Welcome to a new episode of Business Lunch! In this session, we dive into the complexities of tax management and business scaling with John Briggs, a tax expert and business strategist from Insight Tax. John shares his journey from struggling with traditional employment to building a thriving business that helps entrepreneurs navigate the intricate world of taxes. Roland Frasier, your host, explores John’s insights on operational efficiency, the impact of proper entity selection, and strategic hiring practices that can propel a business forward.

Highlights:

"Owning a business made more sense through the trial of hard knocks." 

"By being smarter with processes, you can actually work less." 

"Our first project with robotic process automation... will save us a significant amount in labor costs." 

"Structure is a big issue... making sure they understand how expenses work is the biggest opportunity." 

Timestamps:

00:00 - Introduction

02:53 - Insight Tax and the Entrepreneurial Mindset

05:25 - Transitioning from Employment to Entrepreneurship

08:25 - The Evolution of Insight Tax and Operational Efficiency

13:14 - Implementing Robotic Process Automation

16:06 - Scaling the Team from 30 to Over 200

20:02 - Strategic Partnerships and Business Growth

23:34 - Publishing the 3.3 Rule and Insightful Insights

28:11 - S Corp Benefits and Reasonable Compensation Strategies

31:33 - Exploring Deductions: Ordinary and Necessary Expenses

34:22 - The Misconceptions of Tax Deductions in Digital Marketing

37:53 - The Line Between Business and Personal Expenses

40:00 - Closing Remarks and Further Resources

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! Today, Roland Frasier sits down with his longtime friend and business partner, DeAnna Rogers. Together, they discuss DeAnna's journey of overcoming fear to successfully acquiring and growing businesses. Through candid insights and personal anecdotes, DeAnna reveals the challenges and triumphs of her entrepreneurial path, and the crucial role of mindset in achieving success. Whether you're an aspiring entrepreneur or a seasoned business owner, her story will motivate you to step out of your comfort zone and seize opportunities. Tune in for a dose of inspiration and actionable advice!

Highlights:

"When you believe in something, and you want it, and you're passionate about it, then you'll do it. You'll live it."

"You have to be passionate and excited. When they see that you believe in yourself, then they know you’ll believe in them."

"It's all about mindset. The confidence to do it comes from just getting out there and doing it."

"Opportunities are everywhere if you’re curious, observant, and ready to connect."

Timestamps:

00:00 - Introduction

01:49 - DeAnna's Story

04:25 - DeAnna’s First Business Acquisition

07:02 - Food Truck Park Deal

12:16 - Consulting for Equity

19:31 - How DeAnna’s Event Management Skills Translated into Growth.

22:26 - Confidence and Personality in Business Deals.

29:49 - DeAnna’s Venture into an Accounting Business.

34:12- How DeAnna Strategized her Business Acquisition Deals.

41:14 - DeAnna's Advice on Overcoming Mindset Barriers

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: / rolandfrasier

📸 Instagram: / rolandfrasier

📱 Facebook: / rolandfrasierpage

💼 LinkedIn: / rolandfrasier

Subscribe to Roland Frasier 👉 / @rolandfrasierepic

Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss discuss the real-life challenges of entrepreneurship, personal growth, and finding that elusive work-life balance. They emphasize the importance of maintaining non-work activities for a fulfilling life. Discover practical strategies for financial resilience, the power of fresh perspectives in business, and the myth of work-life balance. Tune in for an honest conversation that goes beyond the usual “everything's great” facade and provides actionable advice for thriving in both business and life.

"Anybody who, when you ask them like, 'Oh, how's it going?' If they're always like, 'great,' you're probably not that close to them."

"It's very possible to be self-employed or start a business from scratch and still have a family life. You will work differently than a nine to five typical job."

"There's a big difference between being an entrepreneur and being self-employed. You have to be responsible for the allocation of your time."

00:00 - Real Talk on Entrepreneurship

00:18 -  Reflecting On New Year's Resolutions

01:14 - Honest Conversations

02:10 - Cash Reserves Strategy

03:31 - Operating Expenses Reserve

06:26 - Andy Jassy's Leadership at Amazon

09:10 - Setting a Rallying Theme

11:07 - Metrics and Goals

12:34 - Work-Life Balance Myth

15:27 - Time Management for Entrepreneurs

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! Today, we’re looking back at some of Roland Frasier and Ryan Deiss’ discussions. They cover the Hermes anti-trust allegations, Alex Hormozi’s content creation experiment, and Jeff Bezos’ thoughts on the myth of work/life balance and how it could be harmful to workers and business owners alike.

