ill communication: copywriting tips & sales strategies for small businesses

Confessions of a "failed" launch (Part 1)


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Ready for some transparency? In this episode of ill communication, I’m pulling back the curtain on an affiliate promotion I did for B-School, Marie Forleo’s premium business course. I’m breaking down what worked for me and what didn't work for me in the hopes you can find some insights that you can take with you into your business or your next promotion or launch.


Topics covered in this episode include:

  • Why I decided to have a low-key, lazy launch
  • How I leveraged ads, email marketing, and podcast promotions
  • The most successful thing I did in this launch


I’m actually pretty proud of my results since I pulled this together in such a short period of time. Tune in to learn more about how it went! 


Show notes are always available at www.kimkiel.com!


Resources Mentioned:

Learn more about B-School: www.kimkiel.com/bschool

Listen to episode 28: https://www.kimkiel.com/podcast-1/what-is-b-school-is-it-worth-it

Check out Claire Pelletreau’s Absolute FB Ads Course: https://clairepells.com/afa

Use Buzzsprout for your podcast: https://www.buzzsprout.com/?referrer_id=1999869—-affiliate


I would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkiel

Text me a question or comment!

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ill communication: copywriting tips & sales strategies for small businessesBy Kim Kiel - Marketing & Copywriting Strategist

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