In this week's pep talk, I am sharing what I’ve learned from rebuilding the mastermind model into something more sustainable, more supportive, and far more effective — and how you can use the same framework to create programs that actually move people forward.

In today’s episode, I share:

• 02:30 – Why the mastermind model is broken (and what finally pushed me to evolve it)
• 02:47 – The difference between learning vs. doing — and why proximity alone doesn’t create results
• 03:05 – How the Collective Co-Op was built to help women scale smarter, not harder
• 03:27 – Why I stopped launching constantly and built a longer-term, implementation-first container
• 04:06 – The problem with idea overload — and why most people need accountability, not more content
• 05:32 – The rhythm entrepreneurs crave: seasons of focus, rest, and sustainable growth
• 06:16 – Why structure — not access — is what actually moves clients forward
• 07:02 – How our members get support from a full expert team (CFO, CMO, strategist, ops, and me)
• 07:32 – The SHIFT framework and how it creates rhythm, belonging, and real results
• 07:57 – S: See Them — personal onboarding, human connection, and feeling known
• 09:38 – H: Hold Space — how themed weekly office hours create predictability and safety
• 10:22 – How support is designed for every personality type (introvert, extrovert, analytical, creative)
• 11:05 – I: Integrate Tools — blending AI with human strategy for faster, smarter implementation
• 12:17 – Real examples of how our AI squad does 60% of the heavy lifting
• 12:37 – Why the remaining 40% (human support) is what creates true momentum
• 13:03 – F: Foster Growth — how real-time feedback loops improve the program continuously
• 13:44 – How alumni return to mentor, collaborate, and stay part of the community
• 14:12 – T: Track Progress — the weekly scorecard that changes everything
• 14:31 – The power of identifying one win each week to shift momentum
• 15:12 – Why growth is about rhythm, not sprinting — and how the framework creates breathing room
• 15:49 – How you can borrow this structure for your own programs right now
• 16:13 – The heart behind the co-op: a place where women grow sustainably and joyfully
• 16:42 – What’s coming in Part 2 of this behind-the-scenes series for next week

🔗 LINKS MENTIONED:

👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop

🌎 Website → www.hollymariehaynes.com

📲 Instagram → @thehollymariehaynes

🗨️ Chat with Holly → https://www.hollymariehaynes.com/chat 

🔗 FREE RESOURCES:

https://www.hollymariehaynes.com/workwithme 

What if you could build a seven-figure business that supports your faith, family, and freedom—without relying on social media? Today's guest is Stefani Gass, Christian business coach, best-selling author, and host of the Online Business for Christian Women podcast. Stefani has built a thriving, seven-figure business through podcasting as her primary growth strategy—and she’s sharing exactly how she did it.

We unpack what it means to create a life-first business, how to build structure and systems that serve your values, and why podcasting might just be the most sustainable way to grow online today. Stefani opens up about her journey from corporate America to faith-based entrepreneurship, how she works only 20 hours a week, and why her success started with surrender.

If you’re ready to grow with purpose—and finally stop hustling for likes—this episode will give you the clarity, courage, and strategy to do it your way.

Today you’ll hear:

• 02:30 – What a life-first business means to Stefani (and how she keeps her priorities in order)
• 04:59 – How she structures her 20-hour workweek with theme days and Fridays off
• 06:52 – The makeup of her team and how she built it to support her goals
• 10:37 – The first hire she recommends for every business owner (and why documenting is key)
• 11:22 – How Stefani discovered podcasting through faith and divine timing
• 13:46 – Why she walked away from social media—and what happened next
• 15:01 – How her podcast went from zero to a seven-figure business in under two years
• 16:56 – The truth about “too much competition” in podcasting (and why most people quit)
• 18:36 – Her step-by-step podcast growth strategy: titles, SEO, and art that converts
• 21:48 – How she turns listeners into clients through genuine connection and email nurture
• 23:26 – Why downloads don’t equal revenue (and the real metric that matters)
• 25:20 – What she wishes she’d known before recording her first episode
• 26:26 – The power of micro-niches and keeping content simple and specific
• 27:30 – Favorite podcasts she’s loving (and how she avoids content overwhelm)
• 28:23 – How to join Stefani’s free Profitable Podcast Bootcamp for Crush the Rush listeners

CONNECT WITH STEFANIE:

Website: stefaniegass.com

Instagram: @stefaniegass

Join the Profitable Podcast Bootcamp FOR FREE with code HOLLY: https://stefaniegass.thrivecart.com/eg-profitable-podcast-bootcamp/?coupon=HOLLY

🔗 LINKS MENTIONED:

🌟 Join the Collective Co-Op Open → www.hollymariehaynes.com/openhouse

👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop

🌎 Website → www.hollymariehaynes.com

📲 Instagram → @thehollymariehaynes

🗨️ Chat with Holly → https://www.hollymariehaynes.com/chat

🔗 FREE RESOURCES:

https://www.hollymariehaynes.com/workwithme 

In this week’s pep talk, I am sharing what nine retreats and five years of running the Collective Co-Op have taught me about building a business that’s strategic and joyful. From soulful strategy to simplicity and community, these lessons prove that growth doesn’t have to come at the cost of your schedule—or your sanity.