Highlights:

"Jeff Bezos says that work life balance is a “debilitating phrase” and that work and life are actually a circle."

“It's actually significantly less expensive to buy a Birkin in Hermes than it is to buy one on the secondary market."

“The grind of going out there and producing tons and tons of content just to grow the audience. If you're doing this as a business owner, not as a celebrity, not as an entertainer, if you're doing this to grow your business brand, it just wasn't worth it.”

Timestamps:

00:00 - Intro

00:15 - Discussing the Hermes Birkin Bag Lawsuit

01:43 - Analyzing the Legality of Hermes' Sales Practices

04:46 - Alex's Shift to Educational Content

05:45 - The Challenges of Chasing Views vs. Quality

07:22 - Turning Off Alex's Content Due to Irrelevance

08:52 - Bezos on Work-Life Balance as a "Debilitating Phrase"

09:12 - Bezos' Perspective on Work and Life as a "Circle"

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss key strategies for maximizing business efficiency and fostering innovation. Drawing lessons from Amazon's turnaround under Andy Jassy, they explore actionable insights that can be applied to businesses of all sizes, from small startups to large enterprises. Tune in to learn about the importance of process mapping, streamlining operations, and balancing innovation with operational efficiency to drive profitability and growth.

Highlights:

"What gets measured gets managed—if you don't know the process, you can't improve it."

"The CEO at scale is fundamentally the chief communications officer."

"You can optimize only after you visualize; mapping out your processes is the first step to improvement."

"Creating a safe space for employee ideas is crucial for fostering an innovative company culture."

Timestamps:

00:00 - The Importance of Process Mapping for All Business Sizes

01:03 - Case Study: Amazon’s Turnaround

04:42 - Streamlining Operations

07:08 - How to Access Resources on BPO

10:24 - The Role of CEOs in Quality Control and Oversight

16:09 - Encouraging Innovation Among Employees

18:39 - Business Strategies in a Post-Pandemic World

22:19 - Personal Touch in Leadership During Transition Periods

27:23 - Communicating Effectively as a CEO 

32:37 - Conclusion

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a New Episode of Business Lunch! This episode is all about the transformative leadership strategies employed by Andy Jassy, the CEO of Amazon, after taking over from Jeff Bezos. Roland and Ryan explore the significant measures Jassy implemented to steer Amazon towards renewed profitability and operational efficiency, discussing both the benefits and potential pitfalls of these changes. The episode also emphasizes the importance of embracing frugality, the power of a fresh perspective, and the critical role of engaging with stakeholders. 

Highlights:

"The power of a fresh perspective can't be underestimated."

"Frugality is a campaign of efficiency, not just cost-cutting."

"Engaging with shareholders can prevent blind trust and ensure transparency."

"Every business from time to time needs to reevaluate its expenses."

Timestamps:

00:43 - Welcome and Introduction

20:62 - 4th of July Weekend Stories

05:06 - Transition to Business Topics

07:32 - Andy Jassy's Fresh Perspective

10:20 - Importance of Themes and Metrics

13:54 - Embracing Frugality and Efficiency

18:21 - Innovation and the Risk of Over-Cutting

25:00 - Role of Everyone in Innovation

31:17 - Engaging with Shareholders and Investors

37:06 - Summary and Parting Thoughts

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss tackle the controversial topic of 'shadow standards' in the workplace. They explore the ethics and implications of employees outsourcing their own jobs to other workers, often in other countries, without their employers' knowledge. The discussion touches on the legal, ethical, and practical ramifications of this growing trend and offers insights into how both employees and employers can navigate this complex landscape.

Highlights:

"Employees are outsourcing their jobs, effectively becoming mini-agencies themselves."

"Is it deceptive if you wouldn’t proudly announce what you’re doing?"

"Good employers will always support efficiency and innovative ideas."

"Outsourcing your job without transparency is setting yourself up for liability."

