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Alex Kuang, owner of Redwood City Auto Body in Redwood City, Calif., details how his I-CAR gold status shop got started calibrating advanced driver-assistance systems, the investments needed, and why he decided to take the plunge.
Collision repair shop marketing expert Megan Williams breaks down geofencing, a marketing tactic that allows you to target potential customers after they enter places like insurance offices, or even other body shops.
Collision repair shop marketing expert Megan Williams breaks down geofencing, a marketing tactic that allows you to target potential customers after they enter places like insurance offices, or even other body shops.
DJ Mitchell, vice president of MITCHCO Collision Repair, which he operates with his father, Dave Mitchell, discusses selecting shops for acquisition and how to bring new shops into the fold.
Roxi Bahar Hewertson is a consultant, business expert and author of books like "Hire Right, Fire Right: A Leader’s Guide to Finding and Keeping Your Best People." She spoke about how to set up employees for success at the hire, as well as how operators and managers can be thorough and respectful when it's time to let somebody go.
Tiffany Menefee, president of Pronto Body Shop in El Paso, Texas, talks with FenderBender about her latest column regarding rental reimbursement from insurance agencies, and how shops can help their insurance adjuster help them.
In this episode of marketing expert Megan Williams' monthly podcast, she breaks down some of the dos and don'ts of altering your marketing plan. From trackable ads to when it's time for a clean break from a poor reputation, Williams offers actionable advice on switching up your shop's marketing.
FenderBender's graphic designer, Fue Vang, and associate editor, Mike Munzenrider, discuss the magazine's new look and upcoming stories for 2021.
Travis Mann, damage analysis expert at db Orlando Collision Center, discusses how creating repair plans can improve cycle times and help your shop achieve better results.
DJ Mitchell, vice president and co-owner of MITCHCO, discusses his goals for 2021 and which trends he is keeping an eye on.
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