January 09, 2024

Choosing the Right Approach: Capital Campaign Consultants or DIY Campaigns?

14 minutes

In this episode, hosts Amy Eisenstein and Andrea Kihlstedt explore the age-old question: Do you really need a consultant for your capital campaign? We delve into the pros and cons of hiring a consultant for your campaign and provide valuable insights to help you make an informed decision.

Amy Eisenstein, CEO and co-founder of Capital Campaign Pros, along with her colleague and co-founder, Andrea Kihlstedt, share their extensive experience and evolving perspectives on the role of consultants in capital campaigns.

Traditionally, organizations seeking to embark on a capital campaign would hire a consultant to conduct a feasibility study and guide them through the campaign process. However, the landscape has shifted with the advent of technology and innovative solutions. Amy and Andrea introduce a new model that leverages technology to make campaign support more accessible and cost-effective.

Their journey began with the vision of providing nonprofit leaders with a toolkit of samples and templates, granting them access to critical tools employed by campaign consultants. Instead of relying solely on consultants, they aimed to empower nonprofit leaders to lead successful campaigns.
Discover the two levels of support they offer:

Do It Yourself (DIY) Support System: Ideal for organizations that prefer not to hire a full-on campaign consultant but still want access to essential resources, strategy, and best practices. This level includes an online toolkit, weekly group coaching, peer support, an email helpline, and a range of online training modules.

Expert Advisor Support: For organizations seeking more personalized guidance, they offer expert advisors who work one-on-one with clients in an advising capacity, ensuring they have the support needed to succeed.

Throughout this episode, Amy and Andrea highlight the importance of having a structured approach to campaign planning, regardless of whether you opt for full-service consulting or the DIY route. They emphasize the value of weekly peer support and group coaching calls, where participants gain insights from their peers and learn from real-world campaign experiences.

The message is clear: You have choices when it comes to campaign consulting. Whether you decide to engage a consultant or prefer a more hands-on approach, Amy and Andrea are passionate about helping organizations avoid stalled and failed campaigns by providing access to expertise, guidance, and support.If you're curious about the future of capital campaigns and want to explore innovative alternatives, visit CapitalCampaignPro.com. You'll find information on their DIY support system, consulting options, and an array of free resources to help you make informed decisions about your campaign strategy.

Don't miss this enlightening discussion on the evolving landscape of capital campaigns and how you can choose the right approach for your organization's success. Tune in now, and let Amy and Andrea be your guides on this journey to fundraising excellence.

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