Charging the right fee for your copywriting services can be a hit and miss affair. Some people charge thousands and have no trouble finding clients. Others charge a pittance and can’t get a sale.

What’s the difference?

Here’s the truth - it’s not what you charge, it’s how you charge. Sure, your hourly rate or project fee is hugely important and can determine if you get the job or not. But it’s how that fee is framed that makes all the difference. 

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