The Art of Online Business

Case Study: How Kwadwo Sold Out His Founding Member Course Launch


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In this episode, we delve deep into the captivating story of Kwadwo's journey from ideation to successfully pre-selling his Facebook ads lead generation course, the Lead Gen Cheat Code. We discuss the power of effective messaging, team delegation, and the technical challenges he encountered along the way. 
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  • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
  • Visit The Art of Online Business website for Facebook Ads help

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You'll hear about Kwadwo's approach to creating a winning sales page, his strategy for pre-selling the course, the value of delegating to a remote team, and even some technical challenges he had to navigate. We're also spilling the beans on the tools and software that made it all possible.

Whether you're an aspiring online course creator or a digital marketer looking to up your game in the world of Facebook advertising, this episode is a goldmine of knowledge. Listen now, and let Kwadwo's journey inspire and guide you in your own course-creation endeavors.


In this episode, you’ll learn:

  • The importance of trusting your team and delegating effectively.
  • The power of pre-validation and pre-selling courses.
  • How to create a clear promise for your course and boost sales.





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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

  • Get 1:1 Meta Ads Coaching from Kwadwo!
  • Say hi to Kwadwo on Instagram
  • Subscribe to The Art of Online Business’s YouTube Channel
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The Art of Online BusinessBy Kwadwo [QUĀY.jo] Sampany-Kessie

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