What makes a great commercial real estate principal? In Episode 217 of Commercial Real Estate Leadership, Darren Krakowiak is joined by Tom Donnelly, Head of Commercial at LJ Hooker Group, to unpack this question.

Tom shares the top three attributes of successful leaders in commercial real estate – strong leadership, relationship building and negotiation skills – and highlights how continuous training and support play a critical role in driving revenue growth.

You’ll also hear how LJ Hooker is creating pathways into commercial real estate and why investing in your team is key to business success.

Whether you’re a principal or aspiring leader, this episode is full of valuable takeaways.

Listen now to learn what it takes to lead a high-performing commercial real estate business.

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Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/217

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Waiting for the perfect moment? You might be waiting forever. 

In Episode 216 of Commercial Real Estate Leadership, Darren Krakowiak challenges the notion of waiting for the perfect opportunity. Every moment delayed is progress lost.

Discover why your decision not to act is itself a decision, potentially benefiting your competition. Learn how fear of failure and not feeling ready are common traps that prevent growth. You'll also hear how waiting sets the tone for your team, shaping a culture of hesitation that holds everyone back.

This episode encourages listeners to take one small, avoided action today. Tune in to hear why readiness isn’t a feeling, it’s a decision you can make right now.

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Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/216

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

How often do you truly exceed clients’ expectations? 

In Episode 215 of Commercial Real Estate Leadership, Darren Krakowiak shares personal stories and actionable strategies to elevate your client service.

Learn how to transform client relationships in three ways – by delivering proactive communication, giving value-added services beyond transactions and taking ownership of issues can transform client relationships. Discover how sharing unexpected insights, connecting clients with valuable resources and being a calm, confident voice in challenging situations can set you apart.

Empower your team with real-life examples and watch referrals and repeat business flourish. Tune in to learn how to turn satisfied clients into loyal advocates.

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Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/215

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Now that we’re a quarter of the way through 2025, it’s time for an audit to see how your business is performing.

In Episode 214 of Commercial Real Estate Leadership, Darren Krakowiak introduces the CRE Success Focus Finder to assess your business's performance in three key areas: team, clients and systems.

This is a reflective exercise in which you’ll be given nine key statements for commercial real estate principals to evaluate your business performance.

Answer true, partly true or false to discover if your team aligns with your vision, you're serving ideal clients and your systems are scalable. 

Tune in to evaluate where you stand and how to accelerate growth.

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Find @cresuccess on Instagram and then DM us the word "GROW" to take the first step towards accelerating revenue growth in your commercial real estate business by building the right team, serving ideal clients, and implementing scalable systems. 

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/214

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Launching a new listing should adequately reflect both the listings and your brand. Having a system in place is a way of ensuring your listings are consistent and successful.

In episode 213 of Commercial Real Estate Leadership, Darren Krakowiak takes us through the Listing Launch System step-by-step to ensure every new listing hits the market with a bang.

Learn how to move from the verbal agreement with your vendor to the public launch, covering everything from signed agreements to VIP engagement and strategic marketing.

The Listing Launch System will help your agency optimise listings, use social media effectively and maximise impact through properly timed email blasts. Tune in to find out how to launch listings that turn into deals.

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You are invited to attend “Beating the Bigger Firms". Grab your ticket now: cresuccess.co/bigger 

Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate business by building the right team, serving ideal clients, and implementing scalable systems. 

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/213

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

You’ve created the systems, but are they being used? If not, it’s time to focus on making them clear, simple and easy to follow. Well-documented and well-executed systems prevent inefficiencies and inconsistencies in your commercial real estate business.

In episode 212 of Commercial Real Estate Leadership, Darren Krakowiak shares how to build systems that people will actually use. He breaks down the importance of documenting your processes, simplifying them for clarity and ensuring they’re followed consistently by your team.

Want practical tips on leveraging tech like ChatGPT, naming systems for better usability, and creating a culture of accountability? Tune in now to start building a more efficient and scalable commercial real estate operation.

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Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate business by building the right team, serving ideal clients, and implementing scalable systems. 

Go to cresuccess.co/recruitment and Upgrade Your Hiring Process with the 7-step hiring process that we usually only share with our private clients.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/212

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Big goals are great, but it’s the systems you put in place that determine your success - because, as James Clear said, you don’t rise to the level of your goals, you fall to the level of your systems.

This week, Darren Krakowiak explains why systems matter and shows you how to document, simplify, and follow them for better and more consistent results in your commercial real estate business.

From hiring and client management to prospecting and marketing, a well-designed system frees up time, minimises errors, and allows you to build a business that can scale beyond your input.

Listen to episode 211 of Commercial Real Estate Leadership and start systemising your success today!

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Visit cresuccess.co/power to grab a free copy of our Prospecting Power Hour Playbook. 

Go to cresuccess.co/recruitment and Upgrade Your Hiring Process with the 7-step hiring process that we usually only share with our private clients.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/211

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Imagine if every sales and leasing agent on your team was committed to consistent prospecting. What would that do for your lead flow, your listings, and your revenue?

In episode 210 of Commercial Real Estate Leadership, Darren Krakowiak presents the Prospecting Power Hour—a simple yet powerful system to build accountability, upgrade skills, and create momentum. 

This episode covers how to structure this session, set goals that can be accomplished, gamify the process, and ensure your team embraces prospecting as a non-negotiable habit, rather than a chore.

Listen right now and then start turning more leads into listings, and more listings into deals!

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Ready to introduce a regular Prospecting Power Hour in your business? Visit cresuccess.co/power to grab a free copy of our Prospecting Power Hour Playbook.

Visit the CRE Success website: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/210

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

Referrals aren’t random—they’re the result of strong relationships, outstanding service, and the systems you’ve set up to keep them flowing.

In episode 209 of Commercial Real Estate Leadership, Darren Krakowiak breaks down how to attract high-quality referrals that fuel long-term business growth. 

You’ll learn why exceeding client expectations, demonstrating measurable value, and making timely, specific referral requests will expand your revenue pipeline—resulting in a steady stream of warm introductions from clients who genuinely want to see you succeed.

So if you want 6 proven strategies that will get you more high-quality referrals that convert, listen now (with your pen handy to take notes!) for a series of actionable steps which will turn inbound referrals into a core part of your client acquisition strategy.

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Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works.

Visit the brand-new CRE Success website online: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/209

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com

There's more than one way to grow your commercial real estate business, so let's dive into some of the main paid client acquisition strategies that you can activate right now.

Darren Krakowiak recommends first mastering the fundamentals: before chasing shiny new tactics, make sure you’re maximizing referrals, drumming up repeat business, and that you've got basic prospecting covered. 

But, once you're on top of that, there are countless approaches being pitched by different agencies, so how do you know which one is right for you? 

From SEO and email funnels to paid ads and personal branding, this episode unpacks the options and helps you select a strategy that aligns with your goals, beliefs, and resources.

Tune in to episode 208 of Commercial Real Estate Leadership and gain more certainty over the best approach for you to accelerate client acquisition in 2025. 

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Visit cresuccess.co/recruitment or find @cresuccess on Instagram and then DM us the word "RECRUITMENT" to receive our 7-step recruitment framework that we usually only share with our private clients.

Visit the brand-new CRE Success website online: cresuccess.co

Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/208

To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess

If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify.

Connect with Darren Krakowiak on LinkedIn

Podcast music sourced from audioblocks.com