Buyers Agents: Do you plan to just make an offer, or do you plan to win the house for your clients?

Welcome back to America's #1 Daily Podcast,  featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris?  Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.

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The definition of negotiating is bringing two or more parties to an acceptable agreement. Be in it to win it, but learn to negotiate professionally to reduce the stress of the process. Today, we'll help you polish up your negotiating skills.

Get the facts!  Knowledge = Confidence.  What do you know about the Subject Property?  What do you know about the seller's situation?  Today we'll give you 11 things you must know before you write up your next offer!  

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Know all you can about the subject property and the seller's situation, wants, and needs. Whether you're on the listing or buyer side, here are the facts to gather before you start negotiating. (BONUS! The Negotiation checklist is included in Premier Coaching!)

Mark Twain said, "Supposing is good, but finding out is better!"

1 Buyer's Agents: Read all of the MLS descriptions, including extended comments/agent comments.  Many times the listing agent will actually state exactly what it will take for the seller to consider an offer.  If not, call the agent and find out what the seller's priorities are (not just the price).

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2 Notice if there are any details listed, such as 'not FHA approved' or 'seller financing may be available', 'seller to contribute up to $5,000 toward buyer's closing costs', 'as-is only', 'contingent on seller finding suitable housing', etc.

3 Run the history, or 'archive' as some MLSs call it, of the property.  Also, search Zillow, Google, and even YouTube to see if it may have been a For Sale By Owner prior to being listed.  This search should take you 5 minutes or less but could mean the difference between winning or losing. 

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4 Find the Days on the Market so far. Is this a fresh listing, or has it been on or off the market previously? Has the price been raised or lowered? Has it been pending before and gone back on the market? What caused that? Inspection or appraisal issues? It's okay to call the listing agent and find out!

5 What are the comparable sales for this property?  The most recent sales and pending.  How many days on the market did those homes take to sell?  What is the list-to-sell price ratio?  Are these numbers going up or down?

Proper Previous Planning Prevents Pitifully Poor Performance.  The more you know about the house and the seller, the better offer you can put together.  Remember, your buyer wants to BUY the house, not just write an offer!