Coaching Conversations with Jim Knight

Coaching Q&A


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In today's podcast episode Jessica Wise and I discuss the topic of nominal change from my recent article in Educational Leadership "The Problem of Nominal Change". Join us as we unpack the challenges, implications, and strategies for breaking free from cycles.


I define nominal change as the act of stating or expressing intentions without actual implementation or execution. Nominal change is prevalent in education, where initiatives are adopted but not effectively put into practice.


In this episode, I highlight the systemic and psychological factors contributing to nominal change. Systemically, educators often face time constraints and lack adequate resources to implement new initiatives effectively. Psychologically, there's a tendency to chase after new ideas without committing to the hard work required for deep implementation.


Throughout the episode, I explore various examples of nominal change, ranging from professional learning communities to instructional coaching programs. I discuss the importance of establishing clear goals, having dedicated champions for initiatives, and allocating sufficient time and resources for implementation.


The conversation delves into 7 practical strategies for escaping the nominal change cycle, including beginning with the end in mind, having a champion for initiatives, and ensuring deep knowledge among educators. 


I'd love to hear your feedback about my weekly Coaching Conversations. Please consider leaving a rating or review and subscribing to our channel.   


Interested in joining our Intensive Institute, click here


Join us at TLC in New Orleans, this October as we remind ourselves to keep kids first. To learn how to join us, click here.

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