Sign up to save your podcasts
Or
Share Choosing the Right Bull: Precision Genetics for Commercial Ranchers with Marty Ropp
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Choosing the Right Bull: Precision Genetics for Commercial Ranchers with Marty Ropp
Are you ready to make more confident bull-buying decisions that truly move your ranch forward? In this episode, Shaye Wanner visits with Marty Ropp of Allied Genetic Resources to discuss how commercial cow-calf producers can leverage genomics through the Right Bull program to select bulls that align with their goals and cows. Marty shares how precision mating, large-effect genes, and genomic compatibility are revolutionizing herd improvement—saving time, reducing risk, and increasing uniformity and profitability.
Whether you're buying one bull or managing hundreds, this episode will help you understand how to turn genetics into ROI.
What You’ll Learn:
Timestamps:
00:00 – Intro & Marty Ropp’s background
01:45 – Why Marty bet on the beef industry
03:50 – Top risks in bull selection
05:30 – Defining goals for genetic selection
06:40 – How the Right Bull program works
11:20 – What large-effect genes mean for your herd
13:30 – Example of bull ranking and results
17:35 – How Right Bull is different from other programs
19:30 – Costs and return on investment
23:30 – Seedstock provider involvement and response
26:30 – Who this program is best suited for
28:15 – Breed flexibility & customization
31:45 – Marty’s reflections on his early career
33:10 – Final thoughts & how to connect
🔗 Resources & Links:
📌 Right Bull Program – https://bit.ly/44XIFzl
📌 Noble Research Institute – https://bit.ly/3DD7uG0
📌 Calf Marketing Short Course (Register by July 28th!) – https://bit.ly/46olT4K
📌 Pluck Seasoning (use code SHAYEWANNER for 15% off) – EatPluck.com
🌟 Support the show by leaving a review & sharing with your ranching peers.
View all episodes
By casualcattleconversations
4.9
6969 ratings
Are you ready to make more confident bull-buying decisions that truly move your ranch forward? In this episode, Shaye Wanner visits with Marty Ropp of Allied Genetic Resources to discuss how commercial cow-calf producers can leverage genomics through the Right Bull program to select bulls that align with their goals and cows. Marty shares how precision mating, large-effect genes, and genomic compatibility are revolutionizing herd improvement—saving time, reducing risk, and increasing uniformity and profitability.
Whether you're buying one bull or managing hundreds, this episode will help you understand how to turn genetics into ROI.
What You’ll Learn:
Timestamps:
00:00 – Intro & Marty Ropp’s background
01:45 – Why Marty bet on the beef industry
03:50 – Top risks in bull selection
05:30 – Defining goals for genetic selection
06:40 – How the Right Bull program works
11:20 – What large-effect genes mean for your herd
13:30 – Example of bull ranking and results
17:35 – How Right Bull is different from other programs
19:30 – Costs and return on investment
23:30 – Seedstock provider involvement and response
26:30 – Who this program is best suited for
28:15 – Breed flexibility & customization
31:45 – Marty’s reflections on his early career
33:10 – Final thoughts & how to connect
🔗 Resources & Links:
📌 Right Bull Program – https://bit.ly/44XIFzl
📌 Noble Research Institute – https://bit.ly/3DD7uG0
📌 Calf Marketing Short Course (Register by July 28th!) – https://bit.ly/46olT4K
📌 Pluck Seasoning (use code SHAYEWANNER for 15% off) – EatPluck.com
🌟 Support the show by leaving a review & sharing with your ranching peers.
More shows like Casual Cattle Conversations
View all
UNL BeefWatch
85 Listeners
Working Cows - Regenerative Ranching to Maximize Profitability and Soil Health
421 Listeners
Cattle Chat
130 Listeners
Rodeo Time with Dale Brisby
1,282 Listeners
Farm4Profit Podcast
375 Listeners
Progressive Cattle Podcast
22 Listeners
Grazing Grass Podcast sharing Regenerative Ag Stories
109 Listeners
Ranch It Up Radio Show & Podcast
33 Listeners
Working Ranch Radio Show
72 Listeners
Ranching Returns Podcast
214 Listeners
Barn Talk
1,616 Listeners
Angus Underground
202 Listeners
Practically Ranching
83 Listeners
Charly Crawford Podcast
129 Listeners
The Wealthy Cowboy Show
154 Listeners