Capitalism.com with Ryan Daniel Moran

Every person who is trying to make something significant of their life is faced with the challenge of effective time management. We all have the same 24 hours - but it's what we choose to do with them that will make the difference between success and mediocrity. This episode features Ryan's good friend, Sean Coyne who shares his use of the Eisenhower Matrix to determine the tasks that are worth focusing on at any given time. It's a great, practical way to evaluate all you have to do so that you can do the truly important things.

What IS this thing called the Eisenhower Matrix?

The Eisenhower Matrix gets its name from former President and U.S. General Dwight D. Eisenhower. It's a tool he used to manage his own time and priorities and has proven to be a failsafe way to make decisions, delegate, and prioritize. In reality, it's nothing more than a chart with 4 squares that you can use to evaluate every task you have to do and make decisions. On this episode of Freedom Fast Lane, Sean Coyne describes how he uses the tool and makes recommendations for best decision-making, delegation, and achievement. If you are at all struggling with making the most of the hours you've been given, this episode is for you.

Delegation is a skill you've got to learn. Here are some tips for doing it well.

One of the things the Eisenhower Matrix helps you determine is whether or not a task on your to-do list is something that YOU have to do. If not, then you need to figure out a way to delegate that task to someone else - a person on your team, a sub-contractor, a person from Fiverr - anybody but you. Sean Coyne walks through some of the most important parts of what goes into good delegation and what often causes efforts at delegation to fail, on this episode.

Increase the time you have is by establishing a "don't do" category for tasks.

When you first look at your to-do list every day you may feel overwhelmed. It's a natural feeling at times so don't beat yourself up about it. BUT, many of the tasks on that list may be things that you really shouldn't do at all. If you are able to determine what they are then you can cross them off your list immediately. On this episode, Sean Coyne unpacks a simple way to find the "don't do" tasks on your list so you can focus your efforts on things that matter more. It's all on this episode of Freedom Fast Lane.

If you are going to manage your time well, you've got to practice.

It's great to learn about new tools to help you manage your time and projects - like the Eisenhower Matrix Sean shares on this episode. But if you don't put them into practice and keep on practicing them, you're going to wind up frustrated and worst of all, remain unproductive. No matter what your personality or bent, when the rubber meets the road you've simply got to do it - over and over again to be productive. Sean Coyne gives his best tips for staying at it and developing habits that can serve well over time. This one is a "must listen" episode of the show.

Outline Of This Great Episode

• [0:00] How you can connect with Freedom Fast Lane TV.
• [0:35] Ryan's introduction to his friend Sean Coyne.
• [3:29] Sean's introduction to the Eisenhower Matrix and the basics of its use.
• [8:00] A deeper dive into each of the categories on the matrix.
• [10:22] Tips about applying your decisions to each quadrant on the matrix.
• [14:14] The different way of thinking required by the tasks you must delegate.
• [16:45] One way to determine what tasks belong in the "don't do" category.
• [19:14] Practice, practice, practice.
• [20:14] The most important of the 4 categories in the Eisenhower Matrix.

Action Steps From This Episode

FOR GETTING STARTED: Google the Eisenhower Matrix and learn the basics of how the tool works. The more you know a great system like this the more potential you have for managing your time and efforts well.

FOR GREATER SUCCESS: Take the time to USE a tool like the Eisenhower Matrix - regularly. Nothing Sean has shared will do you any good if you don't employ it in your life.

Resources Mentioned On This Episode

• Freedom Fast Lane TV
• Previous episode featuring Sean
• www.Capitalism.com

Connect With Freedom Fast Lane Live

Website: www.FreedomFastLane.com On Youtube On Facebook On Twitter On Google Plus On LinkedIn On Instagram

Subscribe to Freedom Fast Lane

Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran

When it comes to generating audiences and building product brands around them, the window has closed on the traditional way of doing things and a new strategy is needed. New opportunities are opening up to provide more sales, repeat customers, and higher priced products. This conversation between Ryan and fellow entrepreneur Ezra Firestone highlights the changes that are in play and how you can leverage them to accomplish record growth in your business for 2017!

Moving Past Amazon

Physical product owners dependent on Amazon will likely be acquired, have to operate like a big brand, or get swallowed up. Ezra Firestone is one of the few who has been able to build an audience outside of Amazon and produce millions in income. In this conversation, Ezra talks about how to make the shift to leverage the Amazon cash flow to fund building an actual business. People are often discouraged by the technology hurdles associated with moving away from Amazon to other platforms. Ezra offers hope for getting past those hurdles to a much bigger market by going after more than just query-based traffic.

What is the one skill set you need to achieve success in marketing your business?