In today’s episode, I share:

• 02:50 – Why growth doesn’t have to come at the cost of your schedule (and how I learned this the hard way)
• 05:00 – How pairing strategy with soul creates deeper, faster results that actually last
• 07:20 – The power of simplicity—and the question that helps you scale without burnout
• 09:50 – Why community changes everything and how connection fuels longevity
• 12:20 – How to make your business fit your life (not the other way around)
• 14:40 – Why fun is a legitimate business strategy—and the energy shift it creates
• 16:50 – My final reflection after nine retreats and five years: what it really means to build something that lasts

🔗 LINKS MENTIONED:

👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop

🌎 Website → www.hollymariehaynes.com

📲 Instagram → @thehollymariehaynes

🗨️ Chat with Holly → https://www.hollymariehaynes.com/chat

🔗 FREE RESOURCES: https://www.hollymariehaynes.com/workwithme

What does it take to create lasting change—personally and professionally—without burning out? In this episode, I’m joined by Molly Claire, master coach, bestselling author, and seven-figure business builder who helps women coaches create results that actually support their lives. Her philosophy? Coach more, market less.

We talk about what it means to build a life-first business, the four fundamentals of lasting change, and how to find balance between ambition, alignment, and emotional resilience. Molly shares how she’s structured her business for freedom, the mindset shifts that make success sustainable, and how to stay anchored in your values through every season.

If you’re craving more ease, intention, and purpose in your work, this conversation is packed with grounded wisdom you’ll come back to again and again.

Today you’ll hear:

• 05:00 – What a life-first business looks like for Molly as a mom and entrepreneur
• 06:30 – How she structures her calendar to prioritize time off and travel
• 07:55 – The mindset shifts that help her business thrive when she steps away
• 09:15 – The four fundamentals of lasting change: mind mastery, emotional resilience, nervous system regulation, and aligned habits
• 10:45 – What “mind mastery” really means (and why it’s not just about positive thinking)
• 12:10 – How emotional resilience helps you lead from confidence, not chaos
• 14:30 – Why nervous system regulation is the foundation for sustainable success
• 16:55 – Creating aligned habits and realistic action plans that actually work
• 18:55 – The “no-fail formula” for reaching your goals without burnout
• 21:45 – How to anchor your business in your values and ideal quality of life
• 23:55 – Behind the scenes of writing her new book while running a thriving business
• 26:35 – The coaching tool Molly swears by to regulate emotions and gain clarity
• 28:45 – Two powerful reflection questions to realign your purpose and priorities
• 30:00 – The one thing she’d tell her younger self about starting a business

CONNECT WITH MOLLY:

Website: https://www.mollyclaire.com/

Instagram: @mollyclairecoaching

Free resource: https://www.mollyclaire.com/cultivate-lasting-change

🔗 LINKS MENTIONED:

 🌟 Join the Collective Co-Op Open → www.hollymariehaynes.com/openhouse

👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

🔗 FREE RESOURCES:

https://www.hollymariehaynes.com/workwithme

In this week's pep talk, I am sharing the real strategies behind how we doubled our yearly podcast downloads in just 30 days—without going viral or spending a cent on ads. It’s all about sustainable systems, smarter repurposing, and a few key SEO tweaks that changed everything.

In today’s episode, I share:

• 02:51 – Why this growth came from systems, not trends, and the power of sustainable visibility
• 05:00 – How refocusing on one platform (the podcast) created more consistency and connection
• 06:26 – The small SEO updates that boosted our show ranking on Apple, Spotify, and Google
• 07:56 – How rethinking interviews and conversations increased engagement and authenticity
• 09:56 – The repurposing and SEO system that now lets ChatGPT recommend our content
• 11:46 – How we use custom GPTs to automate content creation and save hours each week
• 13:52 – The “podcast newsletter” strategy that builds deeper listener relationships
• 15:19 – Why curated playlists drive repeat listens and long-term growth
• 16:12 – How simplifying the process led to exponential results—and more fun doing it
• 17:09 – The real secret behind growth: improving the experience, not the effort