Timestamps:

00:00 - Introduction 

01:12 - The Great Resignation and Quiet Quitting

02:49 - Ethical Dilemma: Outsourcing Personal Jobs

05:30 - Employer Perspective on Shadow Standards

08:49 - Legal and Security Implications

12:19 - Hypocrisy and Exploitation in Shadow Work

14:41 - Building a Team Ethically and Transparently

18:35 - Crucial Policies and Handbook Updates

20:31 - Encouraging Transparent Efficiency

23:02 - The Problem with Shadow Work

24:37 - The Value of High-Level Employees

30:55 - Conclusion and Takeaways

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! Today, Roland Frasier is joined by the renowned network marketing expert, Eric Worre. In this episode, Eric shares his incredible journey from starting in network marketing at 23 to becoming a successful entrepreneur, coach, and mentor. He discusses the rise of social media, the importance of building a personal brand, and the value of community in network marketing. Eric also reveals insights into his decision to build a $25 million studio and his plans for the future. Get ready for an inspiring conversation filled with valuable lessons for entrepreneurs and business enthusiasts alike.

Highlights:

"Network marketing can't really be understood from the outside; it has to be experienced."

"The gift of desperation is one of the greatest gifts you could have."

"Whoever talks to the most people wins."

"If you're not making money and you have this [smartphone], it's on you."

Timestamps:

00:00 - Introduction to Eric Worre and His Journey

03:33 - The Impact of Social Media on Network Marketing

08:00 - Building the Network Marketing Pro Brand

12:00 - The Importance of Risk Tolerance in Business

16:25 - Finding the Right Rooms for Growth

20:50 - Utilizing Network Marketing as a Distribution Channel

27:34 - Emotional Strength Required for Network Marketing

31:26 - Developing a Personal Brand in Network Marketing

36:32 - Building Community from Scratch

38:28 - How to Connect with Eric Worre

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss essential strategies for businesses to not just survive but thrive during economic downturns. They cover topics such as diversifying revenue streams, reducing debt, leveraging AI, and much more to ensure your business remains resilient and profitable.

Highlights:

"Investing in technology can cut costs and boost efficiency."

"Strengthen your customer relationships; they're your most valuable asset."

"Always be upskilling your employees to enhance their value."

Timestamps:

00:00 - Diversifying Revenue Streams: The Smart Way

01:17 - Introduction and Current Business Climate

02:28 - Economic Shifts and Business Adjustments

05:00 - Indicators of Economic Recession

06:14 - Building Cash Reserves for Stability

08:08 - Reducing Debt to Free Up Cash Flow

10:14 - Reassessing and Prioritizing Expenses

17:11 - Leveraging AI for Cost Reduction

18:54 - Upskilling Employees for Greater Efficiency

27:41 - Acquisitions as Growth Opportunities

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic  

Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In today's episode, we dive deep into the critical challenges of lead conversion, exploring how businesses can shorten sales cycles and improve conversion rates. Roland and Ryan share their latest insights and strategies, focusing on the power of pillar content and effective follow-up techniques. They discuss real-world data and experiences, revealing what works and what doesn't in today's competitive market. Whether you're in B2B or B2C, selling products or services.

Highlights:

"The faster we followed up, the less it made a difference; it’s the quality of engagement that counts."

"Differentiation is key – without a compelling offer, you're just another option on a crowded shelf."

"What is the one piece of content that you wish everyone would see before making a decision? That’s your pillar content."

"We found that the ungated content on YouTube drove more qualified leads than traditional methods."

Timestamps:

00:00 - The Challenge of Differentiation

01:13 - Welcome and Introductions

04:45 - Achieving Top 200 Podcast Status

05:50 - Slow Growth and Sales Data Insights

10:00 - Consumer Skepticism and Marketing Claims

17:28 - Testing Speed to Lead and Volume

20:00 - Importance of Pillar Content

28:27 - Step-by-Step Implementation

34:32 - Optimizing Lead Follow-Up

39:57 - Final Thoughts and Call to Action

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok: 

/ rolandfrasier  

 📸  Instagram: 

/ rolandfrasier  

📱 Facebook: 

/ rolandfrasierpage  

💼 LinkedIn: 

/ rolandfrasier   

Subscribe to Roland Frasier 👉    

/ @rolandfrasierepic