Today I am coaching Kirsty Allen who is a candle business coach who helps new and experienced candle makers transform and grow their business. Whilst coaching others, Kirsty is still mindful of growth within her own business and is seeking clarity around setting goals, moving towards her vision, and where to best spend her energy, time and money.

In this episode we explore:
- The value of drilling down on your marketing strategy and really capitalising on free marketing strategies to nurture your audience
- How creating business structure and habits in the early days can help maintain focus, motivation, and consistency in the long term.
- The importance of identifying the big picture vision to create smaller action items and long-term goals whilst promoting sustainability in your business
- Why being comfortable with all that you 'are' doing is so important to overcoming the feeling of 'needing to do more'

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