need the World’s Most Beautiful Website as a Copywriter)

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At some point in you career you will have multiple projects at the same time and, for most of us who want to work full-time as copywriters, having multiple clients is the goal! Many of you may be experiencing this already and, if you've had to juggle multiple deadlines, you know it isn't always easy.

Nicki and Kate are sharing their top tips for managing several projects and clients at the same time. The good news is there is basically zero chance that every client you pitch is going to get back to you at the exact same time and want the work right away. You will, however, likely have projects in various phases of the project process. Here's what that looks like and how to best manage your schedule. 

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