In the world of business, and especially in the role of a travel advisor, selling is a vital factor. Some people hate it while others excel at it, but the key in closing a deal is first knowing who you’re selling to. Jenn Lee, expert saleswoman and VP of sales and marketing at Travel Planners International, is our guest on today’s episode. She and Whitney discuss the BOLT Process of learning how people operate and the best way to handle them in closing deals and building better relationships.