If you're a consulting firm and you want to know the hows of business development and expansion, then this episode is for you. Michael Zipursky’s guest today is Tom McMakin, the CEO and Partner of Profitable Ideas Exchange. There are generally two ways to grow your business: getting new clients and deepening your relationship with existing clients. Guess what? Most companies agree that 80% of their revenue comes from existing clients. How then do you deepen and expand your relationship with your existing clients and their referrals? Tune in and discover practical tips on business development for consultants like yourself!

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If you’re a consulting firm and you want to know the hows of business development and expansion, then this episode is for you. Michael Zipursky’s guest today is Tom McMakin, the CEO and Partner of Profitable Ideas Exchange. There are generally two ways to grow your business: getting new clients and deepening your relationship with existing clients. Guess what? Most companies agree that 80% of their revenue comes from existing clients. How then do you deepen and expand your relationship with your existing clients and their referrals? Tune in and discover practical tips on business development for consultants like yourself!

Important Links:

- Tom McMakin LinkedIn - https://www.linkedin.com/in/tom-mcmakin/

- Profitable Ideas Exchange - https://www.profitableideas.com/

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

An efficient business is a profitable business. On today’s podcast, Michael Zipursky gives a much better understanding of how to create greater efficiency in your business, drawing out from his experience in leveraging systems to grow multiple consulting businesses. Don’t know where to focus your energy? Tune in. What Michael’s about to share is going to be really helpful.

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• Here’s How »

Join the Consulting Success Community today:

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Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

Relationships lie at the heart of partner networks and business organizations. Michael Zipursky’s guest today is Dr. Sherri Malouf, who recently got her Ph.D. in Human Development focused on studying the relationship between leaders and followers. In this episode, Dr. Sherri explains a tool she developed to help you determine critical unconscious building blocks in your relationships within your organization. Called “Implicit Social Elements,” these building blocks include fairness, status, trust, empathy, reciprocity, mutual recognition, respect, and self-control. If you want to bring your organization and partner networks to a higher achievement level, this episode is for you. 

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Consulting Success Community today:

• consultingsuccess.com

Relationships lie at the heart of partner networks and business organizations. Michael Zipursky’s guest today is Dr. Sherri Malouf, who recently got her Ph.D. in Human Development focused on studying the relationship between leaders and followers. In this episode, Dr. Sherri explains a tool she developed to help you determine critical unconscious building blocks in your relationships within your organization. Called “Implicit Social Elements,” these building blocks include fairness, status, trust, empathy, reciprocity, mutual recognition, respect, and self-control. If you want to bring your organization and partner networks to a higher achievement level, this episode is for you.

Important Links:

- Dr. Sherri Malouf

https://strategicsoftskillsinstitute.com/

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

It is very important to share your values in order to attract the people that you want to work with the most. But in order to share your values, you need to be clear about what it is that you really value. In this bonus episode, Michael Zipursky explains how consultants can get clarity about their values, share them consistently, and work that message in their marketing content. Listen in as Michael models how this is done by sharing their values at Consulting Success. 

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Consulting Success Community today:

• consultingsuccess.com

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

Do you want to know how to build effective teams and benefit from conflict? Liane Davey, known as the "Teamwork Doctor," has worked with 26 Fortune Global 500 companies. She joins Michael Zipursky to share how you can be a valuable asset to your team. Don't be afraid to tell your clients or colleagues what they don't want to hear, especially when you know they're doing it wrong, so you can help them make it work! But that's only half of it! The other half? Be fun to work with! Care for the people around you and listen to them. Don’t miss this episode to learn more from Liane!

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Consulting Success Community today:

• consultingsuccess.com

Do you want to know how to build effective teams and benefit from conflict? Liane Davey, known as the “Teamwork Doctor,” has worked with 26 Fortune Global 500 companies. She joins Michael Zipursky to share how you can be a valuable asset to your team. Don’t be afraid to tell your clients or colleagues what they don’t want to hear, especially when you know they’re doing it wrong, so you can help them make it work! But that’s only half of it! The other half? Be fun to work with! Care for the people around you and listen to them. Don’t miss this episode to learn more from Liane!

Important Links:

- Liane Davey

https://lianedavey.com/

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

In the vast ocean that is the internet, making yourself seen is not that easy, not only because of the tight competition but also of the ever-changing and evolving algorithms. So what are the most practical and effective ways to leverage your content despite these complications? Michael Zipursky presents seven steps on how to make your content creation process actually reach your audience and make a real impact on their behavior and mindset. He shares the secrets on navigating social media, particularly LinkedIn and YouTube, in order for you to show up in the best way possible, start proper engagement, and yield actual results.

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Consulting Success Community today:

• consultingsuccess.com

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

Many consultants shy away from pricing their services at a certain amount, thinking they don’t deserve it. A. Nicole Campbell, the CEO of Build Up Advisory Group, tells you otherwise. In this episode, she joins Michael Zipursky to share with us her journey into starting her own consulting firm and explains how you can price your consulting services according to the value you provide to your clients. She then takes us through the learnings she has picked up along the way and the processes that helped her create a successful business professionally and personally. How do you teach excellence? What can help create a good outcome and growth in your business? How do you structure your day so you can be productive? What should you be looking for in new hires? Nicole answers these questions and more in this conversation. 

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Consulting Success Community today:

• consultingsuccess.com