Good. Better. Broker.

Cold Calling Real Estate Agents | Episode 15


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The following guest sits down with host Justin White:

•   Paul Olbrantz – Broker Owner, Clear2Close Brokers


In a Purchase-Heavy Market, Cold Calling Real Estate Agents Can Supercharge Your Business

Independent mortgage brokers can expand their business opportunities by cold-calling real estate agents. Whether you’ve never made a single cold call or you’re looking to improve, how can you heat up your cold-calling game? Tune into Episode #15 of Good. Better. Broker. as we talk with a mortgage broker who has mastered the art of the cold call through consistency, coaching and sheer determination.

In this episode of the Good. Better. Broker. podcast, you’ll learn how to develop a winning game plan for cold-calling real estate agents.


In this episode, we discuss ...

•   2:22 – How cold-calling real estate agents has positively impacted Paul’s business
•   3:26 – How Paul determines which real estate agents he’s going to call
•   4:25 – Paul’s game plan going into a cold call and keys to success
•   6:38 – How Paul puts himself in the right mindset before a call
•   8:12 – What Paul does after a call
•   8:53 – Paul and Justin role-play a cold call with a real estate agent
•   12:51 – Why you don’t have to be perfect on cold calls
•   13:11 – The role that professional coaching plays in Paul’s success on the phone
•   15:07 – Why it’s important to schedule a follow-up call
•   16:31 – Why real estate agents who say no are the ones you want to do business with
•   17:50 – Why it’s ok to feel nervous going into a call
•   18:55 – Paul’s advice on making cold calls


Resources Mentioned in This Episode:

MMI


Show Contributor:

Paul Olbrantz

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Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

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