One skill set is more important than the others. Find out what it is in this fast-paced, highly-motivating conversation with Ezra Firestone. The content and the platforms that really work to get potential buyers to engage with you may not be what you think. Find out what platforms can bring you the people who will love your product! If you move outside the box and stick with it, the potential for business growth is huge!

Driving Sales with Touch-Based Content

Reach your potential market by creating videos, targeted to specific geographic audiences and device types. The way people consume the digital medium has fundamentally changed. Ezra Firestone talks about how to develop a strategy for re-targeting people based on their responses to an initial video. Meeting them where they are, touching on collective experiences, and amplifying content on multiple platforms, results in better cost-per-acquisition, even though the sales cycle is longer.

Ezra Firestone's Three Pillars for Advertising and Business

The three pillars are Ezra's way of defining his process of moving people from not knowing about him to being a fully engaged and loyal customer. He never stops the process of communicating with people based on how they engage with him. His business has skyrocketed through focusing on the three pillars and building an effective team around them.

Outline Of This Great Episode

• [00:01] Ryan Daniel Moran introduces this episode and guest Ezra Firestone
• [04:48] How to make the shift to building an audience outside of Amazon
• [08:57] Overcoming the technology hurdles in moving away from Amazon
• [13:30] The one skill set you need
• [14:00] Driving sales by creating and targeting videos
• [16:39] Where to send potential buyers, based on consumer need
• [20:56] Traffic Driving on Facebook, Messenger, and other platforms
• [29:36] How the launch process has changed; releasing new products without query searches
• [34:04] Three pillars of advertising
• [36:19] Putting together your team and facilitating growth
• [47:00] Determining what sticks
• [56:30] Who will succeed in 2017?

Action Steps From This Episode

FOR GETTING STARTED: Be willing to commit your attention to advertising over time. Invest the time and money that is needed and don't quit too soon.

FOR GREATER SUCCESS: Spend a few hours each week consuming content for further education.

Connect With Today's guest: Ezra Firestone

Website:

On Twitter

On Facebook

On LinkedIn

Resources Mentioned On This Episode

• 12-months to One Million Plan
• FreedomFastLane TV
• 5 Makeup Tips for Women over 40
• Digital Marketer
• Freedom Fastlane FB Page
• Desktop PUSH notifications (PushCrew)
• Smart Marketer Website & Blog

When we are honest about what it takes to build a company from scratch, as a founder who's building a team or a one man entrepreneur, there are certain things that are part of the journey that can't be avoided. Fear and insecurity are part of that. It's how you handle those things internally that will make the difference between being hindered by them or helped by them. This conversation between Ryan and his friend Kamal Ravikant is an exploration of the inner game, the work that has to be done slowly but diligently over time to ensure that you, the person at the heart of your company, is able to grow and pivot as the demands of business increase. It's worth your time. Seriously.

How can entrepreneurs learn to deal with the fears that arise on the journey?

Every entrepreneur, if they are honest, will admit that fear plays a significant part in the journey toward success. The temptation is to feel that because you are fearful, you are not OK, you are not normal. But the reality is that it's common to everyone who's trying to do something great in life or business. Kamal Ravikant has experienced that fear himself, numerous times. He believes that it can't be overcome entirely, but that each person can learn to think about it in a way that will serve them rather than hinder them. When that pivot is made, everything changes. Find out more about how Kamal has learned to use fear to his benefit, on this episode.

Why Kamal decided to write a fable instead of another non-fiction book?

You've heard the saying, "Leaders are readers." That's an apt description of entrepreneurs. Entrepreneurs are entirely into reading non-fiction books. The next best-selling business book is always on the reading list, always on the agenda for most successful business leaders. But Ryan has recently discovered a powerful goal for fiction reading, especially the kind of story that stretches you - that enables you to see yourself or your life in new ways that allow you to examine, change, and grow. Kamal Ravikant has written "Rebirth" as one of THOSE kinds of books. Ryan says it's one of your MUST READ books for 2017. Find out more on this episode.

Why it's ALL about the inner game.

Every business that grows does so because it has a foundation that can support the growth. And at the foundation of that foundation, is the business leader - the entrepreneur who has the vision, builds the infrastructure, and keeps things moving. THAT is the reason that business growth and success is as much about the founder's personal inner game as it is about anything else. If he/she is not growing, stretching, learning, and becoming capable of supporting the business growth in new and meaningful ways, the growth will stagnate and die. This conversation with Kamal Ravikant is an enlightening look into the inner game and the dynamics that make it so pivotal in the growth of any business.

How do you navigate the overwhelm? Do the next right thing.