🔗 LINKS MENTIONED:

 🌟 Join the Collective Co-Op Open → www.hollymariehaynes.com/openhouse

👉 Learn more about the Collective Co-Op → www.holllymariehaynes.com/coop

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

🔗 FREE RESOURCES:

https://www.hollymariehaynes.com/workwithme

What does it look like to make your podcast the cornerstone of your business instead of an afterthought? Today, I’m sitting down with Kylee Chandler—podcast strategist, growth expert, and creator of the Podcast Growth Toolkit. Kylee has spent nearly a decade helping shows like Online Marketing Made Easy with Amy Porterfield and Don’t Keep Your Day Job with Kathy Heller grow to millions of downloads. She knows what it takes to build a show that doesn’t just get listens—it builds a business.

We talk about what it really means to build a life-first business around your podcast, why the “saturated podcast market” is a total myth, and how to turn your episodes into lead-generating, revenue-driving systems. Kylee shares the method she uses to create podcast-first funnels, how she’s built her own show from the ground up, and what trends to watch for in 2026. Whether you’re launching your first show or ready to grow strategically, this conversation will help you rethink what’s possible when you lead with connection, consistency, and purpose.

Today you’ll hear:

• 02:05 – How Kylee and I define a “life-first business” and what it looks like in practice
• 04:40 – The boundaries and structure that helped Kylee build her business from day one
• 07:15 – Why the podcasting space isn’t too crowded—and what the numbers really say
• 09:20 – When a podcast becomes more than just content: the connection that drives growth
• 12:10 – How networking through your show can create unexpected relationships and opportunities
• 15:00 – What it actually looks like to build a business without relying on social media
• 18:25 – The system I use to turn one podcast episode into 17+ pieces of content every week
• 19:58 – Inside Kylee’s Podcast-First Funnel and how to repurpose your top-performing episodes
• 23:40 – 2026 podcast trends: bundles, newsletters, SEO, and authenticity over automation
• 27:20 – How “hand-raise” emails are creating real engagement and personal connection
• 30:05 – Why monetizing your own offers is the new wave of podcast growth
• 32:00 – The one mistake new podcasters make and how to avoid it
• 33:15 – Why batching content creates better flow and more profitable episodes
• 35:00 – The business tools we both swear by for organization and growth
• 36:50 – How motherhood shapes our approach to entrepreneurship and freedom

CONNECT WITH KYLEE:

Website: Www.podcastmarketinghub.com

Instagram: @kyleejchandler

FREE Resources:

Podcast Project Management Training: podcastmarketinghub.com/holly

Podcast Growth Toolkit: http://www.podcastmarketinghub.com/toolkit 

🔗 LINKS MENTIONED:

🌟 Explore Intensives → www.hollymariehaynes.com/intensive

 🎧 Anti-Social School™ → www.hollymariehaynes.com/antisocial

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

💬 Loved this episode?

 Comment below with your biggest takeaway, share it with a business friend, and don’t forget to screenshot and tag me so I can cheer you on!

In this week’s pep talk, I am sharing the real secret to hitting your 2026 goals—and it’s not another funnel or a new content plan. It’s about surrounding yourself with the right people, finding true accountability, and finally building with the support you deserve.

In today’s episode, I share:

02:49 – Why the biggest difference in your results isn’t strategy—it’s who’s walking beside you

04:35 – How community, not more information, builds real momentum and follow-through

06:21 – The investments that made the biggest impact (and why they were all in people)

08:38 – Why you can’t grow sustainably by doing it all alone—and how to fix it

09:49 – The “aha” moment that changed everything for one client at retreat

10:43 – The power of pairing strategy with accountability for long-term success

11:47 – Three ways to shift from planning harder to building smarter in 2026

13:26 – How to audit your support system and prioritize what truly moves the needle

14:52 – The role of the right people, not just platforms, in creating sustainable success

🔗 LINKS MENTIONED:

 🌟 Join the Collective Co-Op Open House → www.hollymariehaynes.com/openhouse

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

💬 Loved this episode?

 Comment below with your biggest takeaway, share it with a business friend, and don’t forget to subscribe!

What does it look like to stay grounded as both a parent and a business owner? Today, I sit down with Bridget KerMorris—mom of seven, therapist, parenting coach, and creator of the Steady + Connected Parenting Method.  Bridget helps parents navigate the middle school years with calm and connection, and she shares how those same tools can transform how you run your business. 

We talk about emotional regulation, navigating anxiety, setting tech boundaries, and how finding her niche led Bridget from Anti-Social School to the Today Show. 

