Have you ever wondered how a freelance copywriting income might compare to an on-staff income? Lucky for you, we are catching up with CCA Student turned student coach, Stuart Tarn, and he’s sharing all of the details about his move from on staff to freelance.

In this episode of the Build Your Copywriting Business podcast, Nicki and Kate speak with Stuart about how he’s actually making more money freelancing, how he’s improved as a copywriter, and unique ways that he’s found to help his clients find solutions to their specific challenges.

Mentioned on This Episode

• Listen to Stuart's first BYCB podcast interview from early 2021
• Stuart's portfolio

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It’s time to myth-bust: there’s no such thing as an SEO copywriter! While you may have seen job listings for this role or even copywriters who call themselves SEO copywriters, it’s not a real thing.

In this episode of the Build Your Copywriting Business podcast, Nicki and Kate explain why SEO copywriting is a myth and break down some of the confusion surrounding it.

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Today we are taking an inside look at a Laser Coaching session with Comprehensive Copywriting Academy student, Kay. Recently, Kay landed a new role as an on-staff copywriter, but she still feels some imposter syndrome in her new role as an on-staff copywriter.

In this episode of the Build Your Copywriting Business podcast, Nicki and Kate offer Kay advice on how to battle any discomfort she feels in her new position and how she can ask for and use feedback to continue to improve her skills.

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In your copywriting career, it’s likely that you’ll be asked to sign an NDA (non-disclosure agreement) or a non-compete agreement. These are standard documents businesses ask you to sign so that they can feel comfortable letting you in on internal secrets in order for you to do your best work.

In this episode of the Build Your Copywriting Business podcast, Nicki and Kate explain all of the need to know details surrounding each document and how to handle them throughout your copywriting career.

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Ever feel like you haven't quite found the answer to "what do you want to be when you grow up?" You're not alone. A former teacher, salesman, and archeologist, George Gorringe tried several careers before finding one he loved: copywriting.

In this episode of the Build Your Copywriting Business podcast, Nicki and Kate speak with CCA student George about his quick rise to success in his first year of copywriting. He digs into what interested him about copywriting, the large clients he works with, and what he did to find copywriting success so quickly.

Mentioned on This Episode

• George’s Portfolio
• George’s LinkedIn
• George’s Facebook

Related Links

• Great Summer Jobs for Teachers
• Her Goal Was to Replace Her Teaching Income in 5 Months. She Did it In 6 Weeks.

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In this laser coaching session Nicki and Kate help CCA student, Karen, find confidence as an older writer learning something new in copywriting.

Our hosts help Karen see the unique value that she brings to the table, help her fight the resistance towards taking her first steps and give advice on sending pitches to clients.

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In today’s episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing why becoming a faster writer should not be one of your goals in your copywriting career.

Despite what you may think, faster writing doesn’t equate to better writing. Listen in as Nicki and Kate explain why your writing speed isn’t as important as you think and why you won’t get faster as you become a better copywriter.

Related Links

• The Case for Slowing Down: Fast Copywriting Doesn’t Equal Better Copywriting

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In this episode, Nicki and Kate are talking about when you should work for free as a copywriter; which is basically never! The hosts explain why some copywriters offer to work for free and why offering your services for free will ultimately hurt your career.

Listen to this episode to hear Nicki and Kate share what you can do to prove yourself instead of working for free and how to avoid situations where you might not get paid what your expertise is worth.

Related Links

• What is a Copy Test and Should You Do One?
• The Importance of Spec Ads in Your Portfolio

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In this episode, you’ll get an inside peek at what coaching looks like in the CCA through this laser coaching session with CCA student, Alex.

Nicki and Kate help Alex with her approach to sending pitches to potential clients, specifically agencies. Enjoy this episode and be sure to take note of the how you can improve your pitches to clients as well as your mindset around sending them.

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In this episode, Nicki and Kate are digging into some common worries that all copywriters (especially new ones) run into. They discuss the top 10 stressors that aren’t necessary to your success and why you don’t actually need to worry about them!

Fortunately, most of the common stressors are based on misconceptions around copywriting; they are based around things that we think, not things that are actually true. Dive into this episode so you can grow your copywriting career without any unnecessary stress from myths in the industry.

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