If you are a business owner you know the feeling of overwhelm. It's a given. There are myriad situations day after day that make overwhelm a reality. The way to navigate it is not just to push through, it's to push through with wisdom and discernment, refusing to let the massive weight of all that is before you smother you. You've got to do the next right thing. Then the next right thing. Then the next one. That's how you move forward and get out of overwhelm. Kamal Ravikant tells his hard-learned lessons about dealing with overwhelm on this episode of Freedom Fast Lane.

Outline Of This Great Episode

• [0:02] Ryan's introduction of Kamal Ravikant.
• [3:15] Kamal's background in tech, Silicon Valley, and venture capital.
• [4:40] The journey entrepreneurs travel and the learning that comes from the journey.
• [9:30] Where does the stress come from giving your all on the journey?
• [12:24] How can someone shift from insecurity and fear to security and confidence?
• [18:18] Unexpected advice for CEOs: Get rid of negative people fast.
• [21:00] Kamal's transition to writing fiction instead of nonfiction.
• [27:20] An overview of the story: Rebirth.
• [29:10] How should entrepreneurs think about pausing to enjoy the journey instead of delaying gratification and joy for the sake of the company?
• [36:50] Why it's important to do the next right thing and not get overwhelmed.
• [38:22] Why Kamal believes "Rebirth" is a very special book that will help you.

Action Steps From This Episode

FOR GETTING STARTED: Learn to become "OK" with the reality that fear is part of the entrepreneurial process and will never be overcome. But you can learn to use it for your advantage.

FOR GREATER SUCCESS: When facing overwhelm, simply relax and do the next right thing. It requires patience discernment but it's the only way forward.

Connect With Today's guest: Kamal Ravikant

Website: http://rebirthfable.com/

On Twitter

On Facebook

Resources Mentioned On This Episode

• BOOK: Rebirth

Predictions. Everybody has them but very few people are right. Ryan has a track record of being fairly right - sort of. And he's trying his hand at it again. On this episode, Ryan revisits his predictions from the end of last year and makes additional predictions about what he sees coming in a variety of realms for 2017. If you want to know what he thinks is coming down the pike for Amazon sellers, in regard to the economy, and in the BASEBALL season coming up, be sure you make the time to listen.

The wild west phase of Amazon sales is over.

It used to be that anybody could create a product that sells pretty successfully on Amazon but those days are over. Not only is the market becoming more and more crowded but the bigger brands are moving in. The money they throw into the process makes it extremely difficult for the little guy to get the leverage needed to launch a new product. But that doesn't mean it's impossible. You can hear how Ryan suggests new sellers go about building their brand before they launch, on this episode.

What should you expect from the Trump administration in 2017?

Now that the dust has settled from the most contentious election in U.S. history, what can we expect from our President-elect and his administration? Ryan believes that Donald Trump will become a centrist President, working hard to bring people from both sides of the political spectrum to a middle ground where they can work together to make some changes. If you'd like to hear the details of how Ryan believes that move will impact foreign policy, Obamacare, and the economy, he unpacks all of it in this predictions episode of Freedom Fast Lane.

The economy is still going strong. But will it last?

In last year's prediction episode of the Freedom Fast Lane podcast, Ryan Daniel Moran said that he believed the economy would take a steep turn downward in 2016. It appears that he was wrong. But he continues to feel that things can't go on unchecked as they have been. There's too much overvaluation of companies and real estate and he doesn't see how it can sustain itself much longer. So he's predicting an economic decline again in 2017 - but thinks it's going to be a good thing overall. Find out why on this episode.

New things coming from the Freedom Fast Lane team.

Moving forward the Freedom Fast Lane podcast is going to be bringing you great content and experts in business just as it has in the past. But the team is working to organize that content into seasons, where you can find certain areas of focus blocked together so that you can binge on the same area of interest all at once in one season's content rather than have to hunt all over the website and podcast episodes to find it. More details are coming soon!

Outline Of This Great Episode

• [0:45] Ryan's intro to this episode.
• [1:59] Predictions about the Amazon sales channel.
• [8:32] Predictions regarding the Walmart/Jet trend.
• [9:15] How new and innovative products are going to grow in the future.
• [10:35] A new kind of wide open west period on the horizon.
• [12:30] 2017 will be the year of the big brand in online sales - and how it impacts you.
• [16:07] Last year's political and economic predictions Ryan got totally wrong!
• [18:07] The political predictions for 2017 - Trump, centrist leadership, Obamacare.
• [20:50] Economic predictions Ryan missed and why he's standing by them.
• [24:17] Ways you can buy businesses through Freedom Fast Lane's tribe.
• [26:19] Ryan's predictions about BASEBALL - he got it right and what he thinks is coming in 2017.
• [28:25] Emerging trends Ryan got right and where things are heading in 2017.
• [32:54] Overseas policy predictions: tariffs, building a wall, and nothing to worry about.
• [33:45] The future content production ideas coming from Freedom Fast Lane.