Whether you’re building a family-first business or learning to show up for yourself and your kids with more steadiness, this episode will leave you feeling grounded and inspired.

Today you’ll hear:

• 02:28 - What “life-first business” means to Bridget—and how she stays intentional with family and work
• 04:45 - Her go-to method for choosing where to focus energy (and why regulation comes first
• 07:23 - Simple ways to spot anxiety in yourself or your kids—and reframe it using her “update method”
• 10:11 - Two questions every middle-schooler is asking and how to keep communication open
• 14:27 - How to talk to your kids about tech using family values instead of fear
• 18:25 - The breakthrough that came from niching down inside Anti-Social School
• 22:05 - How her Instagram blew up to 43K+ followers and led to the Today Show
• 24:22 - Why follower growth doesn’t equal profit—and what systems she built to sustain it
• 25:59 - Inside The Collective Co-Op: scaling with structure, support, and confidence
• 28:16 - Bridget’s Q4 advice for parents—create lightness, joy, and connection at home
• 29:52 - Where to find Bridget’s tools, workbook, and free guide for middle-school parents

CONNECT WITH BRIDGET:

Website: www.kermorris.com

Instagram: @bridget.parentcoach

FREE Resources:

50 Ways I'm Staying Close to My Middle Schooler: https://kermorris.myflodesk.com/50waysguide

Middle School Tech Safety Toolkit: https://bridgetparentco.samcart.com/products/middle-school-tech-safety-toolkit

🔗 LINKS MENTIONED:

🌟 Explore Intensives → www.hollymariehaynes.com/intensive

 🎧 Anti-Social School™ → www.hollymariehaynes.com/antisocial

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

💬 Loved this episode?

 Comment below with your biggest takeaway, share it with a business friend, and don’t forget to screenshot and tag me so I can cheer you on!

In this week’s pep talk, I am sharing one of the most honest conversations I’ve ever had—how our revenue went down this year, but our profit went up (on purpose). This episode is about scaling smarter, protecting your peace, and redefining success on your own terms.

In today’s episode, I share:

• 02:20 – Why lowering revenue can actually increase long-term profit (and why ours was intentional)
• 05:29 – How simplifying launches and systems created more time, space, and sanity
• 08:25 – The behind-the-scenes changes that boosted profit—from tax strategy to AI tools
• 10:39 – The mindset shift that helped redefine success and focus on what truly matters
• 12:55 – The real numbers behind a 55% profit margin and what healthy margins look like
• 15:09 – How to build a supportive team (and home life) that gives you freedom back
• 18:08 – Why streamlining and learning AI became the foundation of sustainable growth
• 19:39 – The ultimate lesson: slowing down to speed up—and how it changed everything

🔗 LINKS MENTIONED:

🌟 Join the Collective Co-Op Open House → www.hollymariehaynes.com/openhouse

🌎 Website → www.hollymariehaynes.com

📲 Instagram → @thehollymariehaynes

💬 Loved this episode?

 Comment below with your biggest takeaway, share it with a business friend, and don’t forget to subscribe!

Want to make your content actually work for you? In this episode, I sit down with Katelyn Rhoades—social media strategist, keynote speaker, and host of the Call Her Creator podcast. With over 200K Instagram followers and 15 years of marketing experience, Katelyn knows how to blend storytelling, trends, and strategy to turn followers into clients. We talk about what’s working on Instagram right now, how to build real connection through content, and how to show up consistently without losing your sanity.

Whether you’re in the growth phase or ready to scale, this conversation is packed with insights to help you elevate your social presence, attract your ideal clients, and create content that truly converts.

Today you’ll hear:

• Katelyn’s framework for turning Instagram followers into paying clients using content pillars that connect, educate, and sell
• How to use analytics and audience insights to create high-performing content that actually drives results
• What’s changing on Instagram as we head into 2026 (and how authenticity is becoming the ultimate growth hack)
• Practical tips for setting boundaries on social media while still staying consistent
• The tools and systems Katelyn uses to streamline content creation and protect her creative energy

CONNECT WITH KATELYN:

Website: www.enfluencestudio.com

Instagram: @thekatelynrhoades

FREE $100k Launch Checklist: https://enfluencestudio.com/launch

🔗 LINKS MENTIONED:

🌟 Explore Intensives → www.hollymariehaynes.com/intensive

 🎧 Anti-Social School™ → www.hollymariehaynes.com/antisocial

 🌎 Website → www.hollymariehaynes.com

 📲 Instagram → @thehollymariehaynes

💬 Loved this episode?

 Comment below with your biggest takeaway, share it with a business friend, and don’t forget to screenshot and tag me so I can cheer you on!