Action Steps From This Episode

FOR GETTING STARTED: Start building an email list and community behind your niche now! You've got to be able to launch your brand and products with some momentum behind it in the future. You may even consider a crowdfunding platform to build interest.

FOR GREATER SUCCESS: Build your brand more than trying to build one-off products that sell. 2017 will be the year of the big brand and the more you can be seen AS a brand the more successful you will be.

Resources Mentioned On This Episode

• www.FreedomFastLane.com/Tribe
• www.FreedomFastLane.com/Partnership
• www.WalMart.com
• www.Jet.com

Connect With Freedom Fast Lane Live

Website: www.FreedomFastLane.com

On Youtube

On Facebook

On Twitter

On Google Plus

On LinkedIn

On Instagram

Subscribe to Freedom Fast Lane

Subscribe to the Freedom Fast Lane Podcast with Ryan Daniel Moran

You started a business so that you could have more freedom. ..

Physical products are purchased by real people, people who have to become aware of the product in order to purchase it...

There are lots of crazy things people to do to attain success. Jesse Itzler is one of the rare individuals who does crazy things more for the experience and the learning than for anything else. In this conversation you're going to get a quick dive into the mind and life of an amazing guy who has built million dollar companies, intentionally put himself in the most difficult of circumstances, and has come away hungry for more. You won't want to miss this conversation with Jesse Itzler.

Building a private jet company from nothing but an idea.

When Jesse Itzler and his business partner had the idea to sell $25 flight cards to enable people to have access to private jets many people thought they were crazy. When they had the opportunity to pitch their idea to the founder of NetJets they were thrown out of the meeting within 12 minutes. But they discovered after the fact that was actually a good thing. If you want to hear the incredible story of how two 20-something guys build and sold a company worth millions you've got to hear this episode of Freedom Fast Lane.

Failure is only the end if you stop trying.

Many attempts at building successful companies but failing all the same only taught Jesse Itzler one thing: You've got to keep trying. He's the kind of guy who sees each try as part of the learning curve you have to go through in order to gain the experience and knowledge that will eventually make you successful. It's a long game that pays off - but only if you refuse to let the failures beat you. Jesse shares how the failures have served him and explains how yours can serve you, on this episode.

He invited the toughest man alive to live with him for 30 days.

Jesse Itzler is not a guy to stay inside the box. When he had the opportunity to meet a Navy SEAL who was touted to be the toughest man alive Jesse had a crazy idea. He invited the guy to move in with him for 30 days and teach him everything he knew. They guy felt that if Jesse was crazy enough to ask then he'd be crazy enough to take him up on the offer. Jesse didn't know what he was in for. On this episode, Jesse tells the whole story - from oxygen deprivation to no pee zones, to jumping into frozen lakes - the endurance, perseverance, and mindset lessons he learned have made Jesse even more of the undefeatable entrepreneur he is today. You'll love this one.

Freedom Fast Lane LIVE 2016 is still open for registrations. Get yours today.

The one thing Ryan is most proud of that the Freedom Fast Lane team does every year is the Freedom Fast Lane LIVE events. Last year's event was outrageously successful and this year's promises to be an even bigger deal. You won't want to miss today's guest, Jesse Itzler, one of the speakers on day two - as well as the all-star investment panel, Peter Diamandis, and many others. You can hear how to get your ticket on this episode so be sure you listen.

Outline Of This Great Episode

• [0:05] Ryan's introduction of Jesse Itzler, an amazing man and entrepreneur.
• [1:44] How you can still get your tickets for Freedom Fast Lane LIVE 2016.
• [3:05] How Jesse got into the private jet business.
• [6:50] How failure has taught Jesse to persevere and move ahead in spite of failures.
• [11:37] Moving on to charity events and coconut water.
• [13:42] Jesse's book about a Navy SEAL who lived with him and trained his mindset.
• [18:57] How Jesse and his wife, Sara Blakely met.
• [21:05] The next ideas Jesse is working on for his future.
• [23:12] Jesse's advice about business and life success.

Action Steps From This Episode

FOR GETTING STARTED: Don't let inexperience keep you from trying. Jesse didn't have any experience in any of the businesses he has made successful. But he knew how to learn, work, and pivot to find success.

FOR GREATER SUCCESS: Learn to shake it up. Learn that you are capable of much more than you think you are even when you're at the peak of your perceived performance.

Connect With Today's guest: Jesse Itzler

Website: http://www.the100mileman.com/

On Twitter

Resources Mentioned On This Episode

• NetJets
• BOOK: Living With A SEAL
• Spanx
• BOOK: Fit For Life

There are lots of crazy things people to do to attain success...

Find out more at www.FreedomFastLaneLIVE